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Tay Wee Lin

Tay Wee Lin

UI/ UX Intern

Followers of Tay Wee Lin1000 followers
location of Tay Wee LinSingapore

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  • Timeline

  • About me

    Content Marketing (Regional) at SHOPLINE

  • Education

    • Yio Chu Kang Secondary School

      2012 - 2015
      GCE O'Level

      Activities and Societies: Red Cross Youth [Position: EXCO Committee - Secondary 1 IC]

    • Nanyang Polytechnic

      2016 - 2019
      Business Informatics

      Specialized in Entrepreneurship

    • Singapore Management University

      2019 - 2024
      Bachelor of Business Management Major in Marketing

  • Experience

    • Five9 Vietnam Corporation

      Aug 2018 - Nov 2018
      UI/ UX Intern

      - Delivered a complete Mini UI Design Project, contributing to the enhancement of the company’s website design.- Work closely with the product team manager to develop UI prototypes and troubleshoot UX problems for the project.

    • Silverback Air-conditioning Solutions

      Dec 2020 - Jan 2021
      Digital Marketing Intern

      - Enhanced UI/UX, boosting the conversion rate of the website.- Facilitated the technical reviews of webpages to ensure all content can be discovered by search engines.- Delivered a keyword research project using Ahrefs, supporting in the optimization of the website

    • Media Group Pte Ltd

      May 2021 - Jan 2022

      Secured partnerships with 26 F&B merchants in Singapore for EPICURE x DBS’ marketing campaign.

      • Marketing Assistant

        Aug 2021 - Jan 2022

      • Marketing Intern

        May 2021 - Aug 2021

    • Singapore Management University

      Jan 2022 - Apr 2022
      Teaching Assistance

      Teaching Assistance for Strategy (MGMT102) by Dr Patrick TAN Siong Kuan

    • Spark Foundry

      May 2022 - Nov 2022
      Media Intern

      Agency of Publicis Groupe- Facilitate media buying (digital, OOH), and coordinate media submission requirements between Shaw Theatres and media vendors in Singapore.- Set up digital campaigns using Meta Ads Managers and ensure on-target delivery of the campaigns.- Support the preparation of Post Campaign Reports (Shaw Theatres and brands under Mondelez). - Perform data entry within key buying and reporting systems.

    • DAS Umbrella

      Nov 2022 - Jan 2023
      Growth Hacking Intern

      Assist in the scaling of E-commerce brand through: - Planning, executing and optimising digital marketing strategies (SEO, social media content and ads management). - Market and competitor analysis. - Analysing and improving ROI, optimising budget. - Influencers and KOLs outreach.

    • Shopee

      Jan 2023 - Nov 2023

      • Programmatic - Online Marketing, Regional Brand & Growth Marketing

        Aug 2023 - Nov 2023

      • Online Marketing - Projects, Singapore Marketing

        Jan 2023 - Jul 2023

    • SHOPLINE

      Feb 2024 - now
      Content Marketing Associate (Regional)

  • Licenses & Certifications

    • O'Level

    • ICode iTell Competition 2018

      Nanyang Polytechnic

  • Honors & Awards

    • Awarded to Tay Wee Lin
      Outstanding Project Presentation - Aug 2018 Selected for Year 3 Outstanding Project Presentation. Module: Business Informatics Project (Canine Hub)
    • Awarded to Tay Wee Lin
      Director's List Recipient 2018/Sem 2 Nanyang Polytechnic - School Of Information Technology 2018 Top 15 % of the course by academic performance in Semester 2/ 2018
    • Awarded to Tay Wee Lin
      EDUSAVE Certificate of Academic Achievement 2017 and 2018 Ministry Of Education 2018 - Award for students in Nanyang Polytechnic with good academic performance (top 25% of the course) and demonstrating good conduct.- Received the award for 2 consecutive years
    • Awarded to Tay Wee Lin
      Industry Preparation for Pre-graduate (iPREP) - 2017 The iPREP programme aims to prepare and equip pre-graduates at Post Secondary Education Institutions (PSEIs) with relevant skillsets and work experience to ensure a pipeline of industry-ready graduates to meet industry manpower needs.
    • Awarded to Tay Wee Lin
      Director's List Recipient 2016/Sem 1 Nanyang Polytechnic - School Of Information Technology 2016 Top 15 % of the course by academic performance in Semester 1/ 2016
    • Awarded to Tay Wee Lin
      Outstanding Leader Award - 2014 Red Cross Youth - EXCO Committee (Secondary 1 In-Charged)
    • Awarded to Tay Wee Lin
      Director's List Recipient 2016/Sem 2 - Top 15 % of the course by academic performance in Semester 2/ 201

  • Volunteer Experience

    • Member

      Issued by Youth Corps Singapore
      Youth Corps SingaporeAssociated with Tay Wee Lin

    • Program Team

      Issued by Project Hue Hope on Dec 2019
      Project Hue HopeAssociated with Tay Wee Lin

    • Student Leader - School of Information Technology Club

      Issued by Nanyang Polytechnic on Jan 2016
      Nanyang PolytechnicAssociated with Tay Wee Lin

    • Senior Integration Ambassador

      Issued by Inter-Poly Integration Ambassador Programme on Jan 2015
      Inter-Poly Integration Ambassador ProgrammeAssociated with Tay Wee Lin