Experience

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  Cork english college

  Jun 2015 - Aug 2015

  Assistant

  Main activities and responsibilities: • Solve routine administrative duties and aid in reception• Collaborate at testing and induction of new students• Type, compile reports/certificates and file• Prepare welcome packs and introductions• Help in setting up classrooms for classes with specific purposes• Organize and prepare classrooms teaching materials• Monitor break times in annex buildings

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  Experientia

  Aug 2019 - Jan 2020

  Marketing consultant

  Experientia is an international, independent, award-winning UX research and service design agency.Main activities and responsibilities: • Conduct market research: qualitative and quantitative methods• Redesign customers’ services developing and applying new strategies• Sort out and facilitate workshops, plan and use Design Thinking tools to achieve all projects' objectives• Main clients: social cooperatives, PA and pharma

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  Ie human-centered design club

  Feb 2020 - Jul 2021

  Coordinator
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  Ie design thinking club

  Oct 2020 - Apr 2024

  Marketing communications coordinator
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  Ie university

  Nov 2020 - Nov 2021

  Ta proyecto despega by amazon

  Proyecto Despega/Accelera con Amazon is a free educational program for those who want to start a new online business or accelerate an existing one. Despega goes beyond selling on Amazon and covers a number of key topics to help businesses succeed in e-commerce.Main activities and responsibilities:• Manage and improve the Customer Experience• Support customers on the development of a digital transformation process• Plan and conduct market research (mainly qualitative: in depth interviews and focus groups)• Support to review the materials of the courses and prepare weekly reports• Look after the social media and email account• Main clients: SME Show less

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  Kpmg italy

  Jul 2021 - Apr 2024

  Main activities and responsibilities:• Conduct market research• Analyze, segment Customers, and identify their needs• Analyze the performance of digital marketing channels within every step of the Customer Journey• Define a Customer strategy, prioritize the initiatives and define a detailed action plan• Re-engineer digital processes, identify impacts on the organization and set up a roadmap to change• Identify channels’ strategies based on a D&A approach• Design and implement innovative strategic control scorecard solutions based on CX Management• Start up and launch of new digital initiatives, identify and quantify a growth plan for an e-commerce strategy• Evaluate costs and revenue for each action: analyze their impact on client’s Top and Bottom line• Create a Business Plan according to the action plan and set up an implementation plan• Main clients: Hospitality, Automotive, Retail, Telecommunication Show less Main activities and responsibilities:• Create and organize content for showcasing business sessions and Design Thinking workshops with clients• Assist and facilitate workshops and clients meetings• Conduct market research• Data analysis• Process analytics• Scout future trends, innovative solutions and emerging technologies (i.e. VR/AR/XR, AI, Metaverse, NFT…)• Support a dedicated marketing and communication plan for the Insights Centre promotion• Main clients: banking, Financial Services, GDO, Luxury & Fashion Show less

  • CX & Digital Transformation Senior Consultant

    Jul 2022 - Apr 2024

  • Insights Centre Consultant

    Dec 2021 - Apr 2024

  • Insights Centre Intern

    Jul 2021 - Nov 2021
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  Reale group

  Apr 2024 - now

  Group process & organization transformation

  Main activities and responsibilities:• Collaborate with cross-functional teams to reimagine and streamline services, integrating customer feedback and data-driven insights to deliver innovative, user-centric solutions• Implement iterative design processes and agile methodologies to ensure continuous improvement of digital platforms and services• Drive the integration of digital tools and platforms, enhancing customer journeys and internal workflows for seamless service delivery• Partner with stakeholders to identify key pain points in current services, leading the development of innovative solutions that improve user engagement and operational outcomes• Promote a culture of digital innovation and design thinking, empowering teams to explore new technologies and creative approaches to solving complex challenges• Guide teams and organizations in adopting and effectively applying the Design Thinking approach• Facilitate and train teams in Design Thinking methods, offer personalized support and mentorship, and foster a culture of innovation within the organization• Lead digital transformation initiatives across the organization, ensuring alignment with strategic goals and leveraging emerging technologies to enhance operational efficiency• Organize courses and training workshops with the collaboration of Academy to spread knowledge of Design Thinking at all levels of the company• Lead the Design Thinking Community of Practice (cross-country: Italy and Spain) Show less