
Sadia Emboule
Communications Assistant

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About me
Premium&Luxury eMerchandising Manager at Accor Hotels UK
Education

Lycée Jacques BREL - BTS
2010 - 2012BTS Communication (equivalent of the UK HND (Higher National Diploma) Communication, GeneralActivities and Societies: Adhérente à l'association Proxité

Lycée Des Droits de l'Homme Guadeloupe
2007 - 2010Baccalauréat Littérature MENTION A-B.webp)
Université Vincennes-Saint-Denis (Paris VIII)
2015 - 2016Licence Professionnelle (Bachelor Degree) Interactive Communication & MultimédiaActivities and Societies: PROJECT MANAGEMENT - HTML/CSS - JAVA SCRIPT - PHOTOGRAPHY
Experience

Taxineo
May 2011 - Oct 2011Communications Assistant•Customer Relationship Management •Prospection•PR management•Community management

Tenso Digital Marketing
Dec 2011 - May 2012Communications Assistant•Customer Relationship Management via Salesforce •Community Managment•Bugs reporting via Mantis Bug Tracker

Mutualité Fonction Publique
Jun 2012 - Nov 2012Customer Service Executive•Managing large amounts of inbound and outbound calls in a timely manner•Following call centre “scripts” when handling different topics•Identifying customers’ needs, clarify information, research every issue and providing solutions

Conseil général de Seine-Saint-Denis
Jul 2012 - Dec 2012Administrative Agent• Welcoming Guests & Answering Calls• Executive Support & Office Assistance• Efficient Administrative Operations• Social Workers' Schedule Coordination• Appointment Coordination & Scheduling• Organized Document Archiving

Nouvelle Cour
Jan 2013 - Aug 2015Junior Corporate Communications Account Manager•Offline Communication Projects Management-Leading the creation and production of activity reports, leaflets, flyers, and more for the Renault Foundation-Managing the production and realization of radio commercial spots for a sexual health campaign targeting France's overseas territories for INPES•Online Communication Projects Management-Crafting social media strategies, managing online communities, and overseeing web content for Course En Cours (a non-profit organization by Dassault System and Renault)-Managing intranet content for a global security campaign by Colas•Main Clients-Renault Foundation-Colas-INPES (France National Institute for Health, Protection, and Education) Show less

Groupe Renault
Oct 2015 - Oct 2016Junior Digital Content Manager•Content Publication on B2C Renault and Dacia Websites-Managing end-to-end content deployment via AEM, from staging to live-Ensuring seamless go-live for product and configurator pages•Content Strategy Development-Crafting and optimizing roadmap processes and workflow tracking-Streamlining the content writing process for maximum efficiency

Stars Spirit Studio
May 2016 - Apr 2017Studio and Communications Manager•Oversee and Schedule Recording Sessions•Participate in Production and Recording Sessions•Scout and Engage Artists and Clients•Drive Promotion and Manage Public Relations•Develop, Update, and Maintain the Website•Coordinate Travel, Hiring Agreements, and Shoot Logistics•Ensure Exceptional Customer Satisfaction•Maintain Studio Presentation and Equipment Functionality

CPAM DES HAUTS DE SEINE
Jan 2017 - Jan 2017Data Entry Operator•Accurately Input and Update Data in Systems•Verify Data Accuracy and Correct Errors•Maintain and Organize Electronic Files•Ensure Data Security and Confidentiality•Optimize Data Entry Processes for Efficiency

Agooloo Studios
Feb 2017 - Apr 2017Digital Content Writer•Create Engaging and Fun Quiz Questions•Develop Thematic Content for Various Quiz Categories•Write Clear and Compelling Question Explanations•Optimize Content for User Engagement and Retention•Research Trending Topics and Popular Interests•Proofread and Edit Content for Accuracy and QualityManage Content Calendar and Publishing Schedule•Gather User Feedback and Refine Content Accordinglyhttps://www.agooloo.com/OuPaSav/index.html

Cheil France
May 2017 - Oct 2018Digital Content ManagerDaily Web Content Creation and Updates for Samsung eShop•Managed product deployments by adding new products to the online catalog via Hybris, ensuring smooth transitions from staging to live environments.•Configured sales animations, including setting up bundles, special prices, discounts, and voucher codes to support promotional strategies.•Created and updated product pages, marketing pages, and business shop portals, maintaining a consistent and engaging user experience.•Oversaw the management and animations of navigation bars, homepages, and inner pages to align with marketing goals.•Reported, tracked, and resolved bugs via JIRA, collaborating with the global Samsung Shop team to maintain platform performance.•Provided support and expert advice for web content updates to ensure accuracy and timeliness.Workflow and Process Optimization•Monitored and streamlined workflow processes for efficiency and reliability.•Developed and managed planning for major commercial campaigns, flagship product launches, and events to meet key deadlines.•Optimized content update processes to enhance operational efficiency and reduce turnaround times.•Managed requests through Redmine, ensuring clear communication and timely execution.•Attended and led weekly worklist meetings with Team Shop Managers to align priorities and track progress.•Collaborated effectively with senior management and colleagues to drive successful project outcomes.Client Relationship and Team Collaboration•Built and maintained strong client relationships by sharing information with digital teams, such as SSO1, and offering comprehensive offline and online content reviews.•Fostered a collaborative team environment, promoting open communication and teamwork to achieve shared goals. Show less

