Leonardo Yapola

Experience

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  Jap Photograph

  Jan 2008 - now

  Minimalist & Product Photographer

  Simplicity is the key to creating amazing minimalist photos.

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  PT Matahari Department Store Tbk

  May 2011 - Nov 2015

  - Create VM points and merchandise presentation ideas and plan according store's aimed ambiance.- Supervise VMD team and operational team to maintain store's ambiance and display.- Setting up booth for periodic events.- Responsible to create basic concept and design for 5 Big Events (Chinese New Year, Holiday, Eid Fitr, and Christmas) as well another supportive events.- Analyse market trends, fashion, and competitor's VM Display.- Make creative merchandise display system, the system is adopted by Matahari Dept. store throughout Indonesia. Show less

  • Visual Merchandising Profesional

    Feb 2014 - Nov 2015

  • Supervisor of Visual Merchandising

    May 2011 - Nov 2015
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  PT. Sabang Mandiri Abadi (FLADEO GROUP)

  Feb 2014 - Nov 2015

  Marketing Communication & Promotion

  - Work Hand in Hand with Operational Manager to Plan Sales Events- Create Key Visual Design For Sales Events- Controlling and Checklist At Matahari Dept Store for Standardised Design(POP,Hanging Mobile,Leaflet,Brocures,Posters,Banner,Signage,Logo,Visual Branding)

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  AEON INDONESIA, PT

  Dec 2015 - Dec 2016

  ASSISTANT MARKETING MANAGER - VISUAL MERCHANDISING

  - VM Bussines Development,- Retail Strategic and Graphic for Visual Branding,- Create SOP to standardised store's VM display,- Window Display and Store Concept,- Planning & Organising Themes for Store,- Maintaining Store Display Concept,- Instalation Store Ambient Decoration for Seasonal Theme,- Fashion Styling & Presentation Display for in store display,- Presentation Display,- Colaboration with Merchandising Team to plan the display,- Coordination with Store Team to execute the concept display- Search and Cooperation with supplier to support store (equipment and printing)SPECIALITIES : 1. Visual Merchandising & Retail Education2. Merchandising Plan, Visual Merchandising Display Plan3. Support for Marketing Communication Event Promotion4. Make a Design for Event PromotionStart up VM for preparation of the opening new 1stVisual Merchandising & Merchandising Presentation Store at AEON Mall BSD Show less

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  Freelance Marketing and Creative Services

  Jan 2017 - now

  Visual Merchandising Specialist & Coach / Freelance Designer

  - Retail Strategic & Graphic for Visual Branding,- Maintaining Store Display Concept,- Instalation Store Ambient Decoration as requested from Clients,- Collaboration with Merchandising Team (Client) to plan the display,- Search and Cooperation with Client to support store (Equipment and Printing)SPECIALITIES :1. Visual Merchandising & Retail Education2. Visual Merchandising Display Plan3. Support for Event Promotion (Department Store)4. Make a Design for Event Promotion (Department Store) Show less

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  PT Mitra Pinasthika Mulia (MPM Distributor)

  Jul 2021 - now

  Branch Manager - Honda Motorcycle East Java