Isabel Albuquerque

Experience

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  BASF

  Nov 2011 - Nov 2018

  Description: Responsible for marketing and technical area for automotive fluids (coolants and brake fluids).Summary of activities:▪Interface with production / laboratory (Cooling plant in Guaratinguetá);▪ Technology transfer from the coolant line (German – Brazil);▪ Analysis of market, segment, competition and customers (market intelligence);▪ Elaboration of the strategy aiming the growth of the area;▪ Pricing / Profitability Assessment;▪ Raw materials: development of new suppliers;▪ Monitoring of raw materials: stock / aging;▪ Technical support to customers;▪ Responsible chemistry;▪ Monitoring of audits and▪ Projects (marketing and technical). Show less

  • Marketing and Technical Analyst South America;

    Apr 2017 - Nov 2018

  • Marketing Analyst PL for South America - Fuel and Lubricant Solutions

    Jun 2016 - Mar 2017

  • Marketing Analyst JR for South America - Fuel and Lubricant Solutions

    Jan 2015 - May 2016

  • Marketing Analyst JR for South America - Performance Materials

    Jan 2013 - Jan 2015

  • Technical Marketing Intern - Performance Materials

    Nov 2011 - Jan 2013
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  The Lubrizol Corporation

  Dec 2018 - now

  Description: Responsible for Estane line (thermoplastic polyurethane), reporting nationally and internationally (United States). Summary of activities:▪ Product and portfolio management;▪ LATAM representative of the global team of product managers;▪ Pricing / Profitability analysis / Preparation of the Operational Plan;▪ Preparation and maintenance of reports in Power BI: evaluation of key points for Estane; ▪ Preparation of business presentations for Estane's leadership;▪ Management of marketing projects: implementation of the toller and creation of a process;▪ Support for the finance team with detailed business information;▪ Responsible for inventory control and forecast accuracy and▪ CRM key user: implementation, group training and maintenance.Results:- The improvement in portfolio management, increasing the share of more competitive items, generating a considerable increase in one of the strategic market segments.- Toller implementation and detailed process creation in less than 2 months - supporting other areas as well.- Creation and implementation of a unified report in Power BI. Critical evaluation of key points. Show less

  • Regional Account Manager for Channel Partners LATAM

    Sept 2023 - now

  • Product and Demand Specialist

    Mar 2022 - Sept 2023

  • Product Specialist

    Apr 2021 - Apr 2022

  • Senior Product Analyst Latin America - Estane® Engineered Polymers

    Dec 2018 - Apr 2021