
Lisa Hale
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About me
Executive Assistant & Licensed Esthetician
Education

West Springfield High School
2009 - 2013Advanced DiplomaActivities and Societies: Madrigals Choir, Personality Show Choir

Christopher Newport University
2013 - 2017Bachelor of Science - BS BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
Christopher Newport University
2013 - 2017Bachelor's degree Business MarketingActivities and Societies: University Sounds A Capella, Delta Gamma Fraternity Successfully completed my degree in Business Marketing, while balancing a variety of extracurricular activities including Greek life and A cappella. I held leadership positions in both organizations, while also incorporating time to succeed academically and perform a variety of volunteer services.

Milan Institute
2021 - 2021Aesthetician/Esthetician and Skin Care SpecialistActivities and Societies: Successfully finished my schooling program to become a licensed esthetician in California

Blake Austin College
2020 - 2021Aesthetician/Esthetician and Skin Care SpecialistActivities and Societies: Completed the first half of California's standard for obtaining an Esthetician License prior to school closing down
Experience

California Pizza Kitchen
Apr 2013 - Jan 2015ServerCustomer Service, be able to order and serve food in a timely manner, handle money and credit card transactions.

Olive Garden
May 2015 - Feb 2016ServerCustomer service, interpersonal communication skills with a diversity of people, and be able to order and serve food in a timely manner.

Williamsburg Occasions: The Catering Company
May 2016 - Aug 2018Schedule staff for all events with required event coordinators, bartenders, and waitstaffProblem solve shortages of supplies or staff as neededPerform HR duties for the Front of House Department and manage the entire company's payrollMaintain working relationships with relevant departments including back of house and kitchen staffAttend weekly manager meetings to stay informed and collaborate on pertinent informationOrganize additional information in a log for effective communication with the chain of commandAttend client walk-throughs and meetings to ensure events meet their expectationsEnsure the success of every company event Show less
Director of Events
Feb 2017 - Aug 2018Event Coordinator
Oct 2015 - Feb 2017Intern
May 2016 - Aug 2016

Fairmont Sonoma Mission Inn & Spa
Nov 2020 - Jan 2022Create Banquet Event Orders to effectively communicate event details to culinary and banquets staffProfessional interaction with clientele from diverse backgrounds, including corporate and social clientsAttend daily, weekly, and monthly meetings related to job responsibilities and overall hotel logisticsDaily communication with clients, addressing inquiries, scheduling meetings, and managing appointmentsConduct tastings and site tours from a planning perspective for eventsSupervise events to ensure they meet planning specifications, serving as a liaison between staff and clientsManage back-end tasks such as deposit schedules, room and resort reservations, and other administrative duties Show less Managed 5+ platforms for a corporate-named luxury HotelAchieved the goal of reaching 10,000 followers within a designated timeframe of 6 months with an overall growth of +1800 followers.Assisted in executing marketing plans, ideas, and conceptsCreated digital marketing materials including print materials, online calendars, activity guides, and other promotional materialsBrainstormed marketing and growth strategies, implementing successful campaignsCaptured and edited content for posts and listingsMaintained and cultivated the brand's image and online "personality"Collaborated directly with the Director of Sales to manage PR opportunities, reservations, professional photo shoots, and other initiativesEstablished and maintained professional connections with other local industry companies to foster a strong network Show less
Events Services Manager
Aug 2018 - Jan 2022Marketing and Communications Coordinator
Nov 2020 - Aug 2021

Lili Artistry
Aug 2021 - nowEsthetician and Lash ArtistSuccessfully launched a self-employed and owned business offering facial and skincare services, brow artistry, and lash extensions & liftsManage all aspects of the business, including social media management, marketing techniques, client relations, and business structure, finances, budgeting, bookkeeping, appointment management, and moreManage inventory and supplies orders and organizing said supplies to be compliant with state board regulationsUtilize the business to supplement income, invest, maximize passions, efforts, and diversify income streams Show less

Tan Weddings & Events
Dec 2021 - nowEvent Planner & Executive AssistantAs Executive Assistant, manage the owner’s calendars, appointments, and meetings, travel itineraries, correspond with fellow vendors on the owner’s behalf, correspond with clients on the owner’s behalf, file contracts, paperwork, and employee records, set up organizational systems, distribute company wide newsletters, vendor outreach on owner’s behalf, create digital marketing materials, and manage social media. Have a great attention to detail & excellent at multitasking.As Event Planner, coordinated with clients on the event vision, logistics, and details. Worked with clients and vendors through various meetings to solidify the vision. Met with venues and created layouts and flows for the event. Created timelines, inventory lists, vendor spreadsheets, and more. Managed staff day of event and oversaw the set up, production, and breakdown of the event. Assisted clients with guest management processes and communications. Extremely effective with time management, problem solving, and planning ahead. Show less
Licenses & Certifications

Lash Extension Training
Lash Maven CoAug 2021
Esthetician License
Milan InstituteOct 2021
Honors & Awards
- Awarded to Lisa HaleDelta Gamma Philanthropy - Sep 2015 Helped raise over $5,100 for Delta Gamma's philanthropy Service for Sight
- Awarded to Lisa HaleMake A Wish Benefit Concert - May 2013 Raised over $500 for the Make-a-Wish Foundation.
Volunteer Experience
Store Organizer
Issued by Habitat for Humanity International on Nov 2013
Associated with Lisa HaleVolunteer
Issued by York Convalescent Center on Jan 2015
Associated with Lisa Hale
Languages
- enEnglish
- spSpanish
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