
Adib Habbal
Assistant Office Manager

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About me
SEO Strategist | Digital Marketing | Audio Engineer
Education

Aleppo University
2010 - 2013ادارة اعمال Economic & Trade
Experience

Cimex Turizm
Jun 2013 - Feb 2015Assistant Office ManagerDesign and publish daily announcements on social networking pages and follow up and develop the content of the website

Rovan Turizm
Mar 2015 - Dec 2016Marketing SpecialistContent Building & Design: • Develop and design daily posts for social media accounts, including photos, videos, and stories using Adobe Creative Suite. • Create engaging and relevant content for websites, including articles, projects, and various pages. • Organize monthly marketing plans and set weekly advertisement designs according to specifications, publishing them on all social media pages. • Follow up on the work of social media pages to ensure consistent and effective engagement. • Create offers and content for websites, enhancing user experience and driving conversions. • Design weekly offers and market them via email and WhatsApp to targeted audiences.Advertising Campaign Management: • Build and manage targeted advertising strategies on Meta (Facebook, Instagram). • Analyze advertising results to refine and optimize campaign performance for maximum ROI. • Manage targeted Facebook Ads campaigns aimed at investors from different nationalities. • Develop and monitor ad performance to ensure optimal results and return on investment. • Organize Google AdWords promotions to register Arab students in private Turkish universities through advertising campaigns in Arab countries.Social Media Management: • Strategically manage social media content to increase brand visibility and engagement. • Schedule social media posts to ensure consistent and timely communication. • Utilize analytics tools to track performance, analyze trends, and refine strategies for optimal engagement. Show less

Al Farouk Group
Jan 2017 - Dec 2017E-Marketing-Publishing promotional advertisements on Google AdWords.-Building new oers and posts on social media pages.-Developing the website on search engines, Alexa ranking.-Setting monthly campaigns Ads plans on Facebook by targeting important Arab countries.-Developing visual identity by the team of designers.

International Training Center
Mar 2018 - Oct 2018Digital Marketing Manager-Organizing the monthly marketing plans and setting the weekly plans advertisements designs according to specications and publishing them on all Social Media pages.-Developing the sections of the website and building the visual identity of the Center-organizing the promotion of Google AdWords to register Arab students in private Turkish universities through advertising campaigns in Arab countries

Trusty Investment
Aug 2018 - Oct 2018Digital Marketing SpecialistFreelance contract to manage ads campaigns on Facebook and create presentation les (Pdf).

Realty Group
Oct 2018 - Jul 2020Digital Marketing SpecialistContent Building & Design: • Develop and design daily posts for social media accounts, including photos, videos, and stories using Adobe Creative Suite. • Create engaging and relevant content for websites, including articles, projects, and various pages.SEO & Analytics: • Perform SEO and analytics management, focusing on keywords for websites using Ahrefs. • Optimize web pages and articles to improve search engine rankings and drive organic traffic.Advertising Campaign Management: • Manage targeted Facebook Ads campaigns aimed at investors from different nationalities. • Develop and monitor ad performance to ensure optimal results and return on investment.Email Marketing: • Build and manage weekly email campaigns using Mailchimp. • Craft compelling email content to engage subscribers and drive conversions.Web Design & Development Coordination: • Design website pages and correct errors, ensuring optimal site speed and performance. • Coordinate with website programmers to resolve issues and develop plans to enhance website functionality and design. • Continuously improve website usability and user experience through strategic design enhancements.Backlink Building: • Develop and execute strategies for building high-quality backlinks from other websites through articles and projects. • Strengthen domain authority and improve search engine rankings through effective backlinking techniques.Social Media Management: • Strategically manage social media content to increase brand visibility and engagement. • Utilize analytics tools to track performance, analyze trends, and refine strategies for optimal engagement. Show less

Sale Property Turkey
Aug 2020 - May 2022Digital Marketing SpecialistContent Building & Design: • Develop and design daily posts for social media accounts, including photos, videos, and stories using Adobe Creative Suite. • Create engaging and relevant content for websites, including articles, projects, and various pages.SEO & Analytics: • Perform SEO and analytics management, focusing on keywords for websites using Ahrefs. • Optimize web pages and articles to improve search engine rankings and drive organic traffic.Advertising Campaign Management: • Build and manage targeted advertising strategies on Meta (Facebook, Instagram). • Analyze advertising results to refine and optimize campaign performance for maximum ROI. • Manage targeted Facebook Ads campaigns aimed at investors from different nationalities. • Develop and monitor ad performance to ensure optimal results and return on investment.Email Marketing: • Build and manage weekly email campaigns using Mailchimp. • Craft compelling email content to engage subscribers and drive conversions.Web Design & Development Coordination: • Design website pages and correct errors, ensuring optimal site speed and performance. • Implement content plans on websites, ensuring cohesive and high-quality delivery. • Coordinate with website programmers to resolve issues and develop plans to enhance website functionality and design. • Continuously improve website usability and user experience through strategic design enhancements.Backlink Building: • Develop and execute strategies for building high-quality backlinks from other websites through articles and projects. • Strengthen domain authority and improve search engine rankings through effective backlinking techniques.Social Media Management: • Strategically manage social media content to increase brand visibility and engagement. • Schedule social media posts to ensure consistent and timely communication • Utilize analytics tools to track performance, analyze trends, and refine strategies for optimal engagement Show less

