Hikaru Kitagawa

Experience

• 

  Culture Convenience Club Co., Ltd.

  Mar 2021 - Feb 2024

  Marketing

  ・Public Relations Specialist, Product Division（April 2023- February 2024）・Marketing, Contents Creation Division （April 2020 – March 2022）- Project Promotion: Led effective promotional campaigns for enhancing the visibility of our brand (TSUTAYA CREATOR’S PROGRAM：https://www.culture-pub.jp/tcp/). - Event Management: Organized and managed events for maximizing the applicants of our brand. - Social Media Strategy: Developed and implemented social media campaigns across multiple platforms, especially X and note, resulting in increased online presence and audience engagement.- Market Analysis: Conducted market research and analyzed audience trends to tailor promotional strategies. Provided insights to creative teams to align marketing efforts with audience preferences. Show less

• 

  Avex Pictures Inc.

  Feb 2024 - now

  Marketing(Promotion)

  Public Relations Specialist（February 2024-present）- Project Promotion: Led comprehensive promotional campaigns for various entertainment projects, including films, anime series, and stage productions. Developed and executed PR strategies to maximize audience engagement. - Media Relations: Established and maintained strong relationships with key medias, writers, and influencers. - Event Management: Organized and managed press conferences and premiere events. Coordinated with production teams, talent, and media to ensure seamless execution and media coverage.- Content Creation: Created press releases, promotional materials, and digital content to generate buzz and excitement for upcoming projects. Collaborated with creative teams to produce trailers, posters, and social media content.- Budget Management: Managed PR budgets, optimizing resource allocation to achieve maximum impact within budgetary constraints. Show less