Monika Weps

Experience

• 

  Colegio Nuestra Señora de Luján, HH.MM.

  Sept 2010 - Sept 2010

  Internship

  Assisted the school in the collection of school utensils and resources to support the socially weak classes of society in the city. Overtook administrative and library duties, updated and maintained the alumni database.

• 

  StaRT Stadtmarketing und Tourismus Reutlingen GmbH

  Oct 2011 - Sept 2012

  Student Trainee

  Researched, brainstormed, developed, and presented potential city-related projects and events to the City Marketing together with a team of two other students who specialized on Tourism Management beyond their studies.

• 

  Dr. Frank Sprachen & Reisen GmbH

  Oct 2012 - Jan 2013

  Conducted customer research and acquisition. Informed, secured, and evaluated host families; supported and assisted host family and student queries.• Arranged and conducted counseling and application interviews for all programs offered.• Generated ideas, and developed and improved content for preparation seminars as well as the Argentina handbook.• Advised and mentored future exchange students and their parents going to Argentina.• Lead 10+ preparatory seminars for future exchange students.• Acquired clients through direct and traditional marketing.• Represented the organization at trade fairs.• Translated documents into Spanish. Show less Navigated communication between customers, overseas business partners, and scholarshipapplicants involved in service process. Examined documents for correctness and reiterated process steps. Maintained customer database. Organized and led excursion to Luxemburg for visiting U.S. business partners.• Supported and advised students and parents before and during the student’s stay abroad.• Conducted correspondence with international partners regarding program details and admissions.• Overtook general office duties such as phone attendance and data maintenance.• Assisted in the preparation of and conducted preparatory seminars for future exchange students.• Represented the company at trade fairs. Show less

  • Freelancer

    Jan 2010 - Jan 2013

  • Internship

    Oct 2012 - Dec 2012
• 

  Dr. Frank Sprachen & Reisen GmbH

  Jan 2014 - Jul 2015

  Regional Manager Austria

  Investigated the Austrian market and its consumers. Researched, evaluated, and recommended trade fairs in Austria. Informed, counselled, interviewed, and acquired new customers. Organized, executed, evaluated, and improved preparatory seminars for future students and parents, and oversaw team. Analyzed and recommended internal processes and giveaways. Translated website and flyers into Spanish.• Improved targeting and satisfaction of customer needs while increasing sales by retooling the German business model and processes to the Austrian competitive landscape.• Recruited, developed, and led company’s first organized team in Austria consisting of 8 freelancers.• Increased brand awareness by initiating and heading marketing efforts at 6 (multi-­day) trade fairs in Austria.• Strengthened preparatory seminars for future attendees by collecting feedback and closing the feedback loop to ensure student tailored content. Show less

• 

  Boston Innovation Gateway

  Nov 2017 - Dec 2017

  Consultant Intern

  Formulated market research and assisted in the preparation of the business plan for the client from the previously won IXL Innovation Olympics.

• 

  TIBCO

  Jun 2018 - Jun 2023

  Helped establish TIBCO's Cloud Partner Marketing practice. Acted as the main marketing liaison with Amazon Web Services (AWS) and Microsoft Azure to develop, coordinate, and manage all joint go-to-market (GTM) activities across the entire TIBCO portfolio.- Developed and executed joint GTM strategy at the beginning of each fiscal year.- Oversaw marketing development budget for cloud partner marketing.- Defined, executed, and monitored marketing campaigns to position TIBCO products and services based on joint value propositions.- Strategized with Sales, Product, Voice of the Customer, Vertical Marketing, and Product Marketing teams to define target audiences and create co-branded sales collateral.- Researched and analyzed market trends, benchmarks, and campaign results.- Enabled Sales and Pre-Sales on latest campaigns and strategic alignments.- Developed automated and manual outreach campaigns for business development teams globally.- Managed TIBCO's presence at two Gartner summits. Show less

  • Sr. Associate Portfolio Marketing Manager - Cloud Partner Marketing

    Feb 2020 - Jun 2023

  • Senior Business Development Executive - Latin America and US East Coast

    Jul 2019 - Jan 2020

  • Business Development Executive - Latin America and Southeastern US

    Jun 2018 - Jul 2019
• 

  Spotfire

  Jun 2023 - now

  Leads all joint go-to-market (GTM) activities with Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP).

  • Lead Alliances Marketing Manager

    Sept 2023 - now

  • Sr. Associate Portfolio Marketing Manager - Tech Alliances

    Jun 2023 - Oct 2023