
Timeline
About me
Product Owner
Education

Business master cluj- napoca
2012 - 2014The benefits of implementing the microsoft dynamics crm solution business administration and management, general
University babes bolyai
2009 - 2012Bachelor of business administration (b.b.a.) business administration and management, general
Experience

Grup sapte srl
Sept 2007 - Jan 2013Promoter
Evalueserve
Feb 2013 - Dec 2021As a CRM Project Manager, my main responsibilities were:-Understand client's needs and share them with the IT Team (when new features are needed or changes to be reflected in the production environment)-Check the progress with the developers, test the features or review the new interface format and then share the progress with the client-Escalate the problems that appear on the CRM platform (inconsitencies, downtime, errors); Make sure I find a resolution asap-Find solutions in order to reduce time, document the processes and steps that have to be followed to achieve the objective-Help with ideas and guidelines for reconfiguration of different forms-Test the VBA macros created by the Data Analytics Team and review if they are working as expected-Create workflows in CRM and decide when it shoud start and how it should work-Offer trainings sessions to new joinees and update the CRM guides in case of any platform enhancements. Constant support is also applied for CRM users.-Manage the CRM registration (create licenses depending on their roles and needs)-Manage client's internal website/page, add up-to-date materials, make it visible by sharing the page through signature-Delegate tasks and share the updates on a daily basis-Map the fields appearing in Production Environment with the fields' code from Testing Environment.-Create target audience lists for a marketing campaign-Establish the steps and the records that will go through the migration process-Extract reports with the marketing campaigns results, using advanced queries-Keep in touch with the marketing teams and stakeholders from different regions in order to ensure quality on processes and projects-Handle extracted data, make the necessary changes and enrichment. Apply VBA codes or formulas on large files and upload the data.-Offer transparency within the team, client and company-Ensure CRM adoption by all parteners and employeesI have 6 years experience in handling CRM platforms. Show less
CRM Project Manager
Jun 2016 - Dec 2021Senior Business Analyst - Research
May 2018 - Dec 2018Senior Business Analyst
Jan 2016 - Apr 2018Business Analyst
Feb 2013 - Dec 2015

Tec: digital agency
Dec 2021 - Feb 2023-Manage business requirements and clarify them with the development team and the product owners on the client side in order to properly define the features and functionalities of the final product, as well as negotiating their priority-Create project documentation in Jira and Confluence-Write user stories, describing the Acceptance Criteria that needs to be implemented by the team-Prioritize tasks based on their importance and create project roadmap-Create project documentation, diagrams and flows, review designs and consult with clients to get the approval on each component-Risk and issue management Show less
Senior Information Technology Business Analyst
Sept 2022 - Feb 2023Information Technology Business Analyst
Dec 2021 - Sept 2022

Betfair romania development
Feb 2023 - nowProduct owner
Licenses & Certifications

Programator ajutor
Sc pro management srlJan 2018
Inbound marketing and content marketing
Aug 2018
Certified scrum product owner (cspo)
Scrum allianceMay 2023- View certificate

Design thinking fundamentals
Designthinkers academyJun 2022 
Advanced certified scrum product owner (acspo)
Scrum alliance
Honors & Awards
- Awarded to Diana I.Exceptional Contributor Award 2016 Evalueserve Aug 2017 "At the beginning of 2016 Diana took up the PM role to lead a team of 5 analysts. And she really took it seriously. She managed all aspects of project delivery and client communication. During this period she has grown a lot as an analysts and leader. What I appreciated the most was her mature attitude towards the team. She really led by example and at the same time she proved to be a great communicator - able to manage expectations of multiple client stakeholders. We are lucky to have Diana… Show more "At the beginning of 2016 Diana took up the PM role to lead a team of 5 analysts. And she really took it seriously. She managed all aspects of project delivery and client communication. During this period she has grown a lot as an analysts and leader. What I appreciated the most was her mature attitude towards the team. She really led by example and at the same time she proved to be a great communicator - able to manage expectations of multiple client stakeholders. We are lucky to have Diana in the team!" Show less
- Awarded to Diana I.Employee Performance Award - Best CRM Team 2014 Evalueserve 2014
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