Jiwon Lee

Experience

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  Nike

  Jul 2019 - May 2020

  ∙ Managed key relationships with third party vendors and supported rolling-out licensed products, such as the Apple X Nike Watch, by giving guidance and aligning business operations.∙ Communicated cross-regionally with the global business planning team as well as the operation team on a daily basis in order to ensure effective communication amongst regional and global teams. ∙ Pro-actively seeked specific long term strategic digital partnerships that deliver innovations, ultimately exposing the brand to targeted audiences.∙ Presented digital partnership strategies to the Korean Leadership Team (KLT) of Nike Korea and received high appraisals for its fresh and innovative outlooks.∙ Worked closely with the marketing team in the Westbrook brand activation campaign by assisting global leaders from the Jordan team.

  • Digital Demand Supply Management, Third Party Coordinator

    Sept 2019 - May 2020

  • Digital Partnership and Innovation Team, Summer Intern

    Jul 2019 - Aug 2019
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  Hyundai Motor Company (현대자동차)

  Jun 2020 - now

  ∙ Successfully managed over 30+ social media accounts for Hyundai Motor Group, including Facebook, Instagram, X and YouTube, increasing overall engagement and following through strategic content creation and interactive campaigns.∙ Created and executed innovative PR campaigns focused on technology-driven solutions addressing social issues, significantly contributing to Hyundai Motor Group’s reputation for corporate social responsibility.∙ Launched Hyundai Motor Group Tech site to share insight and introduce the Group’s technological road map to consumers and shareholders. Show less

  • Brand Communication Team, Brand Marketing Manager

    May 2023 - now

  • Digital Journal PR Team, Public Relations Manager

    Jun 2020 - May 2023