Pavly Ibrahim

Experience

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  Emaar

  Feb 2015 - Oct 2015

  Sales Consultant

  • Supported clients in navigating the home-buying process, including mortgage applications and payment plans.• Built and maintained strong client relationships, ensuring high levels of satisfaction and loyalty.• Conducted market research to identify sales trends and potential growth opportunities.• Consistently achieved or exceeded sales targets, showcasing a strong understanding of the real estate market.• Collaborated with team members to share insights and improve sales strategies. Show less

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  Nestlé

  Nov 2015 - Mar 2016

  Customer Service Specialist

  • Combined efforts with cross-functional teams, including Sales, Marketing, Supply Chain, and Finance, to ensure seamless order management and customer service delivery.• Analyzed and interpreted customer data to identify trends, issues, and opportunities to enhance customer satisfaction and loyalty.• Managed customer orders and requests, including order processing, order tracking, and shipment coordination, to ensure timely and accurate delivery.• Communicated with customers through various channels, including email, phone, and chat, to address inquiries, resolve issues, and provide product and service information.• Developed and maintained positive relationships with customers by proactively addressing their needs and concerns, and providing exceptional service.• Monitored and managed inventory levels and product availability to ensure timely fulfillment of customer orders.• Worked closely with Sales and Marketing teams to identify and pursue cross-selling and upselling opportunities.• Provided regular reports and feedback to management on customer service metrics, including order fulfillment, service level agreements, and customer satisfaction scores.• Participated in continuous improvement initiatives to optimize customer service processes and enhance customer experience.• Maintained up-to-date knowledge of Nestlé products, services, and policies to effectively serve customers and provide accurate information Show less

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  Wide Vision

  Apr 2016 - Aug 2019

  Marketing Communications Manager

  • Collaborated with the Sales and Production teams to develop and execute marketing strategies to drive revenue growth and increase brand awareness.• Conducted market research and analysis to identify target audiences, consumer behaviors, and industry trends to create effective marketing campaigns.• Worked closely with the Creative team to develop engaging and impactful marketing materials, including brochures, flyers, and presentations.• Coordinated with external vendors to manage the production of marketing collaterals and promotional items.• Managed social media platforms and online marketing channels to drive engagement and enhance brand image.• Conducted customer satisfaction surveys and analyzed feedback to improve customer experience and retention.• Developed and executed trade show strategies and events to increase brand visibility and generate leads.• Worked closely with the Sales team to support their efforts with sales presentations, promotional materials, and client communications.• Managed the customer relationship management (CRM) system and database to track customer interactions and measure campaign effectiveness.• Analyzed marketing data and KPIs to evaluate the effectiveness of campaigns and adjust strategies as needed.• Trained and supervised the Marketing Communications team members to ensure consistent branding and messaging across all channels. Show less

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  Etisalat Misr

  Feb 2021 - Dec 2022

  Marketing Enterprise Retention Supervisor

  • Teamed up with cross-functional teams including Sales, Marketing, and Technical Support to develop and implement retention strategies for enterprise clients.• Analyzed customer churn and usage patterns to identify reasons for customer attrition and develop action plans to retain customers.• Worked closely with the Sales team to understand customer needs and provide effective solutions to meet those needs.• Developed and maintained relationships with key enterprise customers, acting as their main point of contact for any issues or concerns.• Monitored and reported on key customer metrics such as customer satisfaction, retention rates, and revenue growth.• Conducted regular customer reviews to understand their business needs and identify potential upsell or cross-sell opportunities.• Developed and delivered customer training programs to improve their knowledge and understanding of Etisalat's products and services.• Prepared and presented regular reports to senior management on customer retention metrics, highlighting areas for improvement and recommending solutions.• Stayed up-to-date with industry trends and competitor activities to identify opportunities for improving Etisalat's customer retention strategies. Show less

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  Freelance (Self employed)

  Jan 2023 - Jul 2023

  Marketing - Project Manager

  • Successfully managed projects for multiple clients including e-commerce, fashion and beauty & consumer goods, ensuring timely completion of deliverables.• Designed and executed social media posts, including English/Arabic captions, images, short videos, and reels, as well as created and managed sponsored ads to reach target audiences.• Developed and implemented a comprehensive project management plan, which included setting project timelines, defining project goals and objectives, and identifying key performance indicators (KPIs) to track project progress and measure success• Developed and implemented project plans, including timelines, budgets, and resource allocation• Coordinated with various stakeholders, including designers, suppliers, and manufacturers; to streamline project workflows and drive results.• Monitored project progress and identified areas of risk, taking proactive measures to mitigate issues. leveraging data-driven approaches to continuously enhance project effectiveness and client satisfaction. Show less

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  Ghezaa Middle East

  Aug 2023 - now

  Brand & Category Manager

  • Perform situational analyses to assess market dynamics, consumer behavior, and competitive landscapes, using insights to refine brand positioning.• Develop and execute strategic marketing initiatives to strengthen Ghezaa's position in the FMCG sector, focusing on HORECA and retail channels.• Analyze retail audits and execute retail field visits to evaluate market performance, planogramming, identify gaps, and improve brand strategies.• Elevate brand strategies to enhance visibility and drive sales through innovative campaigns and tailored activations.• Manage a diverse portfolio, including Emborg (Uhrenholt), Flora (Violife, Rama) AlNaeem Frozen Foods, iCAM Chocolates, Habba Habba Rice & Legumes, PRIME Drinks, SIMA, Mafaza Poultry, and more, ensuring alignment with brand goals.• Collaborate with supply chain, finance, and commercial teams to ensure seamless execution of plans and optimized profitability.• Build strong relationships with external vendors, creative agencies, and retail partners for impactful campaigns and activations.• Define and refine brand positioning and messaging to ensure consistent and engaging communication with target audiences.• Oversight partnerships with key retailers, including Metro, Seoudi, Gourmet, and others, to optimize product placement, promotions, and visibility.• Conduct market research to identify trends, consumer insights, and opportunities for growth.• Lead content creation efforts to craft compelling narratives and visuals that resonate with audiences.• Drive new product development, leading ideation and execution to meet market demands and consumer needs.• Develop and execute social media campaigns tailored to specific brand objectives, enhancing digital engagement.• Explore market expansion opportunities by identifying potential collaborations and untapped segments.• Oversee e-commerce and mobile app development to enhance digital presence and customer engagement. Show less