Jayesh Gaad

Experience

• 

  DNA - Daily News & Analysis

  May 2010 - Jun 2010

  Marketing Executive (Internship)

  - Coming up with launch strategies- Entering the market to get the feel of the product- Selling Ad space for the Pune edition- Provide a daily report to our reporting manager about the market

• 

  Icertis

  Feb 2011 - May 2013

  Senior Consultant

  • Handled high volume technical queries across email, chat and VoIP platforms• Built weekly, and monthly dashboards for reporting• Supervised employees and assessed performances to determine training needs and define accurate plans for decreasing process lags.• Conducted training and mentored team members to promote productivity, accuracy, and commitment to friendly service.• Completed special projects by using effective decision making, critical thinking and time management skills.Gather Customer Requirement and Liaise With Microsoft Product Managers about their NeedsInternal and External Reporting and Lead On Client Calls To Discuss Future Action PlanResponsible For Efficiency and Effectiveness Of Team of Reporting EmployeesAll Projects’ Subject Matter Expert (SME)Lead Responsible For Internal Documentation And Client Facing Guides Training To New Employees On Various TasksTesting New Products As Required by The Internal Dev Team and Microsoft Dev TeamEmployee Of The Month Oct 2011 For Outstanding Work In Client Servicing, Product Testing and Project Management(Associate Consultant)Worked as part of a team to meet customer requirementAddress product related issues. Build training documentsBuild customer facing documentsKeep track of competition activitiesMonthly client report presentations and weekly client calls to discuss future action plans Show less

• 

  Madison World

  Jun 2013 - May 2014

  Media Planner

  • Handled client-facing business opportunities, developing digital marketing plans for clients• Analysed campaign performance weekly to spot trends, test strategies and optimize plans resulting in cost savings of up to CAD 7000 across clients.• Identified and monitored KPIs for new and existing digital media properties• Built case studies for clients and pitch decks for new client acquisition• Managed multiple accounts across industries, such as Insurance, FMCG, Oil & Petroleum

• 

  Doughmakers India Pvt Ltd

  Nov 2014 - Jun 2017

  Marketing Operations Manager

  • Developed low-budget marketing strategies to increase in-store revenue• Reduced wastage & pilferage by 82% with better training and appointing better managers• Managed and ran the day to day operations for 5 Subway stores in Pune, India• Developed content for email marketing, SMS marketing campaigns & newsletters

• 

  SJ DiGi Marketing Solutions

  Nov 2018 - Aug 2022

  Digital Marketing Manager

  Content marketing & SEO Agency dedicated to helping clients all across the world fulfil their true potential. • Spearheaded client meetings to determine project needs and professional requirements and identify the correct course of action to enhance client success.• Built SEO strategy to help client rank 1 on Google Search across competitive industry keywords • Built and optimized Google Ad campaigns for clients with ROAS of 896%. Reduced gap between MQL and SQL• Increased LinkedIn follower growth by 100% in 6 months and increased engagement on account 43% on average month on month• Worked on high performing content & content strategies for multiple international clients across industries ranging from HealthCare, Petcare, BFSI, and Technology. iWriter rating of 4.7.Responsibilities:• Outreach and marketing• Convert prospective leads to clients• Create content marketing strategy• Content writing o Website Content o Blogs o Social media pages o E-books o Guides and How-To’s• SEO analysis, optimization, and execution for client websites Customer service Show less

• 

  Bajaj Allianz Life Insurance

  Mar 2019 - Sept 2021

  Deputy Manager Marketing

  • Strategized and developed content calendar for social media channels. Increased followers organically by 84% across channels. Engagement increased 59% across social media• Collaborated with cross-functional teams to plan, develop, and execute internal communication email marketing campaigns. Open Rates increased to 17%, up from 3%• Monitored and managed Net Promoter Score (NPS) across digital touchpoints. Maintained an average rating of 4/5 across the board. Up from 3.2. • Led project to enable lead generation campaign routed from NPS TouchPoints.• Developed budgeting strategies for social media campaigns. Worked with a monthly social media budget of $8,000 and Video Marketing Budget of $ 16,000.• Produced and submitted weekly reports outlining progress against KPI objectives. Show less

• 

  LoKnow

  Apr 2022 - now

  As a Client Success Specialist, I play a crucial role in building and maintaining strong relationships with our clients & network partners. My primary responsibility is be to ensure client satisfaction, manage their accounts, and help them achieve their advertising objectives with fantastic paid campaigns. I serve as the main point of contact for clients, acting as their advocate within the agency and ensuring their needs are met in a timely and effective manner. Some of my responsibilities include, but are not limited to:1. Develop a deep understanding of clients' businesses, industry trends, and advertising goals.2. Build and maintain strong relationships with clients, acting as their trusted advisor and advocate within the agency.3. Proactively communicate with clients to gather feedback, understand their needs, and address any concerns or issues.4. Collaborate with cross-functional teams, including account managers, creative teams, and media planners, to develop and execute effective advertising strategies.5. Ensure the smooth and timely delivery of advertising campaigns, coordinating internal resources and managing client expectations.6. Monitor campaign performance and provide regular reports to clients, highlighting key metrics, insights, and recommendations for optimization.7. Identify opportunities for account growth and revenue generation, working closely with the sales team to upsell and cross-sell agency services.8. Stay up-to-date with industry trends, new advertising platforms, and best practices to provide strategic guidance to clients.9. Conduct client onboarding and training sessions to ensure a smooth transition and understanding of the agency's processes and tools.10. Handle client escalations and resolve conflicts in a professional and timely manner, maintaining a high level of client satisfaction. Show less

  • Team Supervisor

    Aug 2023 - now

  • Client Success Specialist

    May 2023 - Aug 2023

  • Senior Digital Marketing Coordinator - Strategy & Success

    Sept 2022 - Jun 2023

  • Digital Marketing Coordinator - Strategy & Success

    Apr 2022 - Sept 2022