
Neelima Singh

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About me
Director at eTree Project Consultants Pvt Ltd
Education

DBS college Dehradun
1987 - 1990Bachelors in Sciences Zoology - Behavioral Science
Kendriya Vidyalaya,hathibarkhala Dehradun
1985 - 1987Intermediate Science
Kurukshetra University
1990 - 1992Masters in Tourism Adminstration Tourism and Travel Services Marketing Operations
Experience

Sterling Holiday Resorts India Ltd.
Apr 1993 - Jun 1996I was posted at the zonal office - major job was coordinating with the branch offices and the head office at Chennai regarding all customer related issues - viz. accounts, memberships, reservations.Complaint handling - post sales customer attendance involved meeting customers, sorting out their complaints and major issues, building a relationship saving cancellation and ultimately converting him into a faithful member. Assisting customer in planning international holidays through RCI.Conducted various product induction and membership service training programme for the sales team at the branch levels.Organized customer delight programs at locations.A part of the job also involved giving feedback to the resorts from the customer's experiences and expectation. Constantly providing innovative ideas for making customers holiday a complete vacation experience. Show less
Customer Service
Jun 1994 - Jun 1996Sales Executive
Apr 1993 - May 1994

Gokarna Forest Resort
Aug 1996 - Jun 1998Product ManagerProduct bundling, pricing,Marketing collateral design,Membership Management.Conceptualization of memberships for the Gleneagles designed - Golf club and the Vacation Club memberships at the le Meridien hotel, Kathmandu. Designing of the membership related material - brochure, application form, agreement, merchandising etc.Coordinating with the advertising agency for various promotional material designing, and print. Controlling the image building and brand identity programme through all communication channels.Organizing and putting in place membership service procedure and systems. Developed the software for membership database management and operations.Coordinated with the Interval International - the international Timeshare Company regarding affiliation and member enrollment.Organized Pro - Am at the Delhi Golf Club, Chandigarh Golf Club for reaching out to the target audience.lead generation, lead tracking and conversions. Planning the incentive structure for the sales team. Show less

Asia Resorts Limited
Nov 1998 - Oct 2000General ManagerHotel sales,Conferences ,theme eventsAttend trade and travel shows of various market area for promoting hotels event business. Make commercial decisions to maximize MICE income. Contact Meeting Planner by mail, telephone, customer outings and site visits Identify need periods and undertake program of sales activity to secure new and adhoc business minimizing the impact of low activity periods.Assist the hotel operations to identify new avenues of business and bring in more occupancy to the hotel. Organize Marketing &promotion events, material & advertizements .Timeshare Membership Sales & ManagementBugdet planning and monthly reports. Customer feedback and analysis for constant improvement in services.Building a business repo with corporate customers for regular business. Show less

Acidaes Solutions Private Limited
Nov 2004 - Jun 2007Customer Success ManagerCustomer interface for a CRM solution - CRMnext. Part of the product team to build a customer interface for a crm solution -CRMNEXT.Played instrumental role in client satisfaction by mapping their business processes on our software. Constant interaction with customers for understanding their need and assessing future requirements. Assist them adapt to the new system, procedures for a smooth transition.Monitored metrics and developed actionable insights to improve performance and deliver results for clients using our own product in realtime scenarioCreated strong customer support strategies to increase customer retention. Established strong customer relationships.Created and conducted user training sessions to support customer understanding of the product and utilization of its features.Product upgradation from end user perspective – Regular interaction with the product team and the QA teamMonitored market trends and competitor performance to update customer reach out strategies. Show less

ETree Project Consultants Pvt Ltd
Dec 2011 - nowConceptualized and created the cloud & digital infrastructure for the company. Selected the service bundle, collateral creation and customer segment reachout. Build a team of professionals and vendors to deliver services Handled accounts, Finance, Legal and compliances works, contract & agreements, pricing &billing.Oversaw operations to achieve goals and monitored expenditure.Adapted innovative approaches to manage resources and manpower for better turnaround of projects.Negotiated with the clients for, prices, services, design and scope of workInteracted well with the customers to nurture relationship. Personally handled problematic customers to assist onsite employee and maintain excellent customer experience.Trained the team members for high ethical values, honesty, and sincerity. Motivated them to deliver to their best capacity. Ensured the members owned up the projects by providing them authority in decision making. Show less
Director
May 2016 - nowBusiness Development
Dec 2011 - now
Licenses & Certifications
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BEING HUMAN
Organic Solutions- Member of Indian Green Building Council (IGBC)
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