
Laura Wilson
Sales Assistant and Design Specifier

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About me
Senior Project Manager, Digital Event Producer, Consultant
Education

The Starter League (Fullstack Academy)
2013 - 2014User Experience Design* Learned the design science to craft an optimal user experience for web applications through research, testing, and validation such as usability testing* Early exploration covered sketching, heuristic evaluation, user stories, and exploratory research* Wireframing, content and visual design was practiced via a test application culminating in a MVP presentation

Northwestern University
2017 - 2023Certificate in Agile Practices Project Management* Agile frameworks such as Scrum, Kanban, eXtreme Programming (XP), and Lean were studied, learning how to establish structure for a successful project* Leadership techniques to assemble, motivate, coach, and lead Agile teams* Tools for managing the scope, schedule, budget, and quality of Agile initiatives

Algonquin College of Applied Arts and Technology
2002 - 2006Advanced Diploma Program Interior Architecture & Design
Experience

Teknion
Jul 2006 - Jul 2007Sales Assistant and Design Specifier* Furniture specification, office space planning, and custom piece detailing* Coordinated industry events and provided support to the Sales team* Resource to Architectural and Design community for product information and recommendations

Folgers Architects
Jan 2008 - Mar 2008Architectural Draftsman* Responsible for preparing construction drawings for office and commercial renovations* Completed site visits to gather pertinent information on existing building conditions* Selected furnishings and finishes for reception interiors

Creative Quadrant, Inc
Apr 2008 - Mar 2010Project Manager / Design Associate* Maintained successful client relations and assisted with general office organization* Digital retouching, scanning images/negatives, and preparing photographs for print and web* Provided assistance with web design and print production using the Adobe Creative Suite

INXPO
May 2010 - Oct 2012Digital Event Manager* Assisted major technology customers with their corporate communications, virtual events and digital communities* Encouraged growth and product acceptance; key accounts saw 50% increase in booked events* Established client objectives, strategy and timeline creation, project execution as team lead, and tracked product-enhancements with development group* Creative responsibilities included email marketing campaign management, copy-editing, graphic design, HTML & CSS, and user interface design for web Show less

Stone Ward
Oct 2012 - May 2014Digital Project Manager* Launched digital products such as mobile applications, corporate contests, social media hubs, ecommerce solutions, and responsive websites while meeting schedule, quality and budget success criteria* Managed a team of Developers by creating schedules, tracking progress, identifying risk, issue resolution, updating product expectations and communicating changes* Created best practices for quality assurance, information presentation, email marketing, web design and user experience* Estimated development hours for new business and forecasting team utilization* Functioned as a digital expert by assisting in CMS updates, software training, analytic configuration and technical support for internal and external clients Show less

FCB Global
Jun 2014 - Sept 2014Senior Project Manager* FCB's client required an overhaul to their existing ecommerce platform due to inefficiencies discovered through extensive User Experience research* Delivered final website composites for development on time and budget by leading a varied team of Creative Directors, UX Leads, Copy Writers, Account Mangers, and client stakeholders* Tracked employee hours, travel costs, risk status, issues, and deliverables via Microsoft Project and presented a weekly deck to internal and external stakeholders* Assisted with wireframe review and production using OmniGraffle and Balsamiq on additional client projects Show less

Clique Studios, LLC
Mar 2015 - Mar 2020* Managed ambitious app & web development for global brands on accelerated timelines with strong UX knowledge, client relationship building and a desire to do great work* Led a team of 9 Digital Project Managers through mentorship, defining department processes & documentation, hiring, on-boarding and staff reviews* Worked with Design & Engineering team leads to analyze resourcing needs, forecast, track project status, review budgets, prioritize with a lean team and support the success of weekly site launches* Partnered closely with Engineers to communicate product vision, prioritize requirements, problem solve and acceptance test Show less
Senior Project Manager
Sept 2019 - Mar 2020Head Of Project Management
Mar 2016 - Aug 2019Project Manager
Mar 2015 - Mar 2016

Zimmer-Design Inc.
Sept 2019 - nowAccount Project Manager* Manage client rebrand projects and website builds with a design-focused agency; kickoff through website launch* Implement project management tools and processes for the agency to utilize; simplifying task management and streamlining prep for the weekly status meeting* Lend client relationship-building & digital expertise to help overcome challenges related to dramatic rebrands

Mandolin Digital
May 2020 - nowDigital Event Producer, Senior Project Manager* UX and Project Management for a variety digital solutions focused on employee engagement, such as: internal training platforms, SharePoint/intranet builds and customized event platforms* Support digital components of in-person events such as custom social walls, apps, organized attendee meet-ups and general problem solving* Specialized focus on complex corporate systems, either due to strict IT or legal regulations, and working through those challenges to provide a good experience to end users Show less

Kindle Communications
May 2020 - nowDigital Event Producer, Senior Project Manager* Executing digital or hybrid events; strategizing platform solutions and experiences to engage attendees while meeting client goals* Coordinate with broadcast teams, designers, developers, IT, copy and executive stakeholders to make sure everything comes together seamlessly* Maintain timelines, source new technologies, QA custom event builds, troubleshoot for attendees on live days* Use experience to anticipate potential issues and remedy before they impact users; participate in weekly status meetings escalating issues as needed Show less
Licenses & Certifications
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Primary Group Fitness Certification
Aerobics and Fitness Association of America (AFAA)Nov 2014
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