Monica (Frindt) Cheskin, MBA

Monica (frindt) cheskin, mba

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location of Monica (Frindt) Cheskin, MBAMiami, Florida, United States
Followers of Monica (Frindt) Cheskin, MBA706 followers
  • Timeline

  • About me

    Volunteer Leader | Marketer | Recruiter | Mentor

  • Education

    • Columbia university - columbia business school

      1990 - 1992
      Master of business administration (mba) marketing

      Activities and Societies: Study Abroad Program in Barcelona, Spain at Instituto de Estudios Superiores de Empresa (IESE) - Fall 1991

    • Cornell university

      1983 - 1987
      Bachelor of arts (ba) french language and literature

      Activities and Societies: Alpha Epsilon Phi Sorority

  • Experience

    • Ddb needham worldwide

      Jan 1988 - Jan 1990
      Assistant to director of international services

      • Tailored agency's credential presentation for new business pitches, compiled market research for foreign offices, and provided support to account management teams with multinational clients

    • Reader's digest association

      Jan 1992 - Jan 1999

      • Saved the region $300K through optimizing the 3-year publishing plan by utilizing efficiencies in editorial workload, combining licensing and acquisition of publishing/marketing rights, adapting promotional brochures, and co-printing with Spain and Brazil• Following Reader's Digest Latinoamerica's regional office closing, continued interfacing with U.S. headquarters management for three months to ensure a smooth transition of responsibilities to local teams • Managed and coordinated the Selecciones magazine subscription launch in Argentina and Chile, doubling the circulation in six months and elevating it to the number 1 selling magazine in both markets• Customized global marketing strategies and promotional materials to the Latin American markets• Trained the local marketing teams to follow corporate best practices • Recruited to grow and manage $4 million direct mail promotions for books, video and music product lines• Analyzed response rates of different target lists to determine optimal list selection for future direct marketing campaigns and mailings which resulted in an average overall increase of almost 20% by eliminating non-profitable segments

      • Publisher, Latin America

        Jan 1997 - Jan 1999
      • Marketing Manager, Latin America

        Jan 1995 - Jan 1997
      • Marketing Manager, U.S. Hispanic Market

        Jan 1992 - Jan 1995
    • Parker placements ny, inc.

      Aug 2020 - May 2021
      Corporate recruiter

      • Researched and sourced candidates using LinkedIn Recruiter and BullHorn• Recruited and interviewed candidates for Am Law 100 attorney and staff positions• Reviewed and edited candidate resumes, created candidate bios, and coached applicants prior to interviews• Made firm's only placement during a transitional and uncertain time in the job market

  • Licenses & Certifications

  • Volunteer Experience

    • Newsletter Editor

      Issued by Miami-Dade County Public Schools - Sunset Elementary PTA on Sept 2008
      Miami-Dade County Public Schools - Sunset Elementary PTAAssociated with Monica (Frindt) Cheskin, MBA
    • Child Advocate

      Issued by Self-Employed on Jun 1999
      Self-EmployedAssociated with Monica (Frindt) Cheskin, MBA