Fengyi Yang

Fengyi yang

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Followers of Fengyi Yang321 followers
  • Timeline

  • About me

    Brand operating

  • Education

    • Ball state university

      2012 - 2015
      Bachelor’s degree video production 3.86

      Activities and Societies: Member of Omicron Delta Kappa Course work include topics as: digital media history, sales and promotions, digital video/audio production, media law, media ethics, logo design, and graphic editing.

    • New york university

      2015 - 2017
      Master of science (m.s.) sales, distribution, and marketing operations, general gpa: 3.70

      Currently enrolled in Integrated Marketing Graduate Program. Course work include topics such as-Digital Marketing campaigns-Web Analytics -Search Marketing-Media planning/buying-Statistics-SAS-Competitive Strategy -LeadershipLearning more to be a future digital marketer.

    • Chang'an university

      2011 - 2015
      Bachelor of arts (b.a.) journalism 3.54

      News writing, storytelling, interviewing, and communications.

  • Experience

    • Xi'an tv station

      Sept 2014 - Dec 2014
      Program editing intern

      Assisted chief director to shoot video clips, interviewing people, and edited videos for talk show program. Interviewed various people who had jobs that made a big contribution to society. Shot and edited episode interview video clips.

    • Alta creative management

      Jan 2016 - May 2016
      Marketing research intern

      -Researched to find potential clients and analyzed their information, including locations, projects, websites, and contact information.-Researched seven hundreds new clients on LinkedIn, Voice Bank, TheList, and managed the client database in different categories. -Connected with hundreds of new clients, including production companies, marketing agencies, TV stations and studios.-Twitter Account Management, through Audiense (former SocialBro) and Twitter platform.

    • Bam

      May 2016 - Aug 2016
      Marketing intern

      -Executed critical daily product QA to drive merchant and publisher performance on the BAM platform-Put together performance execution packets for clients -Worked with account managers / sales team on reporting to the client-Performed market research-Ensured the success of publisher clients and their growth to hit sales targets-Clients follow-ups

    • Apt212

      Sept 2016 - Nov 2016
      Social media marketing intern

      -Manage social media platforms such as Wechat and Webo-Wrote content on a regular basis, decided topics and posting platforms-Increased impressions by three times and doubled the accounts followers within 2 months.

  • Licenses & Certifications

  • Volunteer Experience

    • Tutor

      Issued by Albany Elementary School, Delaware Community
      Albany Elementary School, Delaware CommunityAssociated with Fengyi Yang
    • Business Call To Action annual meeting assistant

      Issued by UNDP on Sept 2015
      UNDPAssociated with Fengyi Yang
    • Volunteer

      Issued by Minnetrista on Jul 2013
      MinnetristaAssociated with Fengyi Yang