
Staton Apple
Petty Officer Third Class

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About me
Director Of Sales And Marketing @ Concept Systems Inc | New Business Development, Problem Solving, Engineering Customer Driven Solutions
Education

University of North Carolina at Charlotte
2011 - 2015Bachelor's Degree Systems EngineeringOperational Research: Deterministic Models & Probabilistic Models, Computational Methods I & II, Engineering Economic Analysis, Intro to Engineering Management, Systems Simulation, Model and Deployment, Decision & Risk Analysis, Project Management, Computer Aided Design & Manufacturing (CAD/CAM), Total Quality Systems, Engineering Experimental Design

Fork Union Military Academy
2001 - 2005High SchoolActivities and Societies: Advanced Studies Diploma & Member of National Honor Society
Experience

US Navy
Jan 2007 - Jan 2011Petty Officer Third ClassUnited States Navy, Norfolk, VA 2007 – 2011• Acted as Supervisor and Mechanical Engineer working on and maintaining the ships steam catapult systems.• Guided peers in professional knowledge, military knowledge and mechanical skills. Under guidance multiple personnel were trained and qualified as catapult machinists insuring catapults operated with combat readiness and efficiency at all times. • On scene Leader for Repair Locker Three and led forty personnel in firefighting and damage control efforts over two deployments.• Served as Security Force patrolmen working on both small boats and on large ships maintaining static defense for all air, land and sea threats during both at sea and import periods. U.S. Navy Qualifications: Advanced Chemical, Biological, and Radiological Person; Advanced First Aid/Stretcher Bearer; Quality Assurance Craftsman; 3M Maintenance Person; Fire Team Leader; On-Scene Leader; Repair Party Investigator; Security Reaction Force, NEC 5345 Show less

A&W Electric, Inc.
Jun 2014 - Aug 2014Project Management Intern• Assist Senior Project Manager with timelines and deliverables of new and on-going mechanical and electrical projects

FOERSTER INSTRUMENTS INC.
May 2015 - Mar 2016Regional Sales EngineerTechnical Sales - Sales Engineering•Worked independently for component testing (CT) products division. Responsible for producing and completing sales of instrumentation, and material handling systems in assigned territory.•Secondary functions included hands-on tasks such as: feasibility and application studies, technical assistance, instrumentation & handling integration assistance and planning, product presentations, equipment setup, and equipment training & demonstrations, utilize CAD software in order to alter product dimensions and meet customer specifications. •Consulted existing customers and new customers on efficiency of existing NDT testing process, both remotely as well as traveling to various manufacturing facilities.•Regions Responsible For: NC,SC,VA,WV,KY,TN,GA,FL,AL Show less

ZEISS Group
Feb 2016 - Sept 2022Directed hiring and training initiatives, assembling high-performing sales and engineering team. Implemented comprehensive training programs to enhance team skills and market understanding. Cultivated a culture of excellence, empowering team to surpass corporate sales and engineering goals. Conducted performance evaluations, provided mentorship, and facilitated career development plans. Managed budgeting and financial planning, ensuring timely project delivery within allocated resources. Collaborated with stakeholders to create innovative office environment fostering productivity.Key Accomplishments: • Spearheaded successful expansion of new office, aligning with corporate vision and growth objectives.• Orchestrated end-to-end process of site selection, design, construction oversight, and operational setup. Show less Spearheaded acquisition of new accounts, overseeing entire sales process from initial contact to successful system implementation, consistently meeting or exceeding targets. Implemented a systematic approach to weekly scheduling, effectively targeting prospects and maximizing opportunities within both new and existing customer bases. Communicated technological advantages and process enhancements of solutions through compelling presentations, demonstrations, and ROI analyses, fostering client understanding and buy-in. Collaborated closely with technical teams to customize solutions for each prospect, aligning offerings with industry-specific needs and challenges.Key Accomplishments:• Surpassed annual sales and new customer acquisition quotas throughout tenure.• Elevated customer satisfaction and expanded market presence within existing accounts by providing tailored solutions and attentive support.• Exhibited exceptional forecasting accuracy, contributing to the achievement of territory revenue objectives.• Successfully managed territories in both the South Eastern US and PNW regions, demonstrating adaptability and effectiveness across diverse markets. Show less
Regional Sales Manager - Western US
Jun 2022 - Sept 2022North West Sales Manager
Jan 2019 - Jun 2022Sales Engineer
Feb 2016 - Jan 2019

Concept Systems Inc
Sept 2022 - nowDirector of Sales And MarketingSummary:Key member of the Executive Team responsible for leading the sales and marketing direction of Concept Systems. Oversees strategies for both existing and potential markets in line with company objectives.Key Responsibilities:Design and implement a rolling 12-month Sales and Marketing Plan aligned with company vision.Build and maintain relationships with industry stakeholders and strategic partners.Oversee proposals, focusing on risk assessment, pricing, and margins.Drive key account strategies, from qualification to risk mitigation and pricing.Deliver sales and marketing reports to CEO and Executive Team; adjust strategies based on market research findings.Foster vendor relationships and engage in strategic planning meetings.Leverage in-depth industry and competitor knowledge to solidify the company's market position.Collaborate with HR on talent needs, including hiring plans, motivation strategies, and compliance matters.Directly manage Sales and Marketing teams: KPI reviews, individual goal-setting, training recommendations, and performance evaluations.Streamline and optimize sales and marketing processes, ensuring adherence to company policies.Manage department budget; oversee compliance and policy adherence.Engage in industry events, training, and client meetings; represent the company at various forums.Achieve or surpass annual KPIs; foster inter-departmental collaborations.Uphold company reputation through active participation in community and sales events.Additional Notes:Regular travel required for client meetings, conferences, and industry events. Focus on team motivation and consistently meeting attendance expectations. Show less
Licenses & Certifications

Level II Electromagnetic Testing
Odyssey Technology Corp.
Lean Six Sigma Certifications
University of North Carolina at Charlotte
Sandler Sales Certified
Sandler | EAM Consulting Group
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