Louise Chaney

Experience

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  General Pants Co.

  Oct 2013 - Feb 2018

  Senior Sales Assistant

  At General Pants Co, I was able to focus on my ability to deliver exceptional customer service to drive sales by handling customer concerns in a proactive and positive manner. I learnt a range of very important skills, which included:- Providing courteous and knowledgeable customer service in every area of the store.- Assisting customers in making purchases and coordinated outfits tailored to their needs.- Maximizing company profits and hitting daily sales target by promoting special offers, and suggesting multi-item sales.- Maintained outstanding store condition and managed visual merchandising placement through store planograms.- Assisted with the sales process by maintaining a fully stocked store.- Accomplished a variety of tasks simultaneously, including staff training, and general management.- Responsible for Opening/Closing procedures, cash drawer, and stock replenishment.- Utilized organizational, multitasking, and interpersonal skills to foster motivating, positive team work environments. Show less

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  Stone & Metal

  Feb 2015 - Sept 2016

  Gallery Supervisor

  I enjoyed my time working at Stone & Metal as it was a small family run gallery store selling artisanal bespoke jewellery. I was not only able to grow my knowledge of silversmithing but gain market knowledge in this field. I was also given the opportunity to assist and style on one of the shoots for further marketing material. I was required to work alone and thus adopt the ability to show initiative. Furthermore, I gained knowledge and skills on how to style and sell designer jewellery. I grew skills in autonomously running the store whilst interacting with customers on a extremely professional level. Show less

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  Freelance

  Jan 2016 - now

  Freelance Designer

  Working independently using my design skills to create a wide range of bespoke products/services for different customers. I achieve this by using the adobe suite and drawing tools for label design, photo editing and product renders. I also design textiles and design and make clothing under my fashion label 'Harrauer'. I also use my skills in silversmithing to create bespoke pieces of jewellery. I am always up for a creative challenge.

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  Romance was born

  Dec 2016 - Dec 2016

  Design Internship

  During the condensed full-time internship with Australian fashion label Romance was born, I spent 3 weeks gaining skills and knowledge, assisting with all in house fashion production processes for 'Queen Of The Night Collection 1:2017'.Here, I furthered my technical skills in the laying and cutting of patterns, fusing, and preparing and organising embellishments for all overseas production. I also assisted in product photo-shoots, assisting the design team on up and coming collection 2: 'Aura Aurora 2017', steaming and pressing archived haute couture garments. I also assisted in the development of the online store using shopify, accompanied with an in-house stock-take. Show less

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  Jess Blak

  May 2017 - May 2019

  Social Media Coordinator

  I was lucky to connect with Jess during a pop up sale she was hosting in Brisbane. During this internship I was able to apply my skills in digital marketing strategies to grow her jewelry brand with very little budget in place. This was a challenging yet fun experience where I was managing social media platforms by planning and creating posting calendars to create an effective visual representation of the brand. Planning marketing strategies to boost followers, which included give away campaigns. Participated in physical sales and market spaces to liaise with potential stakeholders or new customers. I also used my creativity and design background to propose, plan and create photography campaigns for the brands marketing material. Show less

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  Maiocchi - The Label

  Jun 2017 - Jan 2019

  I was accountable for coordinating and overseeing every aspect of production for this small Brisbane based in-house fashion label. This included planning, scheduling, directing and executing production activities to meet dead lines and ensure each collection was completed in time. I was also accountable for all quality control of inward and outward goods to wholesalers and branded stores. I joined Maiocchi in a difficult period for the company and faced many challenges due to financial difficulties and frequent management changes. With these difficulties came opportunities as I was able to learn and apply different skills to many different areas of the business. I managed the growing online store whilst assisting and managing strategic social media campaigns. With my skills in photography, I took product photos for each range produced, working with the designer and directing the model. I also had the opportunity to maximize profit and drive sales with minimal cost on off periods by designing garments utilising remnant fabric. Show less Whilst working as the production coordinator at Maiocchi, I also worked in both shop front sites in Brisbane. This was an incredible experience as I gained great customer feedback which I could offer to both the design and marketing team. Whilst working in the store, I gained an abundance of skills as I was autonomously managing two separate stores. There was a key requirement and focus on daily store KPI’s and exceptional styling and communication skills. With the production knowledge I gained, I was able to apply this to my selling techniques to not only grow customer loyalty within existing customer database but also reach new and potential customers. I left Maiocchi with the confidence and capability to sell designer goods and provide a high level of customer service to the growing mature market. Show less

  • Production Coordinator

    Dec 2017 - Jan 2019

  • Assistant Store Manager

    Jun 2017 - Jan 2019
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  Aware Environmental Ltd

  Jun 2019 - Nov 2020

  During my role, I was under guidance of the general manager/marketing director of Aware Group's in house brands. I provided flexibility and support to ensure the brands were presented consistently, campaigns were delivered to deadline and all other aspects of business were working smoothly whilst building my skills in cross-departmental communication. Within my first 3 months, I was chosen to represent our brand Organic Choice on our sponsorship with the lifestyle channel series love it or list it. This successful multi-functional marketing campaign involved many different touch points. Organic Choice were proud sponsours of Love it or list it through the mini series 'Neale Whitaker's Institute Of Style'. The Institute of Style was a 4 minute mini series with 6 episodes. The idea of this mini series was to interview a number of successful Australian creators in the industry. During our two day shoot in Sydney, MUD, The plant society, Anna Carin Design, Bedouine Societe, Jessie Breakwell, & Nusa Indah were shot and recoreded. I was assisting and approving all aspects of the shoot to make sure it aligned with the brand. Show less

  • Brand Manager

    Jun 2020 - Nov 2020

  • Product Manager

    Jan 2020 - Jun 2020

  • Marketing Assistant

    Jun 2019 - Jan 2020
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  The Giving Brands Company

  Nov 2020 - Apr 2021

  Marketing Manager

  A consumer brand development house, specialising in the personal care & beauty industry. Developing & distributing owned & licensed brands across mass market & luxury divisions.Portfolio of 7 brands including Jbronze, Tanned, ELLE Makeup, ELLE Kids & Baby, ORLY, Organic Nation, Micro19. Reporting to the marketing head & sales head- a cross functional role managing all marketing channels & platforms & forming brand marketing strategies. Developing NPD & new business opportunities nationally & internationally. Show less

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  Heat Group

  Apr 2021 - Jun 2022

  • Category Manager, Beauty

    Nov 2021 - Jun 2022

  • Brand Manager

    Apr 2021 - Nov 2021
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  Vitality Brands Worldwide

  Jun 2022 - now

  Innovation & Insight Manager