Alberto Bertini

Experience

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  Comune di Volta Mantovana

  Jul 2009 - Sept 2010

  Architect

  I worked as an architect on the urban plan of the municipality of Volta.Specifically, I focused on analysis, participatory planning, community involvement and territorial marketing.- PARTICIPATIVE DESIGN. I organized meetings for the community to define the objectives, actions and priorities for the territory. We involved 140 stakeholders (cultural associations, sports associations, entrepreneurs, representatives, etc.). I coordinated all the events and managed the activity of the facilitators.- TERRITORIAL MARKETING. I was in charge of a marketing plan for the municipality, enhancing the tourist, cultural and entrepreneurial offer. I created a territorial marketing plan and made contacts with neighboring territories. Show less

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  Poliscultura

  Aug 2009 - Jul 2010

  Architect and concept designer

  I worked as an architect, supporting set designers in many projects.Poliscultura is a scenography atelier that has worked for the realization of most of the attractions of Gardaland Resort and for many other theme parks in Europe.Their works range from concept design to theming (rockworks, painting, sculpting).

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  Politecnico di Torino

  Jan 2011 - Sept 2012

  Research Collaborator

  I worked at the SiTI (Higher Institute on Territorial Systems for Innovation) research center, now called Links. With my team, I took care of the study and drafting of the management plans of the UNESCO sites. In addition to this, I collaborated in the candidacy for the World Heritage List of the Italian UNESCO site "Langhe, Roero, Monferrato.Over the course of a year, I followed a project at the Albertobello site for the dissemination of UNESCO values in schools. The project involved schools of all grades in the area and the city museum. Show less

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  Studio Laila by Monteluna

  Sept 2012 - Jul 2017

  Creative designer
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  Institut national du patrimoine

  Sept 2012 - Dec 2013

  Visiting researcher, architect

  Working as a researcher at the INP (Institute National du Patrimoine) at the Royal Palace of Paris I had access to courses on restoration techniques and management of cultural heritage.My research activity has focused on the enhancement and protection of European cultural heritage, with a particular focus on French cultural heritage and UNESCO sites.What is more, I focused on territorial marketing techniques and management of cultural heritage.I have participated in courses and seminars, both internal and external to the Institute. Show less

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  Ministère de la Culture

  May 2013 - Jul 2013

  Intern

  I worked as an architect in the protection and enhancement of the architectural heritage of the Paris region.I have made inspections and directed works in numerous medieval buildings of the Ile de France and in the Haut-de-Seine department (churches and castles), as well as on buildings of the Swiss architect LE CORBUSIER. Among these, I worked on Villa La Roche-Janneret, the Brazilian House at the Citè Universitaire, Villa Stein.I took part in other inspections for the large construction site of the National Library and for buildings classified as "Monuments": schools, Art Nouveau buildings, indoor swimming pools, palaces. Show less

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  Myrtha Pools

  Jul 2017 - Mar 2018

  Export Manager

  I worked as Export Manager for the "Water-parks and slides" division of Myrtha Pools, a company among the world leaders in the swimming pool sector (i.e. the pools for the Olympic games and other prestigious events). I carried out commercial activities in many countries, participating in international exhibitions, carrying out market plans, contacting water parks and stakeholders all over the world. Specifically, I have developed contacts and projects in Barhain, Oman and France. In addition to commercial activity, I carried out guidance and coordination activities for the marketing sector of my division. What is more, I was involved in concept design related to water parks and theme parks. Show less

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  Monteluna

  Apr 2018 - now

  Company Manager

  I am a founding member of Monteluna, a marketing agency based in Lombardia, Italy. I work with a team of marketing professionals: graphic designers, web designers, illustrators, programmers, analysts and photographers.I take care of the general management and some activities, such as:MARKETING STRATEGY. I define the best marketing strategy for my clients, setting up a well-defined Marketing Plan. How do I work? I choose the goals to be achieved I determine the actions and tools (website, landing page, advertising campaigns, social management, etc.). Then I define a time schedule and a monitoring to check the execution in every step.MARKETING CONSULTANCY. Together with my team I help companies and customers to find the best marketing solutions online and offline (launch of a product or service, corporate image, brand identity, website, social campains, blog).COPYWRITING AND TEXT DRAFTING. I write most of the copy and texts produced for Monteluna in English, French and Italian. I can edit post and articles for Socials (facebook, Instagram, Linkedin, Google My Business), blogs and websites. I am the author of www.blitzen.it, an Italian blog that has exceeded one million annual unique users.MARKETING AND COPY COURSES. I take care of marketing and copywriting courses, online and in person. I deal with all copy issues: creative writing, SEO, blog articles, writing for social media, reviews, titles, text structure. Show less

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  Comune di Volta Mantovana

  May 2019 - now

  Deputy Mayor

  I am Alderman for Education and Culture in a town of the hills of Lake Garda. I am responsible for cultural activities and education. I coordinate the activities and management of Palazzo Gonzaga, a wonderful Renaissance palace hosting a restaurant, the historical gardens, the castle, the public library, the workshops and the conference rooms. Also, I take care of the sevices and projects for our schools.Here are some projects:- PALAZZO GONZAGA AND INFOPOINT. We take care of the cultural offer of a Renaissance palace with its historical gardens, info-point, restaurant and museum.- NEW SCHOOLS. The project include anti-seismic improvement, ecological optimization and the construction of new classrooms and workshops, for over 1,500,000 euros.- NEW THEATER. A new municipal theater (600 seats) for schools, associations and our community.- NEW LIBRARY IN PALAZZO GONZAGA. I renovate our public library, in the prestigious Stables of Palazzo Gonzaga, restoring the building (anti-seismic consolidation, thermal insulation) and reorganizing spaces and furnishings. The building has a portico, Renaissance gardens, conference hall, play rooms and reading rooms. Show less

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  Studio Laila by Monteluna

  Jun 2021 - now

  I am a concept designer and manage scenography projects and theming.I coordinate a team of architects, illustrators, concept designers and 3d modelers for the realization of:- CONCEPT ART AND THEMING. I create artist views, concepts, sketches, black and white or color illustrations, details for public places, attractions and themed spaces.- MASTERPLAN. I deal with the definition of master plans for theme parks, gardens, public spaces, shopping centers. I generate bird's eye views and floor plans.- 3D VIEWS. I coordinate a team of 3d modelers and artists to create 3d views, renders and images of environments, characters, elements, details.- LOGO AND BRAND IDENTITY. I coordinate graphic designers and marketing experts for the creation of logos and for the definition of the entire brand identity. I define the storylines and the accompanying texts for the presentation of the projects, with professional copywriters.- ART MANAGEMENT. I was involved by Futuraform as an Art Manager for the realization of the attraction "Gardaland Jumanjii the Adventure".What is more, I worked in the field of concept and theming for places in Italy, France, Russia and the Middle East. I have solid collaborations with the best professionals in the field.Feel free to contact me at: alberto@monteluna.it Show less I was involved by Futuraform as an Art Manager for the new Gardaland Resort attraction "Jumanji the Adventure", the first attraction in the world with a Jumanjii theme.The attraction is a dark ride designed by Merlin Group, located in the most important amusement park in Italy.The theming is managed by Futuraform, a specialized company which chose me in the role of Art Manager.Specifically, I deal with:- COORDINATION OF THEMING. Together with the Project Manager, I help the teams of artists, carpenters, technicians and sculptors who carry out the theming. I am in contact with the customer and Futuraform to define the progress and find artistic and technical solutions.- ARTISTIC QUALITY CONTROL. I check the artistic quality of the theming (painting, sculptures and so on).- CONTROL OF CONFORMITY WITH THE PROJECT. I check that the theming is carried out in accordance with the concept and the scenographic blueprints. Also, I take care of Sony directives and the customer's indications Show less

  • Creative designer

    Jun 2019 - now

  • Art Manager - Gardaland park attraction "Jumanjii the Adventure"

    Jun 2021 - Apr 2022