
Jay Yearley
E-Learning Design and Development, Graphic Design, Web Design

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About me
Educational Digital Simulations / eLearning simulations / educational games Instructional Designer and Dev
Education

Udemy.com (Online)
-Certificate of Completion Instructional DesignFundamentals of Instructional Design. Involved the ADDIE process for creating digital learning.

WLPI (Workplace Learning and Performance Institute), offered through ATD Chicago
2016 - 2019WLPI certificate Educational/Instructional Media DesignCompleted all modules in the WLPI program.The WLPI program is for professionals in the field of learning and performance and focused on how to apply methods and techniques in instructional design, facilitation, human performance improvement, blended learning, and evaluation.For more information, see: https://atdchi.org/WLPI

ATD Education (In-person training)
2019 - 2019Writing for Instructional Design and Training▪ In-person certificate program that covers writing for the different facets of instructional design such as needs assessment reports, design documents, e-learning scripts, job aids, and evaluation questions.▪ Expected completion in December 2019

Adobe Education Exchange
2018 - 2018Virtual Reality in the Classroom, (Completed / Received digital credential)Online course covering editing 360 degree video and images in Adobe Premiere for educational purposes (Digital credential received via edex.adobe.com)

ATD Education (Live Online courses)
2015 - 2019(Certificates of Completion via td.org/education-courses)1)Writing Effective e-learning Voiceover Scripts (August 2015)2) Writing Step-by-Step Instructions for e-learning (November 2016)3) Writing e-learning Quizzes and Polls (August 2017) ▪ Completed the three courses listed above that cover writing for good instructional design, and writing good e-learning scripts.▪ Also took Measuring Learning Results, covering evaluation and measuring the impact of learning programs.▪ Plan to take more courses in the future.

The eLearning Guild
2015 - 2016Certificate of Completion Creative Instructional DesignReceived Certificate of Completion for finishing "Creative Instructional Design", a month long live Online course offered by The eLearning Guild.

University of Wisconsin-Madison (Online, through Coursera.com)
2013 - 2013Video Games and Learning (Completed / Obtained certificate of completion)▪ Online course covering areas of using game mechanics and game structure to embody adult learning principles by making learning synchronous with doing. Also utilizing methods to incorporate game mechanics into E-learning.

University of Pennsylvania (Online, through Coursera.com)
2013 - 2013Gamification (Completed / Obtained certificate of completion)▪ Online course on Gamification, a strategy of incorporating gameplay mechanics and design, for engaging users, and for learning purposes.

Stanford University (Online, through Coursera.com)
2013 - 2013Human-Computer Interaction (Completed / Obtained certificate of completion)▪ Online course covering UX/UI design, visual design for effective interfaces, storyboards, prototypes (digital design), User Interface design, Human Computer Interaction.▪ Included digital projects using tools such as Axure, Illustrator, Photoshop, for creating interactive prototypes, storyboards and wireframes.

University of Toledo
2001 - 2004Bachelor New MediaDuring this time, also performed an internship with the ABC affiliate of Toledo, Channel 13. Activities ranged from visual graphic design for TV Newscasts informational layout, design of magazine covers, to going out on location to film promo spots for events such as at the Toledo Zoo, among others.

Cleveland State University
2008 - 2008Took courses (Writing for the Web) towards Journalism Certificate Digital / Web Media Writing (Communications)
Experience

Jay Yearley Design
Jun 1998 - nowE-Learning Design and Development, Graphic Design, Web Design▪ Personal freelance and consulting services of Jay Yearley.▪ Projects include e-learning design.▪ Create e-learning from initial planning phases to developing completed layouts and implementation. Design graphics and media assets for e-learning.▪ Also consulting on e-learning.▪ Projects also include Adobe Animate/Flash animations, Websites (Wordpress and Drupal), and Online ads.▪ Experience with clients and management of various projects.

The Morning Journal
May 2005 - Oct 2007Newspaper Promotion/Ad Designer▪ On a daily basis, wrote and edited copy for promotional news updates, and designed Online and print graphics with Adobe Photoshop.

Plain Dealer Publishing Co.
Oct 2007 - Dec 2009Designer / Layout Artist▪ On a daily basis, designed with Adobe Photoshop, InDesign, and Illustrator, for Online and print graphics. Also editing text copy for promotions and advertorial.▪ Layout for advertising on all areas of paper, special tabloids, and magazines (digital versions placed on Cleveland.com), for many popular national and international brands▪ Ensure quality assurance.

Cleveland.com
Jan 2009 - Jun 2010Blog Content/Photography/Marketing ProducerProvided special research, data analysis and interviews for blog entries written in AP style, and content updating on a regular basis, with digital photography, custom videos, and designing custom story graphics.Writing style and custom blog tags refined with relevant keywords for Search Engine Optimization, and social media integration. Written special features/descriptions of events, and also kiosk marketing Cleveland.com, including executing contests for prizes, events and more. (Cleveland.com and writer of blog.cleveland.com/rockcity) Show less

RPM Visual Media
Apr 2010 - Sept 2013E-learning Course Designer / Graphic Designer / Video Editor▪ Created e-learning modules, for educational companies such as GlobalScholar / Scantron, Pinnacle Education, and K-12 Teachers Alliance. Also for companies needing employee training and compliance testing (Examples available on Portfolio at: www.e-learningdesign.net)▪ Involved in video filming and editing for e-learning projects.▪ Additional Web site design.▪ Design interactive interfaces for digital Web video ads players. For Online advertising of clients, including: Northwestern University, Coca-Cola, Morgan Stanley Show less

ChicagoNow of Chicago Tribune Media Group
May 2010 - Nov 2014Blog writer / designer▪ Write copy with original content covering E-learning, Web design, UX/UI Design, an technology topics. Created story graphics and logo for blog using Photoshop. Freelance based.(ChicagoNow.com/Media-Tech-Connection)

Academy of Art University
Jun 2012 - Sept 2017Online Instructor of Web Technology and Design / Course Content Designer / Online Teaching Coach▪ Online Instructor of Web Technology, for Online Graduate school courses (visual design, UX/UI design, along with Web design, HTML5, CSS3, etc.).▪ Facilitating and guiding student learning, for the design of interactive Web-based projects, by giving advice and feedback.▪ Writing extra discussion topics, questions, and learning activities to facilitate Online class discussions on subject areas of Web Technology topics such as: Web design, graphic design, HTML5/CSS3, UX/UI design. Collaborated with other University Online Instructors.▪ Also applying some instructional design, writing additional, updated content to existing course, based on updates in technology. Then delivering the content to a course development team. Collaborated with Online University Coordinators.▪ Online course content involved arranging information in chunks and progressive steps for effective Online-based learning. Creating special exercises to facilitate the learning process.▪ Analyzing needs for courses, and making recommendations for improvements.▪ Design e-learning walkthroughs, video tutorials, and educational graphics/images to supplement the learning process.▪ Coach new Online teachers, supporting and onboarding them with the Online Education platform and the Online teaching process. Show less

WyzAnt Tutoring
Mar 2013 - Nov 2014Gamification / Flash / Digital Design tutor▪ Tutored and consulted in the areas of game design with Flash and Photoshop. Wrote lessons and created spreadsheets to guide students' learning process of creating small interactive learning games and learning lessons. Also consulting on gameplay mechanics such as creating branching scenarios, scoring systems, etc. For University level educational projects.

Dabble
Mar 2013 - Apr 2013UX/UI Design Teacher▪ Taught face-to-face classes on User Interface / UX design.▪ Wrote class content, refined for a lesson / presentation.▪ Classes were attended by groups of interested students at a professional working level in the Chicago area.

E-Learning for Kids
Sept 2013 - Nov 2014E-learning game designer (volunteer services)▪ Writing E-learning game content, creating learning scenarios, gamification mechanics, interactions, and character dialogue.▪ Also creating graphics, such as user interfaces, buttons, icons, and other assets for layout.▪ Using the content listed above (writing, graphics, learning exercises, dialogues, and gameplay mechanics), and combining them into storyboard layouts.▪ Finished storyboards are then sent to development team to further develop the E-learning game interactions.

Certus / TPC Training
Nov 2014 - nowEducational Digital Simulations / eLearning simulations / educational games Instructional Designer▪Integrating simulations, serious games, branching, and adaptive learning into eLearning.▪Writing storyboards and design documents for educational games, simulations with game mechanics, and highly interactive eLearning courses.▪Using Unity for creating 3D simulations and eLearning.▪Guiding instructional design for gamified simulations.▪Developing e-learning courses in Articulate Storyline 360 with advanced triggers and logic for exercises; and editing courses in Adobe Captivate.▪Designing custom graphics and animations with programs such as Adobe Photoshop and Animate. ▪Creating format and style guides for e-learning projects and Online courses.▪Creating e-learning courses with 508 compliance.▪Evaluating e-learning results in the Learning Management System (LMS).▪Writing analysis reports.▪Creating course content and graphics for HTML5-based Online courses.▪Testing and giving feedback on mobile layouts for Online courses.▪Collaborating with Subject Matter Experts to plan, acquire and create content for Online courses, and other training materials. Initiating discussions for revisions in the training content and layout of visuals.▪Writing storyboard content and knowledge checks for eLearning and Online courses.▪Writing storyboards outlining educational animations and interactivity for the digital courses (animations created by an in-house and off-site animators).▪Facilitator for in-person training sessions on eLearning design practices, instructional design, and software (e.g. Articulate Storyline, Adobe Photoshop, and Animate).▪Editing videos in Adobe Premiere, and coaching other team members on editing.▪Coordinating design tasks with other team members within an e-learning project in Articulate Storyline 3.▪Coaching and offering advice on videos, designs, and animations to designer/animator.▪Coordinating Online meetings to connect remote and local office employees.▪Researching/testing new learning systems and software. Show less
Licenses & Certifications

XR in LXD Q2 Design Challenge Winner
XR in LXD MeetupJul 2022
XR in LXD 2023 Design Challenge Champion
XR in LXD MeetupAug 2023- View certificate

Unity VR Development
UnityNov 2023
Honors & Awards
- Awarded to Jay YearleyXR Design Challenge Champion XR in LXD Jul 2023 Participant in a Virtual Reality Design Challenge with the “XR in LXD” group (https://www.xrinlxd.com), and receiver of award for my winning team's submission. Designed a Prototype in Meta Horizon Worlds. Also designed a detailed Design Document design for the Virtual Reality experience.
- Awarded to Jay YearleyXR Design Challenge Winner XR in LXD Jun 2022 Participant in a Virtual Reality Design Challenge with the “XR in LXD” group (https://www.xrinlxd.com), and receiver of award for my winning solo submission. Designed a Prototype in Unity. Also wrote and designed a detailed Design Document design for the Virtual Reality experience.
- Awarded to Jay YearleyScience Game Jam Chicago Field Museum of Natural History Jul 2013 ▪ Team was “People's Choice” winner in Game Jam which paired scientists from the Field Museum with teams of Game Designers to create learning games for science education. Created a fully interactive game in forty-eight hours. ▪ First interviewing a Subject Matter Expert (Field Museum scientist/biologist), to write factual, scientific copy for the game to be learning-based.▪ Also User Interface design, writing text in layout of the learning game, using Flash, and Photoshop. (For an… Show more ▪ Team was “People's Choice” winner in Game Jam which paired scientists from the Field Museum with teams of Game Designers to create learning games for science education. Created a fully interactive game in forty-eight hours. ▪ First interviewing a Subject Matter Expert (Field Museum scientist/biologist), to write factual, scientific copy for the game to be learning-based.▪ Also User Interface design, writing text in layout of the learning game, using Flash, and Photoshop. (For an example, see: www.e-learningdesign.us) Show less
- Awarded to Jay YearleyChicago Game Jam IGDA Chicago Oct 2011 Team was winner of competition with a goal to create a fully interactive game from scratch in 24 hours. Personal focus on User Interface design, icons, and layout of menu features, as well as creating interactions in Flash-based game (http://www.gdachicago.com)
Languages
- spSpanish
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