
Timeline
About me
Business Area Manager | Sales & Distribution | FMCG Industry | Food Technology Graduate 🎓
Education

Sma pesantren unggul al bayan
2014 - 2017Senior high school ipaActivities and Societies: Al Bayan Student Council, ALBAPALA (Al Bayan Pecinta Alam), ALBACADABRA (Al Bayan's Competition as Development of Achievement and Big Revolution for All), Criterion, Pesantren Kilat
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Universitas gadjah mada (ugm)
2017 - 2021Bachelor's degree agricultural and food products processing
Experience

Pt foodex inti ingredients
Jul 2019 - Aug 2019Quality control internPT. Foodex Inti ingredients is a manufacturer of food seasoning and ingredients that provides 6 product categories; seasonings, meat extracts, flavor ingredients, functional ingredients, sauces and condiments, and ready-to-eat products. Key achievements :- Worked under the guidance of the production manager to evaluate the HACCP implementation on the seasonings production line. - Learned the production of seasoning products and the process from the preparation of raw materials to storage of finished good. Show less
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Universitas gadjah mada (ugm)
Aug 2019 - Apr 2021Research assistant under Dr. Ir Tyas Utami M.Sc focused on product development in collaboration with PSPG UGM (Center of Food and Nutrition) and private third party.Key Achievement :- Developed probiotic fermented milk with local starter strain from various traditional food, such as dadih, gatot and growol- Improved flavor and texture of probiotic fermented milk, then do sensory evaluation with 50+ panelist - Demonstrated total probiotic bacteria in good quantity, start from production untill storage Show less
Research Assistant
Aug 2020 - Apr 2021Teaching Assistant | Fermentation Technology
Sept 2020 - Jan 2021Teaching Assistant Coordinator | Food and Agricultural Product Analysis
Jan 2020 - Aug 2020Teaching Assistant | Microbiology of Food Processing
Aug 2019 - Dec 2019

Pt sumber inti pangan
Dec 2019 - Feb 2020Quality assurancePT. Sumber Inti Pangan is a manufacturer of high-quality spices and seasonings product in Indonesia with a B2B business model.Key achievements :- Contributed to the preparation of certification ISO 22000 for microbiology laboratories.- Converted ISO 22000 and related regulations into checksheet form.- Present microbiology laboratory evaluation to C-levels.

Letusee
Mar 2021 - Jul 2021Marketing | content writerLetusee is a startup that focuses on healthy food and local products.Key Achievements :- Executed 2 campaign (Letuseepedia and Cek Fakta Pangan) and converted to 1.000+ new followers with 2.500+ accounts reached and 100+ interactions in each content- Facilitated collaboration campaign with 6 partners (Mazaraat, Ladang Lima, Madree, Dietela, SayFresh and Sari Dewi Organics) and expand sales business area- Developed new brand icon named Detektif Lee

Jobhun
Apr 2021 - Jun 2021Student ambassadorJobhun is a platform that focuses on helping millennials and generation z to explore their dream careers. As a student ambassador I have objectives to spread career preparation awareness through creative content.Key Achievements :- Produced podcast and article about Management Trainee and converted to 1.100+ total streams and 2.000+ accounts reached- Promoted Jobhun through creative content strategy and converted to 300+ accounts reached (personal account)- Most outstanding Jobhun Student Ambassador Show less

Glints
May 2021 - Jul 2021Sales development representativeGlints is #1 talent and career development solutions in Southeast Asia, headquartered in Singapore.🎯 Key Achievements :- Generated 500+ leads for client acquisition in a month and converted 5% to sales qualified leads meeting- Achieved 3 company signs and gained S$1.000+ in each company sign- Support sales development manager in making training materials for the new employees

Pt. mayora indah tbk
Jul 2021 - Dec 2023PT. Mayora Indah Tbk is one of the biggest FMGC company in Indonesia. Mayora operates in the manufacture and distribution of food and beverage processing industry producing more than 200 products and over 25 branded varieties of biscuits, candies, wafers, chocolate, coffee, noodle, and healthy food.🎯 Key Achievements :- Responsible for 2 distributors (exclusive and local distributors) and all channel (GT and MTI) with average omzet 6,8 bios monthly- Directed a sales team of 18 members (16 Salesman and 2 SPG) to achieve sales target and growth- Facilitated 2,000+ outlets spread across 4 districts (Mempawah, Landak, Sintang, Melawi)- Managed sales distribution of 100+ products in various categories (biscuit, candy, wafer and chocolate)- Expanded the coverage area by adding coverage to 5 sub-districts.- Maximized sales and productivity in the area significantly • Effective Call (EC) from 63% to 91% • Item per Transaction (IPT) from 4,5 to 6,5 • Active Outlet (OA) from 78% to 95%📝 Job Responsibilities :• Planning - sales forecasting, breakdown target for sales team and distributors, strategy planning to achieve target and growth• Organizing – delegate target, strategy plan and set timeline/dateline to sales team and distributors• Actuating – head briefings routines and coaching sessions to enhance the skills and knowledge of sales personnel; supervise availability, visibility and accessibility of product in area; monitor the implementation of promotions and programs to ensure compliance and effectiveness• Controlling – monitor achievement of sales team and distributor; evaluate and verified effectiveness daily routes for the sales team Show less
Head of Area
Mar 2022 - Dec 2023Mayora Development Program
Jul 2021 - Oct 2023