ProjeScope
Aug 2020 - Apr 2022Digital Marketing SpecialistContent Building & Design: • Develop and design daily posts for social media accounts, including photos, videos, and stories using Adobe Creative Suite. • Create engaging and relevant content for websites, including articles, projects, and various pages.SEO & Analytics: • Perform SEO and analytics management, focusing on keywords for websites using Ahrefs. • Optimize web pages and articles to improve search engine rankings and drive organic traffic.Advertising Campaign Management: • Build and manage targeted advertising strategies on Meta (Facebook, Instagram). • Analyze advertising results to refine and optimize campaign performance for maximum ROI. • Manage targeted Facebook Ads campaigns aimed at investors from different nationalities. • Develop and monitor ad performance to ensure optimal results and return on investment.Email Marketing: • Build and manage weekly email campaigns using Mailchimp. • Craft compelling email content to engage subscribers and drive conversions.Web Design & Development Coordination: • Design website pages and correct errors, ensuring optimal site speed and performance. • Implement content plans on websites, ensuring cohesive and high-quality delivery. • Coordinate with website programmers to resolve issues and develop plans to enhance website functionality and design. • Continuously improve website usability and user experience through strategic design enhancements.Backlink Building: • Develop and execute strategies for building high-quality backlinks from other websites through articles and projects. • Strengthen domain authority and improve search engine rankings through effective backlinking techniques.Social Media Management: • Strategically manage social media content to increase brand visibility and engagement. • Schedule social media posts to ensure consistent and timely communication • Utilize analytics tools to track performance, analyze trends, and refine strategies for optimal engagement Show less

Magnet Digital Marketing
Mar 2021 - nowFounder
Deal Real Estate - عقارات في تركيا
Jan 2022 - Mar 2024Search Engine Optimization ManagerCompetitor Analysis: • Conduct thorough competitor analysis to uncover strengths, weaknesses, opportunities, and threats. • Analyze competitors’ content, keywords, and backlinks to inform and refine strategies. • Leverage insights to create unique, standout content.SEO-Friendly Content Creation: • Develop and optimize content to boost search engine visibility and user engagement. • Perform keyword research to target high-impact keywords. • Implement on-page SEO techniques, including optimizing meta tags, headers, and internal links. • Continuously update content to maintain relevance and effectiveness.Backlink Building: • Craft and execute backlink strategies to enhance domain authority and search rankings. • Build relationships with reputable sites and influencers for quality backlinks. • Monitor backlink profiles to ensure quality and relevance.Social Media Content Management: • Manage engaging social media content across platforms to drive brand awareness and engagement. • Develop social media content calendars for consistent posting. • Use analytics tools to track performance, analyze trends, and refine strategies. • Collaborate with marketing teams to align social media efforts with broader campaigns.Performance Analysis: • Use tools like Google Analytics, Bing Webmaster Tools, and Yandex Metrica to monitor content performance. • Track metrics such as visits, click-through rates, bounce rates, and conversions. • Generate monthly reports with actionable insights and recommendations.User Experience Analysis: • Conduct UX assessments to identify and resolve usability issues. • Work with development teams to implement UX enhancements. • Gather and analyze user feedback to refine content and UX strategies. Show less

Migration Jam
Jan 2022 - Jul 2023Audio EngineerEditing Recorded Audio Files: • Expertly edit recorded audio files to remove unwanted noise, ensure clarity, and enhance overall sound quality. • Utilize advanced audio editing software to produce clean and precise edits. • Work with various audio formats and ensure compatibility across different platforms.Music Production for Podcasts: • Produce original music and soundscapes tailored to enhance the storytelling and engagement of podcasts. • Collaborate with podcast creators to understand their vision and deliver music that aligns with the content and mood of the episodes. • Integrate music seamlessly with spoken content to create a cohesive and immersive listening experience.Mixing & Mastering Audio: • Mix multiple audio tracks to create a balanced and harmonious final product. • Master audio to ensure optimal sound quality across all playback systems and platforms. • Apply various audio processing techniques, including equalization, compression, and reverb, to enhance the overall sound. Show less

نيرفانا للعقارات
May 2022 - Feb 2024Marketing SpecialistWebsite Content Management: • Manage and update website content to ensure relevance, accuracy, and alignment with brand guidelines. • Develop and implement content strategies that resonate with target audiences and drive traffic.SEO-Friendly Content Creation: • Create and optimize content for search engines like Google, Yandex, and Bing. • Conduct thorough keyword research to target high-impact keywords. • Implement on-page SEO techniques, including optimizing meta tags, headers, and internal linking structures. • Continuously refine content to maintain its relevance and effectiveness in search rankings.Advertising Campaign Management: • Plan and manage advertising campaigns on Meta (Facebook, Instagram) and Google platforms. • Develop compelling ad creatives and copy that drive engagement and conversions. • Monitor and analyze campaign performance, adjusting strategies to maximize ROI.Social Media Content Management: • Create and manage engaging social media content across various platforms to drive brand awareness and audience engagement. • Develop social media content calendars to ensure consistent and timely posting. • Utilize social media analytics tools to track performance, analyze trends, and refine strategies for optimal engagement. • Collaborate with the marketing team to align social media efforts with broader marketing campaigns and goals.Performance Analysis: • Utilize web analytics tools such as Google Analytics, Bing Webmaster Tools, and Yandex Metrica to monitor and analyze content performance. • Track key metrics like website visits, click-through rates, bounce rates, and conversion rates to gauge content effectiveness. • Generate detailed monthly reports, providing actionable insights and recommendations for continuous improvement. Show less

Alaraby Television Network
Mar 2024 - Dec 2024Audio ProducerEpisode Production: • Responsible for recording the weekly episode of the “تقريباً” show on YouTube, including the integration of attached sketches. • Utilized high-quality recording equipment and techniques to capture clear and professional-grade audio. • Edited audio to ensure clarity and consistency, removing any unwanted noise or interruptions. • Integrated sound effects with the main speaker’s voice and background music, creating a dynamic and engaging auditory experience. • Mixed and mastered the final audio to ensure optimal sound quality across all playback systems and platforms.Mixing & Mastering: • Applied advanced mixing techniques to blend multiple audio tracks, ensuring a harmonious and well-balanced final product. • Used mastering tools and processes to enhance the overall sound quality, making it suitable for distribution and playback on various devices. • Focused on achieving the right balance of frequencies, dynamics, and stereo imaging to create a polished and professional sound. Show less

Migration Summit
Jun 2024 - Oct 2024Audio Production SpecialistAs an Audio Production Specialist, I have participated in editing and creating custom sounds for four videos (one campaign). My responsibilities included: • Cleaning and enhancing the provided vocal tracks. • Mixing audio and music to create a cohesive sound. • Coordinating and integrating sound effects seamlessly.

Binaa.Investment
Aug 2024 - nowContent Strategy Development: • Develop comprehensive monthly content strategies that align with business objectives and target audience preferences. • Conduct thorough research to identify trending topics, relevant keywords, and content gaps. • Collaborate with marketing, design, and development teams to ensure cohesive content planning and execution.Content Scheduling and Management: • Create and manage a detailed content calendar, ensuring timely delivery and publication of high-quality content. • Coordinate with writers, designers, and other content creators to produce engaging articles, blogs, and social media posts. • Maintain consistency in brand voice, tone, and style across all content.SEO and Content Optimization: • Edit and optimize content to enhance search engine rankings and drive organic traffic. • Implement on-page and off-page SEO techniques, including keyword research, meta tags, link building, and content audits. • Stay updated with the latest SEO trends and algorithm changes to maintain content relevancy and performance.Performance Analysis: • Utilize web analytics tools such as Google Analytics, Bing Webmaster Tools, and Yandex Metrica to monitor and analyze content performance. • Track key metrics like website visits, click-through rates, bounce rates, and conversion rates to gauge content effectiveness. • Generate detailed monthly reports, providing actionable insights and recommendations for continuous improvement.User Experience Analysis: • Conduct regular user experience (UX) assessments to identify and resolve issues affecting site usability and user satisfaction. • Collaborate closely with the development team to implement UX enhancements and address technical issues. • Gather and analyze user feedback to inform and refine content and UX strategies. Show less
Search Engine Optimization Manager
Feb 2024 - nowFreelance Product Designer
Aug 2024 - Oct 2024
Licenses & Certifications

Digital Advertising - Managing Paid Campaigns
Edraak إدراكAug 2016- View certificate

Google Ads
UdemyOct 2021 
UX Design
Edraak إدراكJun 2020
Building Website Using Wordpress
Edraak إدراكJul 2018- View certificate

How To Plan a Magnetic Content Strategy Using Semrush
SemrushMar 2024 
Search Engine Optimization
GoogleMar 2021
Languages
- الالإنجليزية
- الالعربية
- الالتركية
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