Experience

• 

  Intel corporation

  Aug 2004 - Jan 2025

  Account manager with executive relationship management for top OEMs and Retailers (Consumer and commercial) in the UKResponsible for developing winning sales plans to grow retail business and align with customer growth strategies.Drive consumer demand creation projects for new technology adoption in Retail. Successfully developed and implemented client marketing campaigns to drive PC Refresh, market expansion and premium sell up. Consistently over delivered on targets, growing business YoY (retail). Developed and implemented sales and marketing programs leveraged as best practice across the EMEA region.Manage multiple ecosystem renowned marketing programs to facilitate retail sell through Show less Planning, managing, owning short and long term pricing strategies to drive revenue and profitability. Making day to day commercial decisions to drive joint client and Intel strategic goals.• Developing and Deploying quarterly and yearly pricing strategies for EMEA Channel business• Owning and managing channel mobility GTM pricing strategy for EMEA• Managing strategic price agreements with EMEA priority retailers, driving marketing activity ROI from investment• Daily management of supply and pricing decisions• Analysis of price, competitive behaviour and macro trends pertaining to risk and opportunity, using Gartner, GfK, Sysmark• Liaising with worldwide HQ product marketing team • Negotiating with HQ teams to influence worldwide price strategies which suit EMEA region and customers’ needs• Assessing return on investment using product bench-marking, competitive threat, revenue & profit margin• Intricate knowledge and monitoring of key customers and countries and the associated risks• Cross GEO collaboration for open market trading and market cannibalisation analysis• Supply requirement impact assessment of pricing strategy & activity• Project Lead: Driving efficiency in pricing decision lead times and tool usage saving 25 hours per week of resource. Show less Growing the CPU business through identification of demand, competitive analysis, forecasting and supply management. • Developing and owning the quarterly and yearly supply strategies for Channel business in RCIS• Daily management of supply chain for RCIS channel• Prioritising which region or customers need attention using traffic light monitoring system• Analysis of Demand and competitive landscape using macro analysis and 3rd party data sources such as IDC, Gartner, GfK, Sysmark.• Intricate knowledge and monitoring of key customers and countries and the associated risks• Weekly sales forecast review with senior management and accountability for quarterly KPIs.• Supply requirement assessment of pricing strategy & activity• Systems requirement setting, migration and UAT testing of supply management tools • Managing and coaching a team of 5 Customer Business Analysts Show less Accountable for growing the CPU business by understanding client needs through identification of demand changes in product mix and competitive threats, forecasting and supply management • Responsibility for OEM and distribution supply and account management across multiple EMEA regions. • Accountable for inventory and supply line management to reflect fluctuating demand requirements. • Responsible for accurate demand signal into global fabrication team.• Point of contact for urgent customer escalations, sourcing supply & expediting orders to meet deadline• Managed customer returns, making decisions, coordinating physical return and credits• Monitored and influenced inventory levels to ensure correct levels of supply volume & mix• Drove product transitions through supply management. • Delivered customer service via face to face visits, daily contact over telephone and email• Analysis of historical data versus current market conditions to forecast accurate demand signals for build plans• Development of new reports as required on an ad-hoc basis Show less

  • Retail Sales Account Manager

    Oct 2012 - Jan 2025

  • Pricing Manager

    Mar 2010 - Oct 2012

  • Customer Supply Analyst

    Apr 2007 - Mar 2010

  • Customer Business Analyst

    Aug 2004 - Apr 2007
• 

  Qualcomm

  Dec 2024 - now

  Consumer sales manager

  Sell in and sell out for compute channel UK and Nordics