
Ashish Kumar
Sr Sales Officer

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About me
Senior Manager at Nayara Energy Limited
Education

Jaipur National University, Jaipur
2010 - 2012Master of Business Administration (MBA) Marketing
Ranchi University
2007 - 2010Graduation Mathematics A
SSM College, Ranchi
2005 - 2007Intermediate Science A
RTC High School, Buti Ranchi
2000 - 2005Matric
Experience
%20Limited.webp)
Century Plyboards (I) Limited
Jan 2012 - Oct 2013Sr Sales Officer Visiting the prospective client. Generating new project from prospective client. Experienced in enhancing market penetration, business volumes and growth by direct selling & project selling activities Giving presentation to the Architects, Builder, Promoter, Contractor and End Users. Maintaining the database of the new client as well as the existing client. Maintaining relationship with the prospective clients as well as existing client. Handling sub dealers’ network. Show less

Birla Tyre India
Oct 2013 - Nov 2014Assistant Manager Technical Sales Expand the business network through appointment of new dealers and motivating the existing dealers. Meet customers/Fleet to educate the products knowledge and maintenance of tyres and vehicles. Collect market information, collecting competitor's data, analysing the same. Execution of sales strategies. Inventory control, Monitoring C&F Godown Proper monitoring on outstanding and payments of the dealers Conducting product awareness campaigns, service campaigns, training sessions for dealer's technician at dealers end. Customer services, Claim tyres inspection, vehicle inspection. And make the mileage data of Birla Tyres vs competitor. Show less

CEAT Tyres Limited
Nov 2014 - Oct 2017Territory Leader Handling various operations in the tyre industry such as expanding the business network through appointment of new dealers, motivation the existing network & taking appropriate inference for further actions. Expertise in assisting sales planning, products description and training to dealers sales teams in achieving their target. Managing services operation with focus on implementing policies & procedure as well as developing and streamlining systems. Conducting products awareness campaign, dealers/customers meet, service campaign, training session for dealers and customers technician. Ensuring speedy resolution of queries & grievances maintaining excellent relation with clients to generate avenues for additional business. Increasing and ensuring dealers satisfaction by maintaining excellent Turnaround Time (TAT) w.r.t delivery and standard services quality norms. Monitoring order management centre & budget requirement for branding and promotional activity. Collect market information, competition data & analysing the same. Execution & planning for sales strategy like target planning, category wise planning, SKU wise planning with dealers. Monitoring outstanding & payments of dealers. Show less

Nayara Energy
Oct 2017 - nowSales Volume & Target Achievement:Successfully achieve planned sales volumes and targets for MS, HSD, Lubricants, and NFR products across the territory.Implement annual sales plans and strive to meet or exceed the ABP targets.Target Setting:Set and monitor sales targets for MS, HSD, Lubricants, and NFR for the entire territory, ensuring alignment with corporate objectives.Retail Outlet Support & Promotions:Provide comprehensive support to Retail Outlets, ensuring adequate stock levels and implementing promotional activities.Monitor product indenting to prevent stockouts and liaise with supply points for timely deliveries.Government Liaison & Statutory Approvals:Engage with government agencies to obtain necessary statutory approvals and licenses.Liaise with District Magistrate’s office, Metrology, and PESO departments for smooth processing of NOCs and licenses.Retail Outlet Inspection & Compliance:Regularly inspect retail outlets to ensure compliance with safety, regulatory, and company standards.Conduct routine monthly inspections to maintain high maintenance and operational standards.Quality & Customer Satisfaction:Maintain high standards of Quality & Quantity (Q&Q) across all retail outlets.Address and resolve customer complaints promptly, conducting surprise checks and sampling to ensure satisfaction.Franchisee Management:Hold regular meetings with franchisees to address issues and advise on staff appointments and safety standards.Resolve channel conflicts and foster strong, collaborative relationships with franchisees.Vendor & Competitor Liaison:Maintain positive relationships with vendors and their activities.Ensure timely installation and minimal downtime by following up with equipment vendors.Training & Development:Identify training needs for franchisees and forecourt staff and conduct on-site training sessions.Recommend franchisees and staff for further company-provided training to enhance skills and performance. Show less Loyalty Program Management:• Manage the Nayara Fleet Plus loyalty program for the East Zone of the India, ensuring high levels of customer engagement and retention.• Identify and target large multipoint transporters who operate across India, promoting Nayara Fleet Plus’s loyalty offerings to drive program enrollment and usage.• Regularly interact with key stakeholders, including transporters and other business partners, to understand their needs and tailor the loyalty program to meet those needs.Business Development:• Actively market Nayara products, including fuels, lubricants, to large transporters and fleet operators.• Develop and implement strategic plans to increase market share within the East ( Odisha, Kolkata, Patna & Jharkhand) territory.Diesel Sales Management:• Oversee and manage diesel sales through Nayara Franchises in east India.• Monitor sales performance, identify opportunities for growth, and implement strategies to achieve sales targets.• Work closely with dealership partners to ensure optimal inventory levels, pricing strategies, and customer service standards.Relationship Building:• Establish and maintain strong relationships with transporters, dealers, and other stakeholders within the zone.• Conduct regular meetings, presentations, and negotiations to foster long-term partnerships and drive sales growth.Reporting & Analysis:• Analyze sales data and market trends to provide insights and recommendations for improving sales performance.• Prepare and submit regular reports to the Head Office, detailing progress, challenges, and strategic initiatives. Show less
Sr. Manager
Jul 2022 - nowDivisional Fleet Manager
Oct 2017 - Jun 2022
Licenses & Certifications

The Fundamentals of Digital Marketing
GoogleApr 2020- View certificate

High Impact Presentation
Dale Carnegie Training IndiaMar 2018
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