Cristopher Villacorta

Experience

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  Philippine Health Insurance Corporation

  Jul 2014 - Jun 2016

  Social Media Engagement Manager

  1. Implement social media strategies and partner with marketing team to deliver compelling campaigns, with a primary focus on popular platforms including Facebook, Instagram, Twitter and YouTube.2. Track and measure programs to understand effectiveness in terms of engagement, reach and impact on member benefits. Use appropriate analytics to adjust programs and react to trends.3. Regularly provide insight gained from social media monitoring to the Executive Board, to help them evolve their policies suited for our members needs.4. Monitor social communities to address customer service issues, ascertain various levels of issues (urgent/non urgent) and respond or delegate in an appropriate and branded manner.5. Work closely with creative team to generate social-optimized content and other digital marketing elements that align with overarching brand strategy.6. Collaborate with partners (Health Care Providers, Health Care Professionals, etc.) on social campaigns that engage our communities and benefit both parties.7. Manage relationships with third-party vendors to implement new social media tools and best practices. Show less

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  House of Representatives

  Jul 2016 - now

  Political Affairs Officer
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  Philippine House of Representatives

  Oct 2017 - now

  Supervising Legislative Staff Officer