Ashley Kingstone

Ashley Kingstone

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  • Timeline

  • About me

    Country Manager at Shooting Stars

  • Education

    • The Forest School, Wokingham, England

      -
      Communication and Media Studies
    • The forrest school Winnersh, United Kingdom

      -
      Communication and Media Studies
  • Experience

    • African and Eastern (Bahrain)

      Nov 2009 - Aug 2014

      In October 2013 my role was further increased to include the running of the On-Trade sales team. The position entails a wide spectrum of duties that include, accurately forecasting monthly, quarterly and annual revenue streams, negotiating annual contracts with the top accounts in Bahrain, developing On-Trade sales strategies to increase market share across the A&E product portfolio, managing and developing the sales team whilst reporting to the operations director and CEO, creating and compiling monthly and quarterly reports detailing successes, opportunities and competitor activities, quarterly and annual staff appraisals, motivating and incentivising the sales team to achieve monthly and quarterly sales and market share targets. During my time as beverage manager I have been able to focus the sales team throughout a difficult period in the alcohol industry in Bahrain whilst increasing African and Eastern market share and guide the team to a record equalling 2013. عرض أقل . The position was broken down into three key sections, Company contingency plans, Retail product knowledge, customer service and On-Trade product knowledge. The position entailed training all staff on basic health and safety whilst simultaneously being charged with creating, implementing and enforcing contingency plans companywide through group and individual training sessions and across many different nationalities. By designing and running different initiatives, such as a mystery shopper program for our retail and home delivery services, I was able to monitor our customer service growth as well as identify key area’s that needed immediate attention.My training programs were the first of their kind for alcohol in the Bahrain On-Trade. The, “Bar tenders forum” gathered 30 of the top bar tenders from around the country once a month where I would train them on A&E products creating loyalty in our customer base whilst also increasing sales and added value to African and Eastern products.Whilst in the position I was also tasked with bringing health and safety levels up to ministry requirements during which process I gained my Chartered Institute of Environmental Health (C.I.E.H.) level 3 qualification. عرض أقل In November 2009 I was asked by African and Eastern to return to their sales team as a senior key account manager. The role itself included all of the tasks I had been performing when previously at African and Eastern when holding the Key Account Manager position but with a much greater level of responsibility.I was tasked with managing the sales team and pulling back the relationships between African and Eastern and several of our major accounts, utilising my experience and connections that I made during my time away from the company.As before I was given over 40 accounts to attend to ensure that with better relationships came greater sales.During this time I also choreographed the Corona and Carlsberg, “Summer of Football” promotion in 6 of our leading accounts, held over 15 trainings with principals in various accounts, initiated the year long, ”wine of the month” promotion in three of the top 5 star hotels and prepared and executed the “Foster’s First” bar incentive. عرض أقل

      • Sales Manager

        Oct 2013 - Aug 2014
      • Training Manager

        Jul 2010 - Aug 2014
      • Key Account Manager

        Nov 2009 - Jul 2010
    • Gulf Brands International

      Aug 2014 - Sept 2015

      In August 2014 I was asked to join the team at Gulf Brands International as their Key Account Manager, the role consisted of leading a team of three sales executives whilst also being responsible for generating sales and profit from a portfolio of forty accounts ranging from four and five star hotels as well as members clubs in the market. My key responsibilities include meeting assigned targets for sales volume, profits and strategic objectives in assigned accounts, Establishing productive, professional relationships with key personnel in order to meet account performance objectives and customer expectations, to proactively asses, clarify and validate any new sales opportunities within both my existing customer base and new opportunities within the on-trade market, to liaise daily with the GM, Director of sales, brand manager and wine manager on the progress of the sales team and any new opportunities.Whilst with the company I have successfully achieved and surpassed 90% of all sales and profit targets and have opened several new accounts , including The Four Seasons, that have now become an integral part of the Gulf Brands International customer portfolio. عرض أقل

      • Key Account Manager

        Aug 2014 - Sept 2015
      • Key Account Manager

        Aug 2014 - Aug 2015
    • Inter-Food Imports Bahrain

      Oct 2015 - May 2018
      Operations Manager

      Having started in August of 2015 in the role of Sales Manager with Inter-Food Imports in Bahrain. The company, part of Al Noor Group, was less than two years old and had only been fully operational for the past twelve months running with a skeleton staff. It specializes in importing luxury food items into the Kingdom servicing 4 and 5 star hotels such as The Four Season and The Ritz Carlton as well as standalone restaurants in the market. I was then promoted to Operations Manager for the organization being tasked with streamlining Logistics, day to day operations, increase service and product levels, training staff, managing both customer and supplier relations, sourcing new products and budget management. Taking charge of a team from various backgrounds and experience I was tasked with overseeing a rapid rise in both revenue and net profit whilst increasing productivity and overall standards throughout the company. عرض أقل

    • Shooting Stars

      Jun 2018 - now
      Country Manager
  • Licenses & Certifications

    • C.I.E.H Level 3

      C.I.E.H
  • Volunteer Experience

    • Under 15's Berkshire football league (Team Coach)

      Issued by Reading Berkshire
      Reading BerkshireAssociated with Ashley Kingstone