
Adriana Gantus
Marketing and Events Trainee

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About me
Experience Coordinator at Lojas Renner S.A. UX / CX, Product Strategist, Product Manager
Education

IBMEC
2012 - 2013Post Graduation Marketing
Universidade Federal Fluminense
2006 - 2010Bachelor's degree Communications and AdvertisingActivities and Societies: Projects and Speeches from ULEPIC and the Vitamina
Experience

SulAmérica Seguros
Sept 2008 - Jun 2009Marketing and Events Trainee
Percepttiva
Aug 2009 - Jul 2010Accounts Assistant
Agência3
Jul 2010 - Nov 2011Accounts Executive
Binder
Feb 2012 - May 2012Accounts Executive
Espaço/Z
Jun 2012 - Feb 2015Accounts Coordinator
Huge
Feb 2015 - Dec 2017Client Services ManagerResponsible for the Customer Relationship in Brazil and LATAM. Performing the functions of consulting, immersion and construction of schedules and teams of Digital Transformation projects.Some clients and Projects:- Serasa Experian- O Boticário- Lojas Renner- Itaú- FCA (Fiat Chrysler)- BPD (Banco Popular Dominicano)- among others

Huia
Jan 2018 - Feb 2020Head of Business StrategyResponsible for the areas of Strategy Business and Customer Relationship in Brazil and LATAM. Performing the functions of consulting and construction of schedules and teams of Digital Transformation projects.Some clients and Projects:- Ontex (Pompom)- Grupo Linx (DCG)- Plan International (Meninas Líderes)- UOLEdtech

LoveUX
Jan 2019 - nowBusiness StrategistWorking as Digital and experience Consultant. Responsible for building Roadmaps, user journey, user research, and implementation of agile methodologies. Some clients: Trade Marketing, Boticário, BRDE and others

Lojas Renner S.A.
Nov 2020 - Aug 2024Responsible for structuring the CX area, managing the user journey mapping pains points and opportunities connected with the company's main goals and KRs. Responsible for the internal Digital transformation with a focus on the client, through Client Committees, to indicate prioritization frameworks and agile methodologies based on mapped pains points and opportunities.
Experience Coordinator
Nov 2021 - Aug 2024Experience Specialist
Nov 2020 - Aug 2024

CBA Design
Aug 2024 - nowDigital Strategist
Licenses & Certifications

User Journey
Product Arena
Certified Scrum Product Owner (CSPO)
Wildtech
Métricas de Produto
Product Arena
UX Research
Product Arena
User Stories
Wildtech
Languages
- enEnglish
- spSpanish
- poPortuguese
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