Carlos Muzquiz

Experience

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  GRUPO CUPRUM

  Jan 2010 - Jan 2010

  Industrial Engineer Intern
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  PTM Solutions US

  Jan 2012 - Oct 2015

  Head of Sales North America

  ➤ Owned the commercial front in US and Canada markets and recognized as first person to sell PTM products in territory.➤ Significantly increased sales and potential sales in the territory while driving business development with key accounts.➤ Developed a distribution network through commercial partners in US and managed North America partner relationships.➤ Collaborated with legal team for various contracts and with several departments for all investment commercial projects.➤ Developed and managed a decision-making system for commercial investments and conducted industry market research. Show less

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  Imbera

  Oct 2015 - Oct 2018

  Head of Africa Market

  ➤ Effectively led as Project Manager for the opening of a new commercial refrigeration assembly facility in South Africa.➤ Collaborated with Finance, Procurement, Engineering, and Operations to ensure timely and successful operations.➤ Facilitated negotiations between Imbera and South African partners (Innochill) to establish strong working partnership.➤ Successfully guided development of business case and successfully achieved a $1M investment to start approved project.➤ Directed and optimized purchasing of machinery and tools for the construction and equipping of the new assembly line.➤ Thoroughly shaped and managed the complete global supply chain in coordination with departments to increase efficiencies.➤ Nurtured a strong relationship with the New Beginnings Foundation resulting in hiring all assembly line operators.➤ Created market research analysis to understand the continent and industry background, consumer needs, and competition.➤ Created a successful 5-year commercial strategy and won multiple sales projects in first year totaling $6M in revenue.➤ Managed and assisted African sales resources as well as provided training to consistently meet and exceed sales targets.➤ Developed new client pipeline reports for specific geographic regions across the continent to support sales activities. Show less

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  Tor Rey Refrigeration

  Oct 2018 - Nov 2024

  Sales Manager – ProKraft Inc and Torrey Electronics

  ➤ Creating and implementing a 5-year sales strategy that resulted in the company doubling in size within 3 years.➤ Strengthening the North American distribution network and increasing profits by an average of 27% year over year.➤ Developing new distributor and operator pipeline reports in the geographic region to increase quarterly sales activities.➤ Successfully developing a network of sales representatives to achieve over 66% sales growth in the territories.➤ Guiding company sales resources to consistently exceed targets and realizing a 31% increase in 2021 over prior year.➤ Evaluating current product portfolio and establishing the product development program to prototype potential product lines.➤ Piloting the process of finding new product suppliers and negotiating commercial terms to expand company network reach.➤ Diligently leading development of current digital platform resulting in early completion and within budget to accept sales.➤ Launching and overseeing multiple marketing projects to uplift brand image and strengthen the client value proposal.➤ Supervising the marketing event program and overseeing all marketing elements to generate brand awareness with clients.➤ Developing and implementing an annual sale and marketing plan in conjunction with each distribution partner.➤ Conducting sales meetings and trainings and leading efforts to expand opportunities and achieve profitable growth.➤ Ensuring new products are effectively introduced to distribution partners to achieve regional revenue goals. Show less

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  Spin

  Jan 2024 - now

  B2B Commercial Manager Norte