
Margaux SCHWYTER
Observation Internship

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About me
Team Lead Manager eRetail chez iProspect | Expertise en marketing digital
Education

IUT de Sceaux
2008 - 2010Polytechnic Degree Marketing and salesGeneral formation in marketing (law, logistic, economy, accounting...)

Skema Business School
2010 - 2014Master's degree International MarketingActivities and Societies: Humanitarian School Association: Treasurer and in charge of all national projects. Member of the Students Union (communication section) French Business School.Majoring in International marketing.One semester studying Luxury and Fashion Management in Suzhou (China).

North Carolina State University
2013 - 2014Graduate program Global Luxury ManagementGLM program is offered jointly by North Carolina State University’s Poole College of Management, in collaboration with NC State’s College of Textiles and SKEMA. One semester spend in NCSU, Raleigh (US) and one semester spend in Skema, Sophia Antipolis (France).
Experience

Pacific Creation
Apr 2005 - May 2005Observation Internship* Discovered marketing management and luxury business* Created a marketing board for new products (Lolita Lempicka and JC de Castelbajac perfums) * Assisting marketing managers

Auchan
Oct 2008 - Jan 2009Organization of Fashion Show* Organization of events (licenses, meetings with the direction...)* External Communication (posters, e-mailing...)* Analyzing impact of sales and visits

Darjeeling
Jan 2009 - Feb 2009Sales Counselor* Welcomed customers, needs analyzing, counseling* Received products, organization of the store, stock management…* Won “Best Counselor” contest

Profil Partenaire
May 2009 - Jul 2009Marketing and Communications Assistant* Market research, benchmarking, marketing intelligence* Designed and created brochures and internal formation books. For example: an intern training session book about the new anti-discrimination law (HALDE).

GL events
May 2011 - Jul 2011Commercial Assistant* Sourced new clients and conducted in-person meetings to provide cost estimates tailored for their needs.* Market research (meeting with clients and suppliers)* Scheduled and participated in customer meetings (Salon de la Mode and Who’s Next)

LbyO Shoe Design
May 2012 - Jul 2012Commercial* Developed the brand by prospecting new sales points and clients* Customer portfolio management (Stock issues…)

MARIONNAUD
Aug 2012 - Jul 2013Internal Communication AssistantInvolvement in communications transmitted from headquarters to store network (newsletters, mails, e-mails, phone…)Conception of communication material regarding Group commercial operations. Specifically: a 100 pages event guide for Mother's Day distributed to 560 stores to assure sales consistency. Created and implemented a survey about brand commercial operations in-store and animated feedback meetings to brand managersElaborated financial reporting for Regional and Area Managers’ meetings Show less

MARIONNAUD
Apr 2014 - Sept 2017Operational Communication CoordinatorDevelopment of communications for a network of 500+ stores, Regional and Area Managers.Conception of material to transmit information regarding Group commercial operations.Involvment in the operational development of IT tools destined for the network.

Lookfantastic.com
Aug 2017 - Aug 2018Developing brand strategies and marketing campaigns for Europe.Organizing Premiere Event (Lookfantastic Press Event)
Campaign Manager Europe
Jan 2018 - Aug 2018Campaign Manager South West Europe
Aug 2017 - Dec 2017

The Fragrance Shop
Aug 2018 - Jul 2020Scentaddict Manager
Dans ma culotte
Jul 2020 - Dec 2021Marketing Manager- Création et pilotage d'un calendrier de campagnes marketing 360° - marketing digital / physique / actions de communication / mise en place sur notre site e-commerce,- Développement de campagnes saisonnières et de lancement produits (online & offline)- En charge du budget marketing,- Mise en place outil CRM et lancement de stratégie, - KPI prioritaires - CA / Marge / ROI sur toutes les actions / CTR / Traffic / Tx de conversion.- Management d'équipe (3 cadres internes / 1 freelance) sur les différents canaux : réseaux sociaux, partenariats blogueurs et marques, canaux payants (SEA/SMO). Show less

IProspect
Jan 2022 - nowTeam Lead Manager eRetail- accompagnement de nos clients dans la création de la stratégie e retail de chacune de leurs marques sur les plateformes retail drive, pure players cosmétique, amazon, Fnac Darty etc. - Management 5 experts eRetail- Equipe 100% certifiée sur les top plateformes & outils marchés (Amazon DSP & Search, Criteo RMP, Data Impact, Datagram)- TOP clients : Henkel, Reckitt, Beiersdorf, William Grant & Sons, Perfetti etc.
Licenses & Certifications
.webp)
Amazon Advertising foundations Certification
Amazon Web Services (AWS)Jan 2022- View certificate

Retail Media Platform Certification
CriteoMay 2022 .webp)
Amazon DSP Campaigns Certification
Amazon Web Services (AWS)Jan 2022- View certificate

Les principes fondamentaux du marketing numérique
Google Ateliers NumériquesDec 2021 .webp)
Sponsored Ads Foundations Certification
Amazon Web Services (AWS)Jan 2022- View certificate

Découvrir le mind mapping
LinkedInJan 2023 
Ads retail certification
AmazonJun 2025
Amazon sponsored ads certification
AmazonJun 2025
Languages
- frFrançais
- esEspagnol
- anAnglais
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