Isabel Bolivar

Isabel bolivar

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location of Isabel BolivarChicago, Illinois, United States
Followers of Isabel Bolivar827 followers
  • Timeline

  • About me

    Project & Program Manager @ Pinterest | Meta Alum

  • Education

    • Depaul university

      2012 - 2015
      Bachelor of arts (ba) public relations and advertising
  • Experience

    • Modern luxury

      Oct 2013 - Mar 2014
      Digital media intern
    • Spark foundry

      Jan 2015 - Mar 2015
      Analytics and data management intern
    • Starcom mediavest group

      Jun 2015 - Aug 2015
      Media buying intern
    • Amobee

      Aug 2015 - Feb 2020

      • Managed a book of business of 10+ accounts, assisting with day to day needs of advertisers leveraging the Amobee platform. • Grew and maintained client relationships with a focus on campaign execution and performance while working to expand the partnership and use of Amobee solutions.• Served as a product expert to train and advise platform clients to equip them with tools to develop, launch, and optimize campaigns successfully. • Managed and maintained relationships to build client trust and drive account growth through campaign renewals. • Organized, launched, and monitored 15+ omnichannel campaigns across multiple clients. • Collaborated cross-functionally to manage projects such as creative builds, data integrations, and strategic recommendations for advertisers.

      • Senior Account Manager

        Feb 2019 - Feb 2020
      • Account Manager

        Jan 2016 - Jan 2019
      • Sales Planning Intern

        Aug 2015 - Dec 2015
    • Meta

      Feb 2020 - Jan 2023

      • Led end-to-end alpha and beta testing programs across Facebook for Business ad products. • Collaborated closely with cross functional teams to scope test requirements, build strategic test plans, manage timelines, allocate budgets, and coordinate test launches.• Performed qualitative research and conducted analyses to produce wrap up reports exploring test results and outlining actionable insights based on product feedback.• Influenced product direction by advising on go to market readiness through presenting test learnings and providing recommendations back to product teams. Show less • Consulted and partnered with key advertiser and media agency stakeholders as they developed performance driven marketing strategies leveraging Meta ad products and solutions.• Collaborated with measurement, creative, and engineering partners to problem solve and develop bespoke recommendations to help clients measure impact of marketing and continue driving adoption of Meta ad products and solutions. • Managed a book of business made up of 5+ large media agencies quarterly acting as their main point of contact and project manager when implementing and executing on strategic initiatives in partnership with Meta. • Contributed to a high-caliber team driving $300M+ quarterly revenue within a rapidly growing business and industry while demonstrating high performance in a constantly changing and ambiguous environment. Show less

      • Program Manager, New Products Testing - Facebook for Business Ad Products

        Oct 2021 - Jan 2023
      • Partner Manager

        Feb 2020 - Oct 2021
    • Koddi

      Jan 2023 - May 2024
      Technical program manager

      · Coordinate technical program planning and execution of client integrations with the Koddi One commerce media platform working directly with in-house and client technical teams.· Collaborate with product on roadmap prioritization, product release scheduling, and process improvement initiatives to improve the publisher and customer experience. · Leverage a variety of tools such as SQL, DataDog, Retool, JIRA, and Confluence to manage, monitor, report, and track program health.

    • Pinterest

      May 2024 - now
      Project & program manager
  • Licenses & Certifications

    • Facebook certified media buying professional

      Facebook
      Dec 2020
      View certificate certificate
    • Facebook blueprint

      Meta
      Dec 2021