Gurmeet Sidhu

Experience

• 

  Social Mindz

  May 2009 - May 2014

  Online Marketing Specialist / Graphic Designer

  • Developed analytics and search engine optimization for clients such as Wonder Bread Canada (increased organic traffic by over 500%), Corona, and President’s Choice.• Created over 700+ analytical reports finding and highlighting critical issues for customers, resulting in multiple team design and customer care awards. • Created media (images, logos, web design and video) for clients’ websites, Facebook pages, and YouTube channels. This includes creating 5 videos for Social Mindz channel that have received nearly 120,000 views and developed graphics for clients such as Wonder Bread, Napoleon Grills, Hagadone Digital and WSI Corporate. • Researched new social trends to add to existing packages and created a more effective separate service. • Used Word, Excel, PowerPoint and online SEO tools to turn raw data into easy-to-read tables and charts.• Self-taught Adobe products to develop various CGI and interactive videos for the company resulting in new sales and brand awareness. Show less

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  IBM

  May 2015 - Aug 2016

  Software Engineer/Data Scientist

  • Consolidated varying datasets and developed build break prediction model, which flagged code submissions that would essentially break the build with 90% accuracy. Saved up to $3400/week.• Incorporated lean practices while managing team of 16 interns and surpassed deadline and quality standards for V11.• Actively organized and ran meetings to better understand senior management’s business vision and dataset nuances. Deep commitment to understanding, led to development of unforeseen build prediction model.• Addressed lack of customer presence by leading development of TwitterBot. Captured Twitter data and developed deep learning to autonomously create social presence; led to double conversion rate for V11.• Worked with a multi-disciplinary team in a collaborative approach using Github, code reviews and Agile methodology to effectively mesh and deliver consistently week after week. Show less

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  General Motors

  Aug 2017 - now

  • Experience using agile methodologies and project management, to lead development of numerous data pipeline projects. Including, helping develop plan with team to launch new data architecture and deliver with 95% data integrity within 2 months.• Customer-Driven developer, enjoy ambiguous projects and translating customer requirements into business and system objectives. Directly leading to generating new business opportunities such as partnering with adjacent teams to improve their data capture. Show less

  • Technical Product Manager

    Jul 2021 - now

  • Business Development Analyst (Open Innovation)

    Sept 2019 - Sept 2022

  • Data Engineering Scrum Lead

    May 2021 - Jul 2021

  • Data Engineer

    Aug 2019 - May 2021

  • Autonomous Test Engineer

    Feb 2019 - Aug 2019

  • Quality Engineer | Data Scientist

    Aug 2017 - Feb 2019