Fiona Shackleton

Fiona Shackleton

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location of Fiona ShackletonPilar de la Horadada, Valencian Community, Spain

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  • Timeline

  • About me

    Communication with Purpose ~ Medoola Comms/Medoola

  • Education

    • Whitcliffe Mount School

      1997 - 2002
    • The University of Huddersfield

      2003 - 2006
      BA(Hons) English Language & journalism 2:1
    • Digital Mums

      2016 - 2017
      Strategic Social & Media Management

      Strategic Social & Media Management.Strategy development for businesses across all social media channels

  • Experience

    • Manifest London

      Aug 2006 - Jun 2010

      PR Management of key accounts in the Construction, Photographic and Logistics industries developing account growth. PR Account Executive across a range of Manifest key clients

      • PR Account Manager

        Aug 2007 - Jun 2010
      • PR Account Executive

        Aug 2006 - Aug 2007
    • Pelican Public Relations

      May 2010 - May 2011
      PR Consultant

      Managing key accounts under Pelican's four key sectors; food & drink, packaging, recycling and outdoor.

    • Cardno International Development

      May 2012 - Mar 2014
      European PR & Marketing Manager

      Managing the communications strategy for the European division of Cardno TBE, a Utility Detection and Mapping specialist for consultant engineers in the construction, transportation and utility sectors

    • Medoola

      Apr 2014 - Aug 2016
      Communications Consultant

      Delivering brand development and media communication strategies for companies in the Packaging and Construction industries.

    • Fine & Dandy Thought Leadership Marketing

      Sept 2016 - now
      Founder

      Providing freelance social media style and content creation services to businesses and agencies

    • Medoola

      Jul 2021 - now
      Chief Communications Officer (CCO)

      Heading up Medoola Comms, which is part of Medoola, a global sustainable packaging, retail and supply chain consultancy. Our team works with sustainable and innovative manufacturers to provide clear and accurate sustainability claims based on their LCA findings and circular economy initiatives. We give brand owners the confidence to cut through the noise by backing up their sustainability claims with facts.

  • Licenses & Certifications

    • CIRCULAR ECONOMY AND SUSTAINABILITY STRATEGIES

      Emeritus
      Sept 2021
      View certificate certificate
    • Social Media Marketing: Associate Programme

      Digital Mums
      Aug 2017
      View certificate certificate
    • Sustainable Marketing, Media and Creative

      Cambridge Institute for Sustainability Leadership (CISL)
      May 2023
      View certificate certificate