Suki Zhao

Suki Zhao

Account Manager / CEO Assistant - Betterway / Publicis Dialog China

Followers of Suki Zhao1000 followers
location of Suki ZhaoXuhui District, Shanghai, China

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  • Timeline

  • About me

    Head of China Operations at BlueCurrent Group / Omniwomen Global Council

  • Education

    • University of Hong Kong

      2013 - 2015
      Master of Business Administration (International) - Executive Business Administration and Management

      Accounting for Business Decision; Branding Communications; Business Communications; Competitive Strategy; Corporate Finance; Creativity and Business Innovation; Decision and Risk Analysis; Entrepreneurship; Ethics and Practices; Managerial Economy; Operations Management; Organisational Leadership; Strategic Marketing Management; Multinational Enterprises Strategies; Information and Operations Management;

    • East China Normal University

      2002 - 2006
      Bachelor Philosophy

      Philosophy (Major); International Economy and Trade (Minor)

    • ESSEC Business School

      2015 - 2015
      ESSEC Échanges Internationaux Business Administration and Management, General

      Luxury Retail Excellence & Merchandising; Product Management in Fashion; Management of International Operations; Consumer Behavior

    • Fudan University

      2013 - 2015
      Master of Business Administration (International) - joint program with HKU Business Administration and Management, General
  • Experience

    • Publicis Groupe

      Jul 2006 - Aug 2009
      Account Manager / CEO Assistant - Betterway / Publicis Dialog China

      Served MNCs for large scale marketing campaigns and sports events, as well as be assistance of Co-CEO in business development and Publicis network coordination. A Publicis Group company.

    • Hill+Knowlton Strategies

      Sept 2009 - Aug 2016

      Focused on corporate branding and marketing communications, specialized in sports and entertainment, travel lifestyle (destination, airline, cruise, hospitality), fashion and luxury as well as finance services. A WPP company.

      • Director

        Aug 2014 - Aug 2016
      • Account Director

        Jan 2013 - Aug 2014
      • Senior Consultant

        Sept 2009 - Dec 2012
    • FleishmanHillard

      Sept 2016 - now

      A highly motivated and entrepreneurial marketing and PR professional with extensive experience in providing counselling and managing integrated communications for international companies and Chinese go-global brands in digital retail, branding and reputation, executive thought leadership, content and IP licensing, sports sponsorship, entertainment & music partnership, media, influencers and celebrities relations, issue and crisis management. She also leads the firm's Omnicom collaboration in China, bringing one Omnicom solution to global and China key accounts of the Group. Show less Leading the firm's global sports practice in Asia, bringing expertise in sports and entertainment brand marketing initiatives for multinational companies in Asia. She works closely with international sports brands and sponsors on local brand building, event promotion, partnership and licensing, and fan engagement. She also helps leading consumer and b-to-b brands make and market their sports and entertainment partnerships in China, develop and manage their celebrity and influencer strategy, and protect and promote their corporate reputation surrounding major sporting events. Show less

      • Senior Vice President and Sports & Entertainment, China

        Jan 2018 - now
      • SVP, Asia Pacific Lead of FH Sports

        Sept 2018 - now
      • Vice President

        Sept 2016 - Dec 2017
    • Omnicom

      Jan 2021 - now

      Omniwomen is a global Omnicom-wide initiative that champions the role of women in the workplace and aims to empower them to take on leadership roles. It’s currently active in 10+ local chapters across the globe, including in the USA, the UK, Canada, France, Germany, China and the UAE.

      • Omniwomen Global Council

        Jan 2023 - now
      • Omniwomen China Chapter Lead

        Jan 2021 - Jan 2023
    • BlueCurrent Group

      Aug 2021 - now
      Head of China Operations

      BlueCurrent is an award-winning marketing and communications agency that specialises in building brands and managing reputations by creating ‘Content to Connect’. We are a member agency of the Omnicom Group and a sister agency of FleishmanHillard. In China, BlueCurrent is focusing on helping brands targeting the next generation with data-driven, culturally focused communications that connect China to the world, and vice versa. With offices in Chinese mainland and Hong Kong, Japan, Singapore, UK, Germany, and Middle East, our multi-talented team brings to clients a unique blend of creative thinking, communications experience and digital expertise along with design and branding capabilities. Show less

  • Licenses & Certifications

    • Master of Business Administration

      The University of Hong Kong
      Jul 2015