Raul Sitaru

Raul Sitaru

Internship

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location of Raul SitaruBucharest, Romania

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  • Timeline

  • About me

    Marketo Help Desk Support at IBM

  • Education

    • Colegiul Național "Barbu Știrbei" Călărași

      2004 - 2008
      Mathematics and Computer Science
    • Universitatea POLITEHNICA din București

      2008 - 2012
      Aerospace, Aeronautical and Astronautical Engineering
    • Universitatea Româno-Americană din București

      2016 - 2019
      Bachelor's degree Marketing

      Învățământ la distanță

  • Experience

    • Institutul Național de Cercetare-Dezvoltare Aerospațială Elie Carafoli

      Jun 2012 - Aug 2012
      Internship

      Project: AEROTAXI - Cockpit Instrument Panels Arrangement- Selected optimal cockpit instruments for the Aerotaxi aircraft and integrated them into the cockpit.- Utilized CATIA v5 for the design and implementation of instrument panels.- Ensured the integration of cockpit instruments to enhance aircraft functionality.- Collaborated with cross-functional teams to meet design and safety standards.- Conducted detailed data analysis to evaluate the impact of different instrument arrangements on pilot workflow and aircraft performance. Show less

    • CEL.ro

      Sept 2016 - Apr 2019

      - Identified and analyzed advertisements in SEAP/SICAP.- Actively participated in public procurement procedures, overseeing the acquisition documentation.- Prepared competitive price offers for procurement procedures, both within and outside SEAP/SICAP, and forwarded them to clients (public institutions/companies).- Managed the company's product catalog within SEAP/SICAP.- Prepared requests for clarifications, addresses, appeals, contracts, and verbal processes related to procurement.- Established and maintained relationships with suppliers, facilitating product invoicing and price negotiations. Show less - Extracted technical specifications from manufacturers' websites and datasheets.- Translated product descriptions obtained from manufacturers' sites.- Entered specifications and descriptions into a web interface and published them on the company's website.- Ensured accurate and up-to-date product information for online customers.- Streamlined the process of updating product data to enhance website functionality.- Collaborated with cross-functional teams to maintain product data consistency and accuracy. Show less

      • Procurement Expert

        Apr 2017 - Apr 2019
      • Technical Data Processing Operator

        Sept 2016 - Apr 2017
    • IBM

      Apr 2019 - now

      - Managing the IBM reply-to shared mailbox, providing prompt responses and guidance to customers and business partners.- Monitoring Slack channels and offering support, solutions, and guidance to the Demand Automation Team and stakeholders.- Executing the Quarterly Investor Newsletter, including non-standard process implementations.- Streamlining and optimizing the Reactivation Program, reducing execution time from 40 to 8 minutes per set of 11 programs.- Continuously reviewing and updating the Marketo SME's Implementation Guide to enhance clarity and efficiency.- Conducting analyses, running queries, and providing insights to support the Integration Manager, Demand Automation Team and stakeholders.- Contributing to various experimental projects to improve processes and outcomes.- Improving and optimizing Marketo programs for better performance and efficiency.- Implemented Marketo segmentation and developed specialized Marketo programs for email A/B testing to evaluate their impact. Show less - Implemented and developed nurture, outbound, and event programs and designing impactful emails within Marketo.- Executed database segmentations and performed email A/B testing to improve campaign effectiveness.- Leveraged Adobe Audience Manager to match IBM landing pages cookie data with Marketo, creating targeted audience segments.- Analyzed contact behavioral data, delivering valuable audience recommendations.- Offered support in targeting the audience for IBM Think Summit within the Marketo platform.- Collaborated with program management to optimize strategies and provided best practices for Marketo program execution.- Successfully tested API data flow communication between Ruby and Marketo, streamlining campaign planning and management processes. Show less - Created flowcharts in Unica to design campaign nurture, outbound activities, and lead routing to Sales.- Monitored and analyzed campaign performance using Unica, QMF, Cognos, and Pearl, identifying optimization opportunities and proposing actionable improvements.- Conducted SQL database queries to analyze lead data and ensure lead quality.- Collaborated in an Agile manner with the Campaign Manager, Analytics Specialist, Digital Strategist, and Event Specialist to set up end-to-end campaigns.- Provided technical guidance and insights from an automation perspective to keep marketing teams informed about the latest marketing automation features, ensuring alignment with best practices. Show less

      • Marketo Help Desk Support

        Jan 2024 - now
      • Marketo SME

        Sept 2021 - Dec 2023
      • Marketing Automation Specialist

        Apr 2019 - Sept 2021
  • Licenses & Certifications