Experience

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  Unlimited sports gear

  Mar 2016 - Dec 2020

  Founder

  · Created and launched a brand identity, designing and promoting sports apparel through a custom-built website and social media channels (Instagram, Facebook).· Led and executed targeted digital marketing campaigns on Instagram and Facebook, driving product awareness, increasing engagement, and generating a loyal customer base.· Successfully bootstrapped initial capital and managed financials, demonstrating strong entrepreneurial acumen and the ability to grow a business with limited resources.· Cultivated strong customer relationships through personalized communication, improving customer retention and satisfaction while enhancing my ability to influence and close sales.· Gained comprehensive experience in web design, digital marketing, and e-commerce, leveraging these skills to develop strategies that increased traffic, conversions, and overall sales.· Oversaw budgeting, cash flow, and financial decision-making, ensuring profitability and effective allocation of resources for sustained business growth. Show less

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  Jbs practice pac

  Sept 2017 - Feb 2018

  Audit intern

  - Assisted in financial audits and compliance checks.- Evaluated internal controls and risk factors to enhance audit precision.- Aided in report preparation and findings documentation for client guidance.- Gained experience in financial analysis and auditing procedures.- Enhanced analytical and critical thinking skills through diverse client engagements.

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  Dl technology pte ltd

  Jan 2018 - now

  Co-owner / head of sales

  · Played a pivotal role in the company's success by being responsible for managing client accounts and spearheading business development initiatives while consistently closing 3 – 4 new logo and expansion per week.· Spearheaded sales and business development efforts, securing several 5-figure projects with an average profit margin of 30%, while establishing a diverse client portfolio that includes companies across the private and public sectors from Singapore, Malaysia, and Indonesia markets.· Forged strategic partnerships and cultivated key stakeholder relationships with C-level executives, driving significant benefits for DL Technology through networking and collaboration, expanding the company's market influence.· Utilised market insights to drive growth and tackle challenges, while maintaining high client satisfaction through effective relationship management. Showcasing strong entrepreneurial skills and leadership in a lean organization. Show less

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  Foodxervices inc pte ltd

  Jun 2020 - May 2021

  · Supported lead-generation efforts through content creation and social media management, contributing to the company’s pipeline and customer engagement.· Conducted market research and analyzed customer data to identify trends and pain points, helping to shape targeted outreach strategies.· Collaborated with the sales and marketing teams to develop campaigns that drove lead nurturing and increased brand awareness.· Assisted in organizing and promoting events, driving customer interaction and gathering key insights to improve follow-up outreach strategies.· Gained hands-on experience with CRM systems and digital tools to track engagement, manage leads, and support sales team efforts in converting prospects. Show less

  • Marketing Executive

    Jan 2021 - May 2021

  • Marketing Intern

    Jun 2020 - Dec 2020
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  The digital spacee

  Apr 2021 - May 2021

  Freelance web designer

  · Engaged with clients to understand their business needs, crafting tailored web solutions that drove engagement and supported their sales objectives.· Led discussions on UI/UX improvements, aligning design enhancements with clients’ conversion goals and business growth strategies.· Managed client relationships from initial inquiry to project delivery, ensuring timely execution and high satisfaction.· Proactively identified opportunities for upselling additional features and services, demonstrating strong consultative sales skills and a focus on client success.· Utilized insights from client interactions to recommend data-driven solutions that enhanced site performance, user experience, and client ROI. Show less

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  Metallic epoxy singapore

  Jun 2021 - Jan 2023

  Web development lead

  · Led a cross-functional team in a web restructure and redesign initiative, optimizing site speed, performance, and user experience. Spearheaded the integration of key cybersecurity protocols, including SSL/TLS encryption, Web Application Firewall (WAF), and DDoS protection.· Implemented SEO/SEM strategies, leveraging tools such as Google Analytics and Semrush, to achieve a 20% increase in lead generation and conversion rates.

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  Ventureblick

  Nov 2023 - Jan 2024

  Marketing and communications

  · Fostered relationships with C-level executives, investors, and industry experts, expanding VentureBlick's network and driving new business opportunities through networking events, exhibitions, seminars, and LinkedIn.· Onboarded and managed a diverse panel of senior advisors from APAC, EMEA, and AMER regions within the global healthcare sector, fostering strategic partnerships and identifying new consulting opportunities to drive business growth.· Played an integral role in a six-figure rebranding consulting project by conducting in-depth market research across APAC, EMEA, and AMER, while identifying key branding opportunities and collaborating with cross-functional teams. Show less

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  Cloudflare

  Jun 2024 - Aug 2024

  Bdr operations
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  Diligent

  Jan 2025 - now

  Business development representative