Zumaira Chandra

Experience

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  Idea Imaji

  Mar 2021 - Jan 2022

  - Maintain and create schedules, workloads, and timelines for creative team members.- Supervised the workload and timeline of the creative team.- Developed research for the textual and visual content material.- Lead a team of 5 (2 graphic designers, 1 video editor, 2 writers)- Curated content based on the need for each brand. - Created monthly content plans for every client based on their need and content pillar.- Developed textual content based on the clients’ needed and identity; this may include the language style and tones in the content.- Developed in-depth research for the textual and visual content material.- Wireframing visual content for the designer to be visualized.

  • Content Producer

    Oct 2021 - Jan 2022

  • Content Writer

    Mar 2021 - Oct 2021
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  Finfolk Indonesia

  Jan 2022 - Mar 2023

  Article Writer

  - Research, write, and published an average of 65+ SEO-friendly articles per month based on content pillars and the company's language style through the company’s CMS.- Assure the quality of an average of 100+ copywriting promotional assets for website articles per month.- Proofread, fact-check, and gatekept an average of 65+ articles per month before publishing.Analyzing website performance through Google Analytics and developing possible growth hacking based on the data.- Responsible for the weekly newsletter copywriting and email blast using Mailchimp. Show less

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  Space and Shapes

  Mar 2023 - now

  Client: Supersol, Loacker, Entrasol- Plan editorial calendar, content proposition, and content pillars collaboratively with social media and creative teams, ensuring effective implementation.- Create and execute engaging content, events, and campaigns to foster community participation.- Analyze data to enhance communication, tailor content to customer personas, and oversee writing style and tone consistency.- Develop content governance guidelines for tone, style, and voice, ensuring adherence across all platforms.- Participate in pitching efforts and oversee strategic implementation to achieve goals set by potential clients. Show less Client: Entrasol, Diabetasol, Simba Makura, Supersol, Nutrive Fibershot - Write engaging and informative content for a variety of channels, including website articles, blog posts, social media posts, and email marketing campaigns.- Research and develop content ideas that align with the brand's goals and objectives.- Work with other members of the creative team to create and implement content marketing strategies.- Developed and proposed brand marketing campaigns, including hashtag campaigns, communication strategy, O2O campaigns, and other initiatives. - Collaborate with team to conduct market research for pitching (including but not limited to market insight, competitor analysis, and existing owned media analysis)- Translate and summarize the sources for content then turn them into various forms of content. Show less

  • Digital Strategist Planner

    Nov 2023 - now

  • Content Writer

    Mar 2023 - Dec 2023