GK Nagaraj

Experience

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  Indian Institute of Management Bangalore

  Jul 2022 - Aug 2022

  Campus Ambassador

  International Business Summit Organized by Indian Institute of Management Bangalore

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  ICICI Lombard

  Dec 2022 - Feb 2023

  Management Trainee

  I worked closely with ICICI Lombard Health Insurance, gaining valuable experience in the insurance sector. My role focused on supporting marketing initiatives and enhancing customer engagement. I conducted market research to identify target segments, assisted in developing and executing campaigns, and supported lead generation strategies.

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  EMarketz India Pvt Ltd

  Jul 2023 - Oct 2023

  Web Analyst

  • Utilized data-driven insights to optimize web performance and enhance user experience at Five Feed Learning Solutions.• Combined digital marketing with analytics to drive business growth through actionable insights aligned with overall marketing strategies.

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  TEZAR EV

  Oct 2023 - Nov 2024

  As a Marketing Executive at Tezar EV, I play an integral role in the company’s marketing operations, handling a diverse range of tasks across digital marketing, brand building, and customer engagement. My responsibilities span day-to-day activities to long-term strategic planning, ensuring a seamless operation in promoting Tezar EV’s innovative solutions. - Meta Ads & LinkedIn Ads: Planning and executing paid advertising campaigns on Meta and LinkedIn to target specific customer segments, drive traffic, and increase leads. - Campaign & Marketing Plans: Developing comprehensive marketing strategies and detailed campaign plans to support the brand’s growth and enhance visibility in the electric vehicle market. - Brand Building & Positioning: Establishing a strong brand identity through consistent messaging and positioning to differentiate Tezar EV as a leader in sustainable mobility solutions. - Content Creation & Design: Designing eye-catching content for social media platforms using Canva, including graphics, videos, and posts with relevant hashtags to increase engagement. - Google Analytics & Weekly Reporting: Analyzing website traffic and campaign performance through Google Analytics, providing weekly reports to assess success and refine strategies. - Customer Relationship & Engagement: Actively interacting with customers across various platforms, gathering feedback, and building long-term relationships to ensure customer satisfaction and loyalty. - Multitasking & Daily Operations: Handling multiple tasks efficiently, including content scheduling, coordinating with creative teams, and overseeing operational activities like printing brochures and flyers. - Photoshoots & Outdoor Marketing: Planning and managing outdoor scooter photoshoots to showcase products in real-world settings, ensuring high-quality imagery for marketing materials. - Support for Management: Providing direct assistance on various marketing-related initiatives to team. Show less

  • Marketing Executive

    Apr 2024 - Nov 2024

  • Management trainee

    Oct 2023 - Mar 2024
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  BMR EV Industries

  Nov 2024 - now

  Marketing Associate