Sneha Kumar

Sneha kumar

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location of Sneha KumarMumbai, Maharashtra, India
Followers of Sneha Kumar1000 followers
  • Timeline

  • About me

    Consumer Goods | Retail

  • Education

    • University of calcutta

      2011 - 2014
      Bachelor's degree business/commerce, general
    • Institute of management technology, nagpur

      2015 - 2017
      Pgdm marketing 8.36/10

      Activities and Societies: [] Marque- Marketing Forum, [] XploHRe- HR Forum, [] Organizing Committee of National Level Event- Concord. - Silver Medalist in PGDM Marketing.- Majored in Marketing, Minor in Human Resources.LIVE PROJECTS:- Expand Coverage of restaurants for Trip Advisor, Nagpur.- Campus Recommendation program for Shiksha.com.- In-campus promotion for OysterConnect.com.

  • Experience

    • Hdfc bank

      May 2016 - Jul 2016
      Retail banking intern

      * Managed KYC for Classic, Preferred and Imperia account holders, Current as well as Savings.* Drove Penetration of Digital Banking applications among retail banking customers.

    • Aditya birla retail limited

      Jun 2017 - Aug 2018

      As part of Retail Leadership Program, I learnt the end to end operations of a Retail Chain format, from Warehouse to Stores.* I spent one month in Distribution Center, Re-processing Centre and F&V sourcing and distribution center, understanding the day to day operations. * I spent around 10 months in Store Operations taking up responsibilities as CSA, CSS, Cashier, Assistant store manager and then Store Manager.100% compliance in bay management with accurate planograms, talkers and FEFO norms of SKU rotation. Lowest expiry rate and shrinkage in managed Bay.100% accuracy in tender declaration as a cashier with higher than average speed of billing. 100% compliance in operating backroom, accessing portals, SOD and EOD and managing store. Show less

      • Buying & Merchandising

        Apr 2018 - Aug 2018
      • Management Trainee - Retail Leadership Program

        Jun 2017 - Apr 2018
    • More retail private limited

      Aug 2018 - Aug 2021

      Leads the firm’s end to end responsibility in developing and merchandising hair care portfolio across all formats.• Manages hair care products of 40+ global and national corporates like HUL, P&G, Marico & L’Oreal with an annual revenue portfolio of INR 150 Cr. • Responsible for planning and managing Sales, Margin, Inventory and P&L of the category.• Insights mining on evolving customer needs and growing trends in Indian hair care market to incorporate it in the roadmap of the category.• Collaborates with sellers and brands to strategize key initiatives for category growths through Joint Business Plans.• Designs planograms and right assortment mix for all formats and geographies.• Analyzes internal and external Nielsen market data, using excel & pivot to track various performance metrics. Show less Led the firm’s Snacks portfolio towards a record high growth of 21% in FY-19-20.• Successfully conceptualized, initiated and executed Snacks fest (Munching Mania) to increase BP% of snacks.• Snacks fest delivered a YOY growth of 1.5x with an increase in BP% by 0.8%.• Established a shared vision of growth with top vendor partners like Pepsico, ITC and Agrotech to negotiate the best pricing, margins and merchandising elements.• Achieved 102% vs target in FY20 with a profitability increase of 1.8 Cr. Show less

      • Category Manager - Personal Care & Cosmetics

        Mar 2020 - Aug 2021
      • Category Manager - Processed Foods

        Aug 2018 - Mar 2020
    • Unilever

      Sept 2021 - now
      Key accounts
  • Licenses & Certifications

    • Expand coverage of restaurants in nagpur for trip advisor with trip advisor

      Oysterconnect
      Nov 2015
      View certificate certificate
    • Campus recommendation program: help shiksha become no.1 destination for college reviews with shiksha.com

      Oysterconnect
      Sept 2015
      View certificate certificate
    • Campus ambassador program - promote oysterconnect.com through in-campus contests & social media marketing with oysterconnect.com

      Oysterconnect
      Aug 2015
      View certificate certificate
    • Unilever ecommerce accelerator - essentials

      Econsultancy
      Sept 2021
  • Honors & Awards

    • Awarded to Sneha Kumar
      Most Admired Brand Retail Partnership of the year. IMAGES Group Feb 2020 Coca Cola Golden Spoon Awards by IMAGES:More Retail and Cornitos Snacking Brand partnered for a roaring success through marketing, shopper engagement and in-store activations leading to phenomenal growths.
    • Awarded to Sneha Kumar
      Best Delegate - IMT N, Model United Nations Model United Nations Nov 2015 Awarded Best Delegate in Joint Crisis Community.