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Eric Baker

Eric Baker

Operations Specialist 2nd Class

Followers of Eric Baker5000 followers
location of Eric BakerAtlanta, Georgia, United States

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  • Timeline

  • About me

    Director of Sales @ Audacy, Inc. | Business Strategy, New Business Development & People Development, BLT 2017

  • Education

    • CSS Talent Focused Management

      -
      Business, Management, Marketing, and Related Support Services

    • National Associaton of Broadcasters Education Foundation

      2016 - 2017
      Broadcast Leadership Training Program Mergers & Acquistions

    • Bowie High School

      1995 - 1998
      Diploma High School/Secondary Diplomas and Certificates

    • University of North Texas

      2002 - 2008
      B.B.A. Entreprenuership & Strategic Management

      Activités et associations :Kappa Alpha Psi Fraternity, Inc., Music Influences Culture, North Texas Real Estate Club, National Association of Black Accountants, National Pan Hellenic Council, Inter Fraternity Council, and the University Programs Council

    • The University of Chicago Booth School of Business

      2015 - 2015
      Mergers & Acquisitions Executive Education Program Business Administration and Management, General

      The forces of globalization and technological change have created a highly competitive and dynamic business world where mergers and acquisitions are increasingly used to seek competitive advantage and maximize value for shareholders.During this program, I learned how to:Develop a strategic plan for M&A activity.Analyze strategic alternatives to M&A.Understand business valuation techniques.Implement a strategy for integration and restructuring.Structure the deal… Voir plus The forces of globalization and technological change have created a highly competitive and dynamic business world where mergers and acquisitions are increasingly used to seek competitive advantage and maximize value for shareholders.During this program, I learned how to:Develop a strategic plan for M&A activity.Analyze strategic alternatives to M&A.Understand business valuation techniques.Implement a strategy for integration and restructuring.Structure the deal to minimize tax consequences.Learn how to best protect shareholder value during M&A. Voir moins

  • Experience

    • United States Navy

      Jan 1998 - Jan 2002
      Operations Specialist 2nd Class

    • Silverback Records

      Mar 2003 - Oct 2005
      A&R Executive

    • The University of North Texas

      Jan 2004 - Jan 2006
      University Programs Council-VP of Marketing

    • Miller Brewing Company

      Jan 2005 - Jan 2007
      Weekend Merchandiser

    • Urban One, Inc

      Jan 2007 - Jan 2023

      - Recruit, hire, retain and train the best sales talent to work in a fast pace results oriented environment.- Meet and exceed revenue goals.- Build goal oriented developmental business plans and budgets, in conjunction with the Digital Sales Manager and Director of Sales.- Conduct weekly one-on-one meetings, and regular performance evaluations with my direct reports that hold them accountable for achieving their revenue goals.- Work closely with station programming and promotions teams to create sales opportunities that will enable sellers to integrate multiple brand assets into customized Customer Focus Written No Suprise Proposals- Identify and develop high-value revenue opportunities with local new direct businesses, (both radio and non-radio advertisers).- In-the-field training/coaching of sellers that will enable them to leverage station assets, (on-air, online, on-site and mobile), to achieve revenue goals.- Work closely with DSM and DOS to develop and manage an effective key account strategy.- Monitor and evaluate the market and know all competitive media.- Work well with all departments in a collaborative environment. Voir moins

      • General Sales Manager

        Jan 2018 - Jan 2023

      • General Sales Manager

        Jan 2014 - Jan 2018

      • Local Sales Manager / Digital Sales Manager

        Jan 2014 - Jan 2014

      • Local Sales Manager

        Oct 2011 - Jan 2014

      • Marketing & Advertising Account Executive at KBFB-FM, KSOC-FM

        Jan 2007 - Oct 2011

    • Audacy, Inc.

      Jan 2023 - now
      Director of Sales

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Eric Baker
      2012 Local Sales Manager of the Year Alliance for Women in Media DFW Apr 2013 Alliance for Women in Media as DFW Awards of Excellence as LSM of the Year