Cheil UK
Nov 2018 - Nov 2022Digital Content Manager•Managed and implemented content updates across Samsung’s 32 European websites using Adobe Experience Manager (AEM), ensuring seamless handling of components, assets, campaigns, and promotions.•Communicated content implementation schedules effectively to the Publishing team to ensure timely execution.•Collaborated closely with senior management and cross-functional teams to streamline workflows and optimize operations.•Conducted daily web publishing activities, adhering to established guidelines, and ensuring a smooth transition from QA to live.•Updated key website sections, including B2C and B2B homepages, navigation bars, product detail pages, and other high-traffic areas.•Executed critical updates during flagship product launches in high-security cleanroom environments abroad, meeting tight deadlines under pressure.•Supported AEM instance migrations by troubleshooting, performing quick fixes, and resolving technical issues to maintain site functionality.•Reported and tracked AEM or server performance issues collaboratively with IT and HQ support, maintaining a shared file for real-time updates.•Completed content updates using custom-built AEM components, and performed fixes on HTML and CSS-based pages to ensure a consistent user experience.•Edited and optimized images using Adobe Photoshop, maintaining alignment with Samsung’s brand guidelines and visual identity. Show less

Accor
Nov 2022 - Nov 2023Midscale & Premium Digital Merchandising and Campaign Manager Europe & North Africa•Operational management of the onsite merchandising across specific brand websites (Luxury and Premium), as well as ALL.com, for both for desktop/mobile and App. •Management and coordination of agencies to create target group relevant content according to the customer segmentation strategy, brand TOV and brand guidelines. •Continuous performance analysis and measurement of campaign, promotion & web content through available dashboards, including Google Analytics and Tableau, to ensure steady growth of traffic thanks to relevant and high quality content. •Agile to regional and/or global environment with fast response times on web and other channels where necessary. •Work collaboratively with Loyalty, Marketing, CRM and SEO to create a common ICP. •Ensure a seamless customer experience through consistently auditing and optimising the site to create best in class user experience. Implement regular A/B testing on sending, copy, images, templates, target groups to create a strong UX. •Own all weekly and monthly e-merchandising reporting. •Proactive support and contribution to team leadership during the roll-out and on-boarding phases of new technology and new platforms. •Detection and alerting of bugs and broken URLS on the digital platforms to global teams for a fast bug fixing. Show less

Agence A360
Sept 2024 - nowCommunications ManagerI oversee and implement 360° strategic communication plans for a diverse portfolio of clients. My role bridges strategic thinking, and seamless project execution across advertising, marketing, and digital media.Key Responsibilities:•Client-Centric Campaigns: Develop and execute innovative communication and marketing strategies tailored to each client’s unique needs and goals. -For POINT S, create engaging newsletters and digital content that enhance customer loyalty and promote car maintenance solutions. -For SOS Pièces Autos, manage campaigns that highlight seasonal offers and promotions while maintaining a strong local presence.-For Groupe SJH, craft B2B-focused content and social media strategies aligned with their niche markets in construction and public works in Guadeloupe, Martinique, and French Guiana.•Project Management: Oversee the end-to-end workflow of campaigns, from ideation and budget estimation to execution and delivery, ensuring optimal efficiency.•Content Creation: Craft and manage engaging content across multiple platforms, including social media, newsletters, press releases, and visual assets, ensuring consistency with brand identity.•Social Media Management: Develop and execute tailored strategies for each client’s social media channels, leveraging trends to drive engagement and brand visibility.•Graphic Design Oversight: Create impactful visuals for campaigns, such as promotional banners, infographics, and event materials, ensuring alignment with brand standards.•Performance Analysis: Track and analyse campaign metrics, delivering actionable insights to refine strategies and improve results.•Stakeholder Coordination: Liaise with internal teams, external partners, and clients to ensure seamless communication and alignment on messaging and brand goals.•Trend Monitoring: Stay ahead of industry trends in marketing, advertising, and communications to propose innovative and cutting-edge solutions for clients. Show less
Licenses & Certifications
- View certificate

Google Analytics Individual Qualification
Google analyticsJan 2023
Volunteer Experience
Community Management & Digital Communication Consultant
Issued by Jeunesse Outremer on Oct 2014
Associated with Sadia EmbouleMember of Youth Board
Issued by Association Proxité on May 2012
Associated with Sadia EmboulePress & Public Relations Manager
Issued by Club Efficience on Nov 2015
Associated with Sadia Emboule
Languages
- enEnglish (fluent)
- guGuadeloupean creole (mother tongue)
- haHaitian creole (fluent)
- spSpanish (basics notions)
- itItalian (basics notions)
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