Joel A.

Joel A.

Search Engine Optimization

Followers of Joel A.1000 followers
location of Joel A.Delhi, India

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  • Timeline

  • About me

    Senior Brand Associate at Publicis Groupe | Ex WPP

  • Education

    • Sri Aurobindo College

      2019 - 2022
      Bachelor of Commerce - BCom Business/Commerce, General

      Activities and Societies: Former Percussionist in Dramatic society (@Moksh_Sac)

  • Experience

    • Decoracion Digital Marketing Services

      Jun 2020 - Aug 2020
      Search Engine Optimization

      - Executed SEO functions such as keyword research, data collection, link optimization, and site auditing.- Provided optimization of web page titles, URLs, structured data, SEO copy editing, and sitemaps.- Wrote and uploaded blog posts and articles to drive traffic to client sites.

    • JSA

      Sept 2020 - Jun 2021
      Customer Relationship Management Executive
    • Vermmillion

      Nov 2021 - Jan 2022
      Digital Executive

      - Assisted social media decision-making and formulated digital strategies for diverse marketing projects.- Conducted thorough research and evaluation of competitor marketing and digital content to drive informed decision-making.- Provided valuable input for crafting targeted advertisements and promotions, ensuring optimal engagement with specific user demographics.- Planned and executed presence at trade shows and events, enhancing brand visibility and market reach.- Efficiently assembled support materials crucial for the success of marketing campaigns and events.- Collaborated closely with the manager in developing and presenting targeted ad campaigns, contributing to overall marketing effectiveness.- Proactively handled phone calls and emails, addressing customer inquiries and concerns promptly to ensure a positive customer experience.- Fostered strong business relationships through active engagement with peers and management.- Brands worked on: GMR, KOHLER, ROSAKUE Show less

    • Thinking Folks Brand Solutions

      Sept 2022 - May 2023
      Account Executive

      - Managed client relationships with prominent Real Estate client 'Eldeco' and a leading Airport service provider 'Dreamfolks', ensuring daily communication to provide updates and gather feedback.- Facilitated seamless coordination with cross-functional teams, ensuring the timely, accurate, and comprehensive delivery of client projects.- Oversaw the creation and management of a monthly social media calendar, meticulously planned media strategies, and executed both digital and print campaigns for impactful brand representation.- Maintained a balance between creativity and technology, demonstrating a profound understanding while working with mainline and digital brands.- Proactively identified market trends and provided creative inputs for print, website, and service positioning enhancements, contributing to strategic decision-making within the internal team.- Played a key role in developing targeted advertisements and promotions, aligning marketing efforts with specific user demographics.- Responsible for documenting all meeting minutes, and ensuring accurate records of discussions, decisions, and action items for future reference. Show less

    • Contract Advertising India Pvt. Ltd. (A WPP Company)

      May 2023 - Apr 2024
      Account Executive

      - Forged enduring agency-client partnerships with renowned brands such as Orient Electric, Bata India, Dabur Gulabari, and Vivo India, ensuring their satisfaction and fostering long-term loyalty.- Led the end-to-end management of creative projects, meticulously crafting and executing comprehensive creative briefs to drive innovation and deliver exceptional outcomes.- Managed monthly invoices and estimates, implemented a follow-up system for timely payments, and demonstrated expertise in social media content and management.- Conducted thorough market research for industry trends, proposing avant-garde marketing strategies that elevated clients' business performance.- Played a pivotal role in successful product launch and TVC for iQOO (Subrand of Vivo).- Conducted live market research on brands and products to gain a deep understanding, informing strategic decisions and enhancing overall marketing effectiveness.- Have worked on Corporate and Product AVs. Coordinating with the Production House and the client, and meeting the timelines.- Contributed insights and strategic input to pitch meetings, aiding in securing new business opportunities. Show less

    • Leo Burnett

      Jun 2024 - now
      Sr. Brand Services Associate

      Brands working on: Mountain Dew (PepsiCo), Khimji Jewellers

  • Licenses & Certifications

    • Digital Marketing and Website building

      Decoracion Digital Marketing Services
      Aug 2020
    • Google Ads Display Certification

      Google
      Aug 2020
    • Google Analytics for beginners

      Google
      Jul 2020
    • The Fundamentals of Digital Marketing

      Google
      Jul 2020
      View certificate certificate