Guilherme Alexandre

Experience

• 

  MultiDados

  Apr 2009 - Jun 2009

  Trainee Market Research
• 

  Lingual Consultancy Services

  Mar 2012 - Sept 2012

  Business Development

  Sales, Marketing, Language based services

• 

  Keywords Studios

  Sept 2012 - Dec 2012

  Quality Assurance Tester

  Software quality assessment

• 

  Studywing

  Jun 2014 - Jun 2015

  Founder, Digital Marketing

  www.studywing.org - Student exchange platform for studying abroad.Web platform development and maintenance.Marketing strategy, digital marketing, events and advertising.SEO, PHP, HTML, CSS, Wordpress

• 

  TECH4HOME

  Nov 2015 - May 2017

  B2B Marketing & Project manager

  • Search Engine Optimization• Linkedin for Business• Email Marketing (promotion & survey)• Trade fair online promotion• Website management and analytics• Commercial & sales support• Digital campaign design and optimization• Digital marketing strategy

• 

  Bodum

  Jul 2017 - Aug 2018

  Digital Marketing Specialist
• 

  EF Education First

  Sept 2018 - Apr 2023

  Some of the projects the team delivered:- 22 new websites built with React, regularly monitored for SEO improvements andwith server side rendering- New fully custom Wordpress-based website serving APIs to a React app, with ability to create custom landing pages- Whatsapp, SMS and Email automation for marketing- Support in managing +1 Million customer database, and CRM- Perform regular user research and user testing- I am fortunate enough to work with an amazing group of people!Technologies: React, Salesforce, Adobe Marketo, Wordpress, Contentful, InVision Show less

  • Director of marketing technology

    Mar 2021 - Apr 2023

  • Product Owner

    Sept 2018 - Mar 2021
• 

  GenTwo

  Apr 2023 - now

  • Head of CRM and Data

    Oct 2023 - now

  • Marketing technology Product Owner

    Apr 2023 - Oct 2023