Sunil Kumar

Experience

• 

  Republic Motors Inc

  Jun 2014 - Jul 2014

  Summer Internship

  Lead team of 5 members for completion of manufacturing of Student Formulae along with it worked on solid work a design software of designing and Catia software for the analysis of different variables.

• 

  Amul (GCMMF)

  Jun 2016 - Jul 2016

  Marketing Intern

   To Increase the Retail Penetration & Visibility of Amul Milk in Phagwara Market: Identified the market size and analyzed the competitors on the basis of their market share, distributor’s margin, distribution channel & their supply chain, retailer’s margin existing distributors and their supply. Followed up the distributors to work with us and initiated supply in new market. Gain knowledge about the Supply Chain Management of Amul as a FMCG market player.

• 

  Magna-Opus Software Solutions

  Aug 2016 - Dec 2017

  Digital Marketing Intern

  The scope of the work will include, but, is not limited to Online Marketing of different sections of the company website LIKE page Title, Page URL and Structure, Social Media Popularity, Page Load Time, Security Certification etc.It also includes on-page and off-page factors.

• 

  TV9 - India

  Sept 2016 - Sept 2016

  Market Researcher

  It was a socio-economic-political pre poll survey where I have to meet the potential respondent as per the predefined samples to know their opinions.

• 

  Safari Industries India Ltd.

  Jul 2017 - Jan 2019

  Senior Sales Executive

  o Coordinating and maintaining relationship with key chain partner (Buyer or Merchandiser) in target organization to generate business.o Responsible to provide projected business at product level and advance stock level stock plan. o Coordinating with central warehouse to pull stock as planned and to provide maximum Fill Rate at stores.o Coordinating with buying team for seasonal planning to fetch additional sales from stores like summer and winter vacations and festive seasons. o Planning, Executing & Monitoring Sale Performance with key chains to achieve business plan. o Monitoring primary, secondary sales and Fill Rate daily, weekly of key partners to maintain sustainable business.o Recruiting, Motivating & Monitoring sales associate and ensuring high quality service to retain dynamic growth in the market. o Monitoring of company market share for categories handled and taking action on focus areas for market share enhancement. o Identification of focus products and outlets and other locations for visibility focus for merchandising. Show less

• 

  JSW Steel

  Jan 2019 - Oct 2022

  * Secondary Sales TargetsAchieve secondary sales targets i.e. sales from distributors to dealers through direct reach-out andthrough a team of 4 – 10 DSRs.o Dealer On-boardingAchieving the network expansion targets by reaching out to prospective dealers and bringing them on board.JSW’s Distribution Networko Management of distributor’s sales representatives (DSRs) and following all listed processesManaging distributors’ sales force to achieve daily, weekly and monthly sales targets.o Execution of Channel and Marketing ActivitiesIdentify the ATL/ BTL activities required in the market and undertake successful implementation of theseo ECP ImplementationEnsure implementation of End Consumer Price for Coated products / TMT.o Influencer & Retailer EngagementExecuting Influencer & Retailer Engagement (Fabricators, Architects) through distributors. Ensuring execution of all activities, promotions, loyalty programs and training programso Competition IntelligenceCollate information on competition pricing, competition marketing activities, analyse competition schemeso Agency & Vendor ManagementIt may also be expected to drive agencies and vendors at a regional level to ensure execution of activities as per plan and brand guidelineso MIS for Channel Activities & Distributor Policy AdherencePreparing and report MIS for all channel and marketing activities. Ensuring distributors are following all laid down policies including adherence to IT systems/ CRM / Loyalty programs etc.o Implementation of Strategies and Policies as per Coated/ TMT HO TeamImplementation of all strategies and policies formulated for business growth by Coated Project team at HO Show less

  • Assistant Manager

    Sept 2021 - Oct 2022

  • Territory Manager

    Jan 2019 - Sept 2021
• 

  Atotech an MKS Brand

  Oct 2022 - now

  CRM Specialist

  · Globally responsible for the SAP Cloud for Customer (C4C) system access management including the development of an integrated digital solution for access management · Development, implementation and global roll-out of new features and applications within the C4C framework· Frequent exchange with local sales organizations to continuous improve user experience and ensure high data quality · Regular review and optimization of all applications and support global master data maintenance activities related to C4C· Support continuous user trainings and troubleshoot daily incoming user requests · Regular in-depth data analyses supporting global and local business units · working closely with our external service provider to ensure high speed data and system maintenance Show less