
Timeline
About me
Marketing & Promotions Director/Consultant, Biz FX Media, Inc. /Recovering Ink-Stained Wretch
Education

Murray state university
-Major: journalism & mass communications -- minor: advertising & marketing
Experience

Broadcasting & cable magazine
May 1989 - Jan 1994Assistant editor• In a series of exclusive stories, detailed the then-record $1 billion-plus in first-cycle, off-network license fee bids from TV stations for Viacom's and Carsey-Werner Company's "The Cosby Show." • First reporter to get the exclusive feature story on Saban Entertainment's acquisition and development of the multi-billion dollar "Mighty Morphin' Power Rangers" franchise (on Fox Kids Network).• Coverage of the TV syndication beat lead to numerous breaking, exclusive features, including being the first to report the details of Paramount developing a third spinoff of the billion-dollar "Star Trek" franchise in "Deep Space Nine" with the casting of the first African-American actor in the lead role. Show less

Mediaweek magazine (division of adweek/billboard/vnu media)
Jan 1994 - Nov 1999Senior editor* Areas of beat coverage included sports TV rights deals, TV stations (including group ownership and retransmission consent negotiations), television syndication, and daytime/late night network television dayparts.• Extensively reported broadcast network TV sports rights negotiations and deals, including stories on Fox Broadcasting Co.'s coup to score four-year rights deals (in 1994 and 1998) to NFL regular- and post-season games — increasing, by billions of dollars, the amount of local and network advertising revenue going into Fox's coffers. • Coverage included the children's TV business, including the emergence of the Fox Children's Network and similar formation of the KidsWB! weekend and weekday platforms. Show less

Bridge news
Oct 1999 - Apr 2000Media/entertainment editor• Daily, by-the-minute coverage duties entailed monitoring any significant upward or downward pricing movement for 35 media-based stocks. • Sat in on 10-Q and 10-K earnings conference calls, interpreting statements of senior executives (i.e. CEOs and CFOs), analyzing and writing recaps based on the company's actual earning results.• Copyedited, proofed and re-wrote freelance news stories and features, including my own Hollywood-based feature specials on the TV and motion picture businesses (including reviews and box-office analyses). Show less

Electronic media magazine (now tv week)
Apr 2000 - Nov 2002Senior editor• Beat coverage and reporting of the television business for the six commercial U.S. broadcast networks (ABC, CBS, FOX, NBC, WB, UPN), in addition to PBS, Telemundo and Univision networks — encompassing TV series development, series creative-talent packaging, casting, post-production, upfront pickups (firm series orders), scheduling, promotions-marketing, affiliate carriage/compliance, calculating and interpreting ratings returns, advertising revenues, and other business affairs• Coverage of the major Hollywood studios (20th Century Fox TV, NBC-Universal, CBS-Paramount, ABC-Touchstone Television, and Warner Bros.) and independent TV producers (such as Carsey-Werner Co., Sony Pictures Television, Lions Gate Television, etc.) as it relates to the development and production of network TV series. • Developed and wrote stories revolving around the five major Hollywood talent agencies as it related to writer-producer/talent, casting and series packaging deals. Show less

Biz fx media
Nov 2002 - nowMarketing & promotions director/consultant• Conceptualized, researched, wrote and produced collateral marketing and promotions material for Showtime Networks Inc., Sony Pictures Television International, RGB Networks, Synacor, ESPN, Thomson Electronics, Accenture, BroadLogic,Pioneer Digital Technologies, and Game Show Network (now GSN) — among other corporate clients serviced. * As Director of Editorial Services for Showtime Networks Inc., founded and centralized in-house writing and production of all corporate and consumer press releases; media/press kits; series/telefilm press kits; Web content; and other promotions/marketing collateral pieces. * As Senior Copywriter at Sony Pictures Television International, founded new in-house copywriting department to centralize the conceptualizing, writing and copyediting of all marketing collateral pieces; print advertising copy; sales sheets; sales kits; the Annual Los Angeles Screenings catalog; series and motion picture synopses and show press kits. Show less
Licenses & Certifications
- View certificate

California real estate salesperson/agent (statutory course completion ["coursework" curriculum listed below]: passed state exam [examination id# 2058360], 8/25/2015)
Chamberlin real estate school - View certificate

Google adsense
Alison - free online learningMar 2018 - View certificate

Wordpress - blogging for the web
Alison - free online learningDec 2015 
Carpentry - introduction to formwork and joinery
Alison - free online learningMar 2017- View certificate

Paint & coatings certifications
Aec dailyMar 2017 - View certificate

Arizona real estate salesperson/agent
Arizona school of real estate & businessOct 2008
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