Khurram Zahid

Experience

• 

  Background Check Group

  Feb 2010 - Jan 2015

  Head Of Marketing

  BackCheck provides background screening, reputation management and verification services globally. Selected Achievements- Formulated a working structure of the company's online marketing department. Devised and implemented online marketing strategies including search engine optimization, social media marketing, PPC, email marketing for international projects. Visited company’s Singapore and Dubai office for management meetings- Added noteable marquee clients into company’s portfolio including Sanofi Aventis, HabibMetro, Ufone, Warid, Zong, Burj Bank, British Council, Pakistan Petroleum, National Foods, Diamond Group, B Braun, Shell, Hilal Foods, TetraPak, Workforce Software and Searle- Automated whole marketing and sales process through integration and workflow automation of CRM with multiple sales and marketing application such as Mailchimp, Zendesk Chat, Website, Google Apps and others- Produced sales kit that demonstrated key marketing analytics and demographics for use in sales presentations. Efforts were credited as instrumental in closing numerous high-level deals. Show less

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  Xcluesiv Cloud Technology

  Feb 2013 - Jan 2015

  Consultant

  Xcluesiv Cloud Technology Pte Ltd is partnered with Google and Zoho in Singapore providing consultancy, deployment, user training and support for all Google and Zoho apps.

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  Abtach

  Feb 2015 - Sept 2015

  Head of Marketing

  ABTACH is a Public Limited IT Company focusing on to pioneering a revolution in the development of customized Software and ERP Solutions for both local and international markets. The company head office is in the business hub of Pakistan that is I.I Chandigarh Road Karachi.Heading the Digital Marketing Department. Responsible for Product & Pricing Strategy, Marketing Communication and Promotion over Digital Channels.

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  Background Check Group

  Feb 2016 - Dec 2016

  Head of Marketing

  BackCheck provides background screening, reputation management and verification services globally. Selected Achievements- Managed digital marketing & international sales department - Devised strategies for strengthening the BackCheck brand in local and international markets.- Cross functional management of global background screening & due diligence teams

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  Kay Zee Consulting

  Jan 2017 - now

  Founder

  B2B Marketing Consulting

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  Smartchoice.pk

  Feb 2017 - Aug 2024

  Pakistan’s leading insurance marketplace helping individuals find the best insurance plan.

  • Head of Performance Marketing

    Oct 2021 - Aug 2024

  • Performance Marketing Consultant

    Feb 2017 - Sept 2021
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  Learning Pitch

  May 2018 - Sept 2021

  Performance Marketing Consultant

  Learning Pitch is an EdTech startup Provides online education from two of its brands, TSB Education and MyInterAcademy. Consulted to establish the digital sales and marketing function of the company from scratch. Implemented Zoho CRM, paid and organic marketing strategy, and enabled sales function for both their Edtech platforms, TSB Education and MyInterAcademy. Achievements- Managed Rs. 0.6 million monthly advertising budget and achieved ROAS OF 10- Generated from 0 to 250+ leads per month for TSB and achieved 60% sales conversion rate. - Generated from 0 to 1500+ leads per month for MIA and achieved 10% sales conversion rate Show less

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  Zoho Corporation

  Oct 2019 - Dec 2021

  Authorized Consultant for Pakistan
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  Smartbenefits

  Mar 2022 - now

  Head of Marketing

  SmartBenefits is on a mission to revolutionize employee benefits, crafting solutions that bring simplicity and comprehensive coverage. Our suite of key products, including group health and life coverage, OPD benefits, parent’s insurance, and provident fund, serve as the cornerstone for organizations looking to enhance their employee benefits at a greater scale.

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  Candle Threads Official

  Oct 2022 - Sept 2023

  Performance Marketing Consultant

  SEO and Performance Marketing Consultancy