Piaget Shouldice, MBA

Experience

• 

  UPMC

  Apr 2010 - Aug 2010

  Research Internship

  "The Impact of Collagen Alignment on the Vagina" Researched the pathogenesis and treatments for Pelvic Organ ProlapseConducted experiments and created protocols for assessing the stages of the rat estrous cycle and reported findings in a journal style paper and presented at a conferenceTechniques: Picrosirius red staining and microscopy, Trichrome staining and microscopy, formaldehyde tissue fixation, Cryostat training, and PAP smear trainingAwarded Best Overall Presentation and Best Student Researcher in the program Summer 2010 Show less

• 

  Hannover Medical School

  Apr 2011 - Aug 2011

  Research Internship

  "The Analysis of Titanium Implant Surface Coatings"Researched the composition and application methods of calcium phosphate coatings on titanium implants for bone tissueConducted experiments for analyzing the effects of these coatings on bone integration and foreign body reactions in vivoTechniques: Electrochemical dissolution, Immunohistochemical staining and imaging, experience with Technovit and calcified tissue samplingGained an elementary understanding of German language and culture Summer 2011 Show less

• 

  Merck

  Jun 2012 - Aug 2012

  UNCF Merck Undergraduate Fellow and Intern

  Conducted research on a small molecule drug discovery team for combating high levels of cholesterol

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  Merck

  Aug 2013 - Nov 2018

  • Created a website, videos, and a method of testing marketing tactic performance to optimize conversion rates• Collaborated with product marketing team to create new marketing initiatives and measure results. • Utilized problem solving skills to identify root cause of issues affecting performance or reliability of products or processes.• Analyzed customer requirements for product designs and provided technical support to ensure successful implementation. Technology transfer and validation specialist in vaccine manufacturing. Working primarily to bring in new products and processes to the site. Have additional responsibility in capacity improvement and Right First Time initiatives. Small molecule API commercialization specialist. Primary focus on scale up of crystallization and isolation steps of drug substance manufacturing. Experience in lab and pilot plant scale work Operations production specialist in vaccine manufacturing in Durham, NC. Primarily supporting vial filling, lyophilization, capping and inspection of the MMR vaccine Involved in three ongoing initiatives in drug substance development in the Merck Chemical Process Development and Commercialization department in Rahway, NJ

  • Senior Marketing Specialist

    Nov 2017 - Nov 2018

  • Manufacturing Engineering Specialist

    Aug 2016 - Nov 2017

  • Engineering Specialist

    Aug 2015 - Aug 2016

  • Associate Specialist in Engineering

    Dec 2014 - Aug 2015

  • Associate Specialist in Engineering

    Apr 2014 - Dec 2014

  • Associate Specialist in Engineering

    Aug 2013 - Mar 2014
• 

  MSD

  Nov 2018 - Oct 2019

  Senior Regulatory Affairs Specialist

  • Led the Brexit (Britain’s exit from the European Union) regulatory and pharmacovigilance taskforce within a cross-divisional program to ensure business continuity and assurance of supply• Managed the RAI $120M budget, headcount, and talent strategy for an 800+ person global organization• Established a process for the business to evaluate industry trends, react, and measure impact, enabling a multi million dollar cost avoidance from not using external consulting services

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  Merck

  Oct 2019 - now

  Led the launch of multiple oncology indications, pioneered innovative digital activities, sourced new vendors to meet requirement of novel capabilities, and drove high engagement through several digital campaigns. • Digital Launch Strategist: Successfully created a digital launch strategy and go-to market planning for a large oncology brand with a multi-indication portfolio and a multi-billion-dollar future potential. The product ultimately did not launch due to poor clinical outcomes, but this strategy set new standard for upcoming launches• Agile Team Leader: Served as campaign development lead, responsible for leading an agile team in the production, deployment, and measurement of creative marketing tactics for healthcare professionals• Resource Management: Managed a $20M budget, 7 person team, and external agencies• Results Driven: One In-line product campaign achieved a 91% reach and increased overall engagement rates by 2%, surpassing business targets• Long Term Strategy Development- Implemented a process for senior leaders to monitor long term strategy projects, quickly evaluate business impact of external factors and adapt resources to meet needs Show less Developed reimbursement strategies across Hospital business unit to achieve patient access and national reimbursement for 2 products across 5 key markets.• Create Value Propositions: established and communicated value propositions, pioneered affordability solutions, and partnered with customers to find efficiencies in healthcare systems, creating budget headroom for increased spend on our products• Strong Collaborator: Collaborated closely with European counterparts to establish brand strategy and creative marketing tactics to enable reimbursement in the market• Facilitate Growth: Identified new opportunities for revenue growth through market research and analysis through support of novel reimbursement tactics Show less

  • Associate Director, Digital Marketing

    Sept 2021 - now

  • Associate Director, Market Access

    Oct 2019 - Sept 2021