Chris White

Experience

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  3wire Photography | Little Rock Real Estate Photography

  Aug 2002 - now

  FOUNDER | Real Estate Photography & Marketing Co

  3wire Photography is Little Rock's premier source for real estate photography and promotional marketing in Central Arkansas. I have over 10 years of real estate marketing experience specializing in property promotion, real estate photography and digital marketing strategies. I started in 2003 by overseeing the marketing, brand management and real estate photography for the 4th largest real estate firm in the nation. I was responsible for helping them grow from 25 agents to over 500 agents in the first 5 years they were in Arkansas.Since then, I've had the opportunity to study the housing industry and capitalize on local trends. In 2008 I took my experience and love for real estate photography to numerous real estate agencies around Central Arkansas. I now provide real estate photography, aerial drone photography, video marketing, social media marketing, consulting and real estate strategy to over 20 different real estate companies and custom home builders throughout Little Rock.Published in 2016 Issue of Kentucky Homes & Gardens and Rated "BEST OF HOUZZ" 2014, 2015 and 2016 Show less

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  3wiredesigns

  Oct 2002 - now

  FOUNDER | Web Design & Digital Marketing Firm

  Responsible for the web design, web development, digital marketing strategies and CRM of over 60 clients in Arkansas. I have created successful B2B and B2C digital marketing campaigns across numerous industries and market demographics. I am proficient in social media strategies, content marketing, lead generation, SEO, SEM, customer conversions, e-commerce strategies, content management, UI/UX design, mobile web platforms, responsive design, motion graphics and animation. My accolades and accomplishments include recognition for design and business contributions by Entreprenuer.com: July 2008, Yahoo News & CNBC Business: Nov. 2010, as well as being ranked as the TOP 10 Best iPhone development companies in 2013 by (BestWebDesignAgencies.com) Ranked #1 within the BEST SEO companies in Arkansas. (http://www.10bestseo.com/directory/arkansas/) Show less

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  Crye Leike Realtors

  Oct 2003 - Mar 2008

  Creative Director

  Responsible for the personalized marketing of over 500 agents in Central Arkansas as well as the management of several graphic designers and marketing specialists. My knowledge and expertise included agent promotion, property promotion, innovative marketing and digital strategies, logo design, agent photography, property photography, 360° Virtual Tours and company sales growth. I have proficient knowledge of real estate demographics and proprietary software including CARMLS data system, as well as maintaining corporate duties such as organization growth, corporate branding, design and management of regional quarterly meetings, as well as teaching photography 101 and numerous marketing classes for new agents. Show less

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  Alltel Wireless & Verizon Wireless

  Jan 2008 - Jan 2009

  Instructional Designer

  Responsibilities included working in a collaborative team environment of E-Learning architects to design and create interactive training experiences, gamification design, interactive mobile and UI/UX simulations, performance-based blended learning approaches, and front line sales solutions. Duties included storyboarding, creating digital interactive prototypes of mobile software solutions, working with instructional designers, technical writers, project managers, and subject matter experts to determine the best training solutions. Project experience included interactive mobile software simulations, online knowledge assessments, complex branching training solutions with scenarios and exercises geared toward soft skills, product photography, 3D interactive motion graphics, course analysis and data research. Show less

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  Arkansas Blue Cross Blue Shield

  Jan 2009 - Feb 2016

  Sr. Instructional Media Developer

  Responsible for the design, development and distribution of E-learning and instructional media within an Enterprise-wide cross-matrix environment. Oversight and management of multiple designers, tech writers, trainers, and developers. Projects include the development of our corporate wellness and educational programs, Enterprise compliance and privacy training, employee onboarding and corporate benefits education, talent management strategies, curriculum development for leadership training and performance management, soft skills for B2B & B2C sales & marketing initiatives, and interactive systems training. Proficient in Agile PM tools as well as video, multimedia, animation, and voice over talent. Technical expertise includes, UI/UX design, Mobile Interface Design, Prototyping, Wireframing, Responsive Web Platforms, E-learning and mobile course development, gamification, technical writing and LMS/TMS configuration. Show less

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  Datek Corp

  Feb 2016 - Aug 2017

  Chief Digital Officer

  Management of the organization’s entire digital footprint, including business development efforts with our sales team and the development of online marketing strategies for several multi-million dollar e-commerce distribution websites.As Chief Digital Officer, I’ve been able to boost organic search traffic by 30% resulting in a 147% increase in search engine related sales and a 58% increase in overall online sales, contributing to an 84% increase in YOY revenue.Responsibilities include the design, development, SEO, brand strategy and management of all websites, social media, email and digital marketing channels. Full oversight of all corporate advertising budgets, marketing and SEM efforts as well as identifying future business trends and emerging technologies that increase lead generation.I have extensive knowledge and expertise in SEO Best Practices, SEM Targeting, Google Analytics, Google Adwords, Google & Bing PPC, Data Mining, Customer Conversion Testing, Mailchimp Email Marketing, Amazon & Ebay Storefront Channels, Shopify E-Commerce Platforms, Web Development and Video Marketing. Show less