Chad MacKay

Chad mackay

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location of Chad MacKayToronto, Ontario, Canada
Phone number of Chad MacKay+91 xxxx xxxxx
Followers of Chad MacKay1000 followers
  • Timeline

    Mar 2007 - Jul 2011

    Investment Buyer

    Starcom MediaVest Group
    Jul 2011 - Feb 2017

    Broadcast Supervisor

    OMD Toronto
    Current Company
    Feb 2017 - now

    Media Director

    GainShare Performance Marketing
  • About me

    Media Director at GainShare Performance Marketing

  • Education

    • Brock university

      2002 - 2006
      Bachelor's degree communications & film
    • Humber college

      2006 - 2007
      Advertising media sales
    • Brock university

      -
  • Experience

    • Starcom mediavest group

      Mar 2007 - Jul 2011
      Investment buyer

      • Linear TV buying• Responsible for multiple brands on an ongoing basis; pre and post-buys, brand personas, and active in planning process.• Managing brand integrations and sponsorships in television, online, and radio. • Client billing and maintenance.• Evaluating and preparing media recommendations for client review.

    • Omd toronto

      Jul 2011 - Feb 2017
      Broadcast supervisor

      • Managing clients across Auto, Insurance, CPG. • Managing budgets, integrations, sponsorships and other multifaceted campaign strategies across multiple clients.• Supervising employees’ workflow, time management, and training. • Directing everyday workflow within the group.

    • Gainshare performance marketing

      Feb 2017 - now
      Media director

      • Lead performance video strategy, investments, measurement and optimization across US and Canada.• Business Development.GainShare Performance Marketing is an integrated performance agency, focused on gaining market share for clients. GainShare delivers results by navigating across messaging, creative, media, technology, and data. With years of successful campaigns for brands and their products, GainShare specializes in delivering new customers for challenger brands and category disruptors. The goal is a single-minded passion to deliver better business results for clients. Show less

  • Licenses & Certifications