Alex Tanasa

Experience

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  Sofiaman Impex SRL

  Nov 2013 - Jun 2015

  Photographer and Image Editor

  - In charge of both capturing photographs and post-processing of all products manufactured by the company- Consistently delivered high-quality images of products that helped improve the overall look and feel of the online shop- Developed and implemented efficient workflows that helped streamline the photography and editing processes, resulting in faster turnaround times- Worked closely with the design team to ensure that the product images align with the brand's visual identity and guidelines- Took initiative to research and propose new equipment and software that improved the quality and efficiency of the photography and editing processes Show less

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  Amazon

  Jun 2015 - Feb 2023

  - Coordinated a complex post-production process, including owning team and organization level goals and metrics reviews with internal and external stakeholders- Conducted deep-dive analysis, problem identification, root cause analysis, and offered solutions for process improvement projects- Supported modules of solution building in business process setup, operations front-line setup, cross-functional process activity, automation, and tool-build documentation- Studied and provided input/data to validate business need for new requests, and prioritized work allocation based on business needs during peak periods- Analyzed incoming volume, identified trends, highlighted risks/deviations, and provided input into resource planning- Provided regular feedback and coaching to 15 direct reports and 2 process experts, assigning appropriately challenging work and holding team members accountable for performance.Achievements:- Successfully managed a project with 125mm $ concession estimate. This involved overseeing the creation and localization of 632 'one-to-many' post purchase 2d animated videos (16 marketplaces ; 12 languages), as well as coordinating and communicating with multiple teams (internal and external) across various departments to ensure the project was completed on time and within budget.- Managed equipment configuration and ordering, oversaw inventory for 48 employees, and successfully maintained budget targets, while coordinating with multiple teams to ensure seamless procurement and allocation of resources.- Built training structure (training plan, training evaluation, trainer's evaluation, trainer's guide, post-training mentoring)- Held over 30 onsite interviews for Video Editing and Image Retouch service lines; successfully hired 5 Video Editors and 7 Retouch Associates Show less - Created customer facing video assets for product imaging from start to finish- Organized, supervised and executed video projects from concept through delivery- Think strategically and understand the “big picture” of a particular project/campaign, and the needs of all the stakeholders globally- Commitment to delivering projects on time, on budget and on brand- Executed video, track feedback, revisions and project communications, while working to reduce turnaround time by improving processes and resource proficiency- Consistently tracked and showcased relevant work to motivate and inspire creative production teams- Piloted new video formats in collaboration with the CX team and studio creatives- Drove scalability and repeatability by building standard operating processes (SOPs), style guides, pre-sets and templates for video imaging or other creative processes- Partnered with key program members to identify opportunities and drive efficiencies by way of continuous process improvement, internalization of 3P dependent functions, technology and automationAchievements:- Supported the launch of 6 new complex video categories for world-wide marketplaces in collaboration with CX team and studio stakeholders which had an estimated Ops uplift of 100mm $- Assured efficient knowledge management world-wide (training, cross training, refresher sessions, translations)- Facilitated the technical assessment for over 50 candidates that were interested in Video Editing and Retouch roles- Gathered business requirements, defined specifications, worked with the technology teams, and conducted user acceptance tests for the launch of a new digital asset management platform used across the company Show less - Processed and edited product videos using standard SOPs- Owned end-to-end processes, ensuring compliance with quality standards and meeting business metrics and goals- Identified and reported operational challenges, as well as opportunities for process improvement to enhance video quality and eliminate waste- Created and ensured compliance with standard operating processes (SOPs)- Resolved customer/vendor issues related to digital assets, including addressing coverage and quality concerns- Conducted research and resolved customer-facing video coverage and quality issues- Pulled process data and generated reports, while developing new operational solutions and onboarding new processes as needed.Achievements:- Supported the launch of 22 new video categories for world-wide marketplaces- Eliminated time waste through improvement projects- On-boarded 8 new associates on the process Show less - Executed complex imaging retouch operations on diverse product categories to meet specific standards, utilizing Photoshop and interacting with Amazon systems and tools.- Followed documented processes for retrieving, retouching, and uploading product images from various sources to support the publication of a high volume of high-quality images for Amazon sites.- Handled internal and global external customer queries/escalations related to product image quality and accuracy while maintaining high standards of accuracy and productivity.- Improved processes and participated in Kaizen events to foster a culture of continuous improvement, including assisting in the implementation of new processes for integrating new country launch, new product category launch, and other business initiatives that require imaging support.- Developed training plans and materials, onboarded and trained new employees, and mentored team members in imaging retouch operations.- Utilized established processes to publish reports to internal management and Photo Studios, ensuring training efficiency in application, and assigning tasks to ensure adequate coverage during peak periods. 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  • Team Lead | Video Editing Service | Amazon Imaging | 2D Digital Studio

    Jul 2022 - Feb 2023

  • Video Specialist | Amazon Imaging | 2D Digital Studio

    Dec 2021 - Jul 2022

  • Video Editor | Amazon Imaging | 2D Digital Studio

    Aug 2017 - Dec 2021

  • Senior Retoucher | Amazon Imaging | 2D Digital Studio

    Jun 2015 - Aug 2017
• 

  Booking Holdings (NASDAQ: BKNG)

  May 2023 - Nov 2023

  Team Lead | Visual Content | Brand Marketing | Booking.com

  - Leading and developing a diverse, global team of Visual Content Specialists, focusing on crafting high-quality content across multiple platforms to enhance the Booking.com brand and services- Strategically managing workload to consistently meet and improve upon set KPIs and targets- Ensuring top-notch quality in all creative outputs, setting industry standards and raising the bar for visual content- Facilitating personal and professional growth within the team, instilling a motivational work environment and boosting team performance through effective change management- Collaborating closely with internal stakeholders across different business units, aligning content strategies with corporate objectives- Actively curating, producing, editing, and post-processing images and videos to meet corporate business goals- Efficiently managing the team budget, conducting regular performance reviews, facilitating training sessions, and leading recruitment efforts to ensure optimal team performance- Leveraging analytical skills to interpret performance data, drawing key insights to inform business decisions and content strategies. Show less

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  Amazon

  Nov 2023 - now

  • AV Support Engineer I

    Dec 2024 - now

  • AV Support Associate II

    Nov 2023 - Nov 2024