Pt frisian flag indonesia
Oct 2023 - nowPromoted to Lead the West Kalimantan Region🎯 Key Achievements- Lead end-to-end sales operations across the West Kalimantan territory, managing 5 distributor partners (Pontianak, Singkawang, Sosok, Sintang, Ketapang)- Oversee sales performance with monthly sales average above 16 billion, ensuring achievement of volume, distribution, and productivity KPI’s- Manage and develop a team consisting of 1 Associate Business Manager, 5 Sales Supervisors, and 22 Salesman, supporting execution across 6,000+ outlets- Drive territory growth through the STEP (Strategic Territory Expansion Project), which successfully added 200+ new productive customer base in just 2 months without significant additional expenses- Ensure strong operational excellence, including warehouse management, SCD health, inventory accuracy, and distributor financing Show less 🎯 Key Achievements- Establish a partnership with local distributor, driving an average monthly secondary sales volume of 15.95 bios- Engaged closely with Operational Manager (OM) and 2 Distributor Sales Supervisors (DSS) to enhance the capabilities of a team comprising 12 salesmen, thereby facilitating outreach to +3,000 outlet- Managed distribution across two districts (Tangerang City and Tangerang Selatan City), spanning 20 sub-districts and encompassing 153 wards- Collaborate with local distributor to improve business process and profitability (Distributor scorecard, service level, delivery, forecast, inventory etc)- Optimize budget utilization to increase secondary sales and stimulate distribution- Conducted regular monthly business reviews and planning sessions with the distributor to ensure alignment with goals and objectives🏆 Sales Recognition - Best Growth SCM May 2025🏆 Best Growth Growing Up Milk at National Sales Conference 2025🏅 Recognized as an Outstanding Employee in 2024 Show less
Senior Area Sales Manager MT
Nov 2025 - nowBusiness Area Manager
Jun 2025 - Nov 2025Associate Business Manager
Oct 2023 - Jun 2025
Licenses & Certifications
- View certificate

Ielts score : 7.0
Ielts officialJun 2025 - View certificate

Preparation of hazard analysis critical control point (haccp) document
Badan nasional sertifikasi profesiMar 2021 
Test potential academic
Ministry of national development planning/bappenas republic of indonesiaMay 2025
Honors & Awards
- Awarded to Fauzan KennediThe Best Growth SCM - Sales Recognition May 2025 Frisian Flag Indonesia Jun 2025
- Awarded to Fauzan KennediThe Best Grow Up Milk (GUM) Growth Frisian Flag Indonesia Jan 2025
- Awarded to Fauzan KennediMost Outstanding Jobhun Student Ambassador Jobhun Jun 2021
- Awarded to Fauzan Kennedi1st Winner Djoeragan Pangan Competition KMTPHP UGM Oct 2018 Business plan competition
Volunteer Experience
Head of Community Officer
Issued by BEM KM UGM on Sept 2018
Associated with Fauzan KennediEvent Coordinator
Issued by Pelatihan Pemimpin Bangsa on May 2019
Associated with Fauzan KennediCo Facilitator
Issued by PPSMB UGM on Feb 2018
Associated with Fauzan KennediEvent Coordinator of Sosmas Camp 2018
Issued by BEM KM UGM on Mar 2018
Associated with Fauzan KennediMentee
Issued by Cornerstone Education Indonesia on Jun 2021
Associated with Fauzan KennediMentee
Issued by Pathseeker.id on Jun 2021
Associated with Fauzan KennediOperations Staff of FGMMI (Forum Gerakan Mahasiswa Mengajar Indonesia)
Issued by BEM KM UGM on Nov 2017
Associated with Fauzan KennediOperations Staff of KPUM 2018 (Komisi Pemilihan Umum Mahasiswa)
Issued by Universitas Gadjah Mada (UGM) on Aug 2018
Associated with Fauzan KennediCommunity Officer
Issued by BEM KM UGM on Sept 2017
Associated with Fauzan KennediOperations Staff of Cultural Festival #7
Issued by Universitas Gadjah Mada (UGM) on Dec 2017
Associated with Fauzan KennediLight Up Division Staff
Issued by Celengan Berbagi Community on Aug 2017
Associated with Fauzan Kennedi
Languages
- inIndonesia
- enEnglish
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