Frederic Lemercier

Experience

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  Temporium S.A.S

  Feb 2017 - Mar 2017

  Sales & Marketing Assistant
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  FITS

  May 2017 - Jul 2017

  Event Communication Assistant
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  Ear to the Ground

  Oct 2017 - Dec 2017

  Brand Activation Assistant
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  TheGarage

  Feb 2018 - now

  Founder | Marketing & Growth Consultant

  MARKETING• Led growth marketing consulting projects for SMEs and startups, providing tailored strategies and actionable recommendations.• Led client projects from inception to execution, coordinating external partners and freelancers, ensuring high-quality delivery, and tracking performance metrics and budgets.LEADERSHIP AND COLLABORATION• Built and grew TheGarage, a marketing agency specializing in helping startups and SMBs, achieving substantial revenue growth in 4 years.• Acted as the main point of contact for clients, guiding them through strategic growth initiatives.Managed and collaborated with diverse freelance teams (design, web, data, IT) to deliver optimal project outcomes.• Led business development efforts, prospecting, and qualifying new opportunities to drive agency growth. Show less

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  Delia Technologies

  Feb 2019 - Apr 2022

  Marketing Manager

  MARKETING & GROWTH• Development of comprehensive marketing plans focused on branding and demand generation, integrating 360° approaches with multi-channel strategies such as: paid campaigns (Google Ads, Meta Ads, LinkedIn Ads), email workflows & ABM strategies, events/webinars, content creation, and website management.• Creation of the first French technical community dedicated to DevOps (Francedevops.fr), including monthly webinars and a community platform.• Development of a training platform covering technical topics and management of relevant and regular content production to sustain audience interest.• Tracking and optimization of ROI through precise analysis and reporting.MANAGEMENT• Management of a team of collaborators, including task planning, priority setting, and budget management.• Weekly leadership and mentoring, fostering the team's skill development. Show less

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  Google

  Feb 2019 - Apr 2022

  Marketing Consultant

  MARKETING & GROWTH• Support for over 800 entrepreneurs, startups, and SMEs by identifying their marketing development opportunities and collaborating with them on marketing action plans (website & landing pages, social ads, SEO, email workflows, CRM).• Educating French small businesses, SMEs, entrepreneurs, and students on digital marketing through online training, on-site conferences, webinars, and workshops (3 to 4 per week), in collaboration with Google partners (CCIs, universities, France Travail, regional authorities). Show less

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  LinkedIn

  Apr 2022 - now

  Senior Sales Executive

  MARKETING• Launched the first LinkedIn advertisers community in France, bringing together over 300 companies to engage on marketing topics.• Led 12 major B2B events in Paris in 2024 to educate clients and drive demand for LinkedIn Ads.• Managed ABM campaigns with country-specific content to nurture and engage audiences at scale, collaborating with cross-functional teams for successful execution.SALES• Managed a portfolio of 70 clients per quarter, guiding them through the sales process to improve their Paid Social strategies.• Exceeded FY2024 targets by 124%, securing major agreements, including the largest in EMEA, and recognized as a "go-to" sales resource within EMEA teams.• Implemented mentorship, cold call training, and sales coaching strategies, leading the team to surpass sales targets for 8 consecutive quarters.MANAGEMENT• Led recruitment and onboarding of new team members for the French market, providing training during their initial months.• Mentored and supported team members in client interactions, ensuring best practices in sales. Show less