Experience

• 

  Shepley bulfinch (shepley bulfinch richardson & abbott)

  Aug 1986 - Dec 1996

  Marketing assistant

  Supported all aspects of proposal and new job acquisition efforts. Also, graphic design production.

• 

  Epsilon

  Dec 1996 - Jul 2002

  Graphic designer, senior electronic production artist

  • Streamlined management of creative department’s American Cancer Society database resulting in more efficient workflows to client and increasing design throughput times by 25%• Implemented Adobe Acrobat PDF technology to deliver creative to client via email, increased client approval turnaround times by over 80%• Helped generate over $60 million in donations to fund cancer prevention• Helped redesigned and launch Save the Children USA website , increased site traffic nearly 55%, online charitable donations increased by 30% Show less

• 

  Abbott

  Dec 2004 - Dec 2005

  Graphic designer and electronic production artist

  Abbott Laboratories - MediSense Division• Provided graphic design layout and final prepress electronic files• Applied established standards and guidelines to maintain corporate and product branding• Adhered to policies and procedures established in accordance with FDA• Abbott Laboratory’s MediSense product line was discontinued in 2005

• 

  Spryance, inc

  Jan 2005 - Jan 2006

  Sales and marketing associate

  Supported all sales and marketing efforts through: • Support for CEO, VP of Sales/Marketing, and Director of Client Services• Management of all logistics and planning for company presence at national trade shows • Development of sales tools supporting the sales cycle • Production of all marketing and sales collateral for field-based sales team • Maintenance of SharePoint site• Spryance, Inc. was acquired by Heartland Health of Missouri in 2007

• 

  Infoscitex corporation

  Jan 2006 - Apr 2010

  Marketing and business development specialist

  Responsible for new customer acquisition, sales and marketing support, and driving new business through brand awareness and relationship-building. Achievements include:• 75% Increase in collaborative partnerships through cold calls and relationship outreach• 20% Increase in proposal win-rate through targeted research and addressing customer needs• Garnered qualified leads through cold calls, industry events, and off-site presentations• Supported all aspects of sales initiatives through: marketing collateral creation, proposal writing, industry research, and ERP and content management• Represented Infoscitex at national trade shows• Traveled on behalf of Infoscitex, ~ 40% of the time • Infoscitex was acquired by DCS Corporation of Virginia in 2012 Show less

• 

  Social media marketing

  Dec 2010 - Sept 2014

  Marketing and social media strategy - consultant

  As an independent social media consultant I helped increase brand awareness and market share for my clients through: • Development and implementation of online marketing strategies• Launch and tactical maintenance of Twitter, LinkedIn, Facebook, and Google+ accounts• Incorporation of blog roadmap, key words, landing pages, calls-to-action, A/B testing• Google Analytics implementation and ongoing analysis-based next-steps strategies

• 

  Marketone international

  Oct 2014 - Dec 2018

  As Business Systems Administrator for MarketOne International I help support the needs of over 300 active users on the following platforms: Jira Service Desk, Atlassian HipChat, Tableau, Periscope Data, NetSuite, OpenAir, and Salesforce.com. Responsible for developing qualified marketing lead opportunities and sales appointments for MarketOne’s U.S. client base. Inside sales, outbound calling. Provide exemplary customer service on behalf of MarketOne clients via inbound calls and inbound chat. Provide Salesforce administrator support for MarketOne clients under the direction of MarketOne's senior Salesforce administrator.

  • Business Systems Administrator

    Nov 2017 - Dec 2018

  • Sales Analyst and Junior Salesforce Administrator

    Oct 2014 - Nov 2017
• 

  Zoominfo

  Jan 2019 - now

  • Technical Writer III

    Nov 2021 - now

  • Product Adoption Manager

    Jan 2021 - Nov 2021

  • Senior Client Integration Engineer

    Jun 2020 - Nov 2021

  • Team Lead ZoomInfo Enrich Implementation Specialist

    Jan 2020 - Jun 2020

  • Jr. Sales Engineer

    Jan 2019 - Jan 